The document outlines a social media framework consisting of various components: a corporate site; customer activities; social media activities; microsites; search; advertising; microblogging; publishing; conversing; blogging; social networks; connecting audiences; chat/IM; mail; wikis; bookmarking; sharing; promoting; photo sharing; slide sharing; social video; start pages; reading; publishing; social news; feed syndication; networks of networks; creating; developing; mashups; widgets; and app platforms. The framework provides a way to organize and connect different social media activities.
2. Corporate Site COMPARE CONNECT Customer Activities Social Media Activities Idea – micro site
3. Corporate Site COMPARE CONNECT Customer Activities Social Media Activities Idea – micro site FIND ADVERTISE Search
4. Corporate Site COMPARE CONNECT Customer Activities Social Media Activities Idea – micro site FIND ADVERTISE Search Micro-Blogs PUBLISH CONVERSE Blogging
5. Corporate Site COMPARE CONNECT Idea – micro site Customer Activities Social Media Activities FIND ADVERTISE Search Micro-Blogs PUBLISH CONVERSE Blogging Social Networks CONNECT AUDIENCE Chat / IM Mail & Mail group
6. Corporate Site COMPARE CONNECT Idea – micro site FIND ADVERTISE Search Micro-Blogs PUBLISH CONVERSE Customer Activities Social Media Activities Blogging Social Networks CONNECT AUDIENCE Chat / IM Mail & Mail group Wiki Bookmarking SHARE PROMOTE Photo Sharing Slide Sharing Social Video & Internet TV
7. Corporate Site COMPARE CONNECT Idea – micro site FIND ADVERTISE Search Micro-Blogs PUBLISH CONVERSE Blogging Customer Activities Social Media Activities Social Networks CONNECT AUDIENCE Chat / IM Mail & Mail group Wiki Bookmarking SHARE PROMOTE Photo Sharing Slide Sharing Social Video & Internet TV Start Pages READ PUBLISH Social News Feed Syndication
8. Corporate Site COMPARE CONNECT Idea – micro site FIND ADVERTISE Search Micro-Blogs PUBLISH CONVERSE Blogging Social Networks CONNECT AUDIENCE Chat / IM Customer Activities Social Media Activities Mail & Mail group Wiki Bookmarking SHARE PROMOTE Photo Sharing Slide Sharing Social Video & Internet TV Start Pages READ PUBLISH Social News Feed Syndication Network of Networks CREATE DEVELOP Mashups & Widgets App Platforms
9. Corporate Site COMPARE CONNECT Idea – micro site FIND ADVERTISE Search Micro-Blogs PUBLISH CONVERSE Blogging Social Networks CONNECT AUDIENCE Chat / IM Customer Activities Social Media Activities Mail & Mail group Wiki Bookmarking SHARE PROMOTE Photo Sharing Slide Sharing Social Video & Internet TV Start Pages READ PUBLISH Social News Feed Syndication Network of Networks CREATE DEVELOP Mashups & Widgets App Platforms