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Leading Digital Transformation: Putting People First

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Slides for speech at HR Tech Expo by NCHRA on August 25, 2017. Based on research by Prophet "HR as a Force for Digital Change" available at https://goo.gl/qu7rN3.

Description: Transformations are never easy, and the digital transformation is doubly so because of the technology angle. HR leaders must work the fine line between pushing executives and teams to be agile and change faster, while still enabling the organization to deliver on near-term objectives.
We'll examine the challenges and opportunities that digital creates, and the crucial role that HR leaders play in bringing about the transformation needed to help your organization thrive in the digital era.

Veröffentlicht in: Business
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Leading Digital Transformation: Putting People First

  1. Leading Digital Transformation Putting People First Charlene Li Principal Analyst Altimeter, a Prophet company @charleneli
  2. 2
  3. 3 IT’S ABOUT RELATIONSHIPS
  4. 4 Few HR Professionals play a key role in digital transformation
  5. 5 Six HR archetypes driving digital transformation Source: ”HR as a Force for Digital Change”,Prophet2016
  6. 6 68% of HR professionals fall on the tactical end of of the continuum
  7. 7 How HR must change
  8. HR should focus on three areas to strategically drive digital transformation
  9. 9 Prescription for HR’s actions in digital transformation If Leadership is lodged in Conventionalist & Experimenter space: • Ensure HR leadership alignment around a shared vision • HR leaders step forward with Marketing and IT peers to build a coherent digital strategy across the firm If Culture is less advanced, with laggardly digital behavior: • Shift internal culture within HR to reward innovative thinking • Recruit disruptive non- traditional talent • HR leaders build a vision of the culture needed to support digital change • Initiate digital culture program that ingrains digital thinking, not bright shiny objects If Strategy isn’t clear on how HR will support digital change: • Articulate the role of digital in all HR specialties • Create an HR specific digital strategy that rolls up to and supports the overall business’ digital strategy • Ensure that HR is contributing fully to business strategy, especially the role of people in digital transformation
  10. 10 DISRUPTIVE LEADERS CREATE A GROUNDSWELL
  11. 11 LISTEN AT SCALE SHARE TO SHAPE ENGAGE TO TRANSFORM THE ENGAGED LEADER FRAMEWORK
  12. 12 FORMER CEO DAVID THODEY TOOK OVER IN 2009 THE NETWORK NEEDED COMPLETE OVERHAUL, WHICH WOULD TAKE FOUR YEARS EMPLOYEES WERE SO EMBARRASSED, THEY WOULDN’T ADMIT THEY WORKED AT TELSTRA An illustrative example of an Engaged Leader
  13. 13 Executive engagement transformed the employee relationship
  14. 14 EMPLOYEES DOWNLOAD AN APP TO THEIR PHONE AND CAN LOG SERVICE REQUEST FOR FRIEND OR FAMILY MEMBER • ESCALATE ISSUES • CLOSES THE LOOP WITH BOTH EMPLOYEE AND CUSTOMER • ALSO PROVIDES UPDATES ON STRATEGY, NEWS UPDATES, ETC. • ALMOST HALF OF EMPLOYEES HAVE DOWNLOADED THE APP Telstra’s “BBQ app created a groundswell
  15. COURAGE YOU ARE DOING IT RIGHT IF YOUR PALMS ARE SWEATY AND YOUR STOMACH IS CHURNING
  16. 17 17 IT’S ABOUT RELATIONSHIPS
  17. 18 THANK YOU! Charlene Li @charleneli charlene@altimetergroup.com

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