Facebook is one of the most popular sites on the Internet and people are posting everything from baby pictures to their uttermost thoughts. Unfortunately, the privacy settings on the popular networking site are confusing. Often people are sharing what they think is private. Learn how the Facebook privacy settings work and how to explain them to users.

1. Facebook Privacy 101
Image source: http://goo.gl/B7qCG

2. http://www.slideshare.net/chadmairn
@cmairn

3. What is Facebook?

5. What is privacy?

6. privacy, n.
1. The state or condition of being alone,
undisturbed, or free from public attention, as
a matter of choice or right; seclusion; freedom
from interference or intrusion.
2. Absence or avoidance of publicity or
display; secrecy, concealment, discretion;
protection from public knowledge or
availability.
3. a place of concealment or retreat.

7. Is “Facebook Privacy”
a contradiction?

8. Good bye and thank you!

9. If you disagree or
have issues with
what I say …
speak up! Let’s make
this 45 minutes
count and discuss
these issues for our
personal digital
selves as well as for
our patrons’. I don't
have all the answers;
in fact, I will probably
ask more questions.

10. I am not a
lawyer either!

12. 8 Facebook privacy flaps
• 2003: Facemash
• 2006: Newsfeed
• 2007: Beacon
• 2009: Privacy
• 2010: Messages
• 2011: Google
• 2012: Like
Source: http://bit.ly/StZKHv

13. Facebook and advertising
Note: the anonymized ID determines that it is the same person
(anonymous) and no other data is stored in the cookie.
Source: http://read.bi/N0XtQZ

14. • Facebook and other large companies are tracking
where you go on the Web.
• This is helping advertisers deliver better targeted
ads. (“Like” and “+1” buttons are everywhere on
the Web!)
• Facebook wants to create a better experience for
you, but at what cost to your information?
• Does it matter that people are now products that
are sold to advertisers?

15. • Do you allow third-party plugins to access your
Facebook account without reading the fine print?
• Side note: I am kind of glad that social media
didn’t exist when I was a teenager! On the other
hand, we probably needed a place where we
could make mistakes and not worry about it
following us around forever. (Source: “I Live In the Future &
Here’s How It Works” page 259)

16. Curious ... Does your library use Facebook advertising?
If so, what is your opinion regarding user privacy?

17. Facebook Privacy Policy: http://on.fb.me/7Kf6e
Date of last revision: October 29, 2009.

18. The fine print …

19. Facebook's privacy policies
change often, so visit
http://www.facebook.com/a
bout/privacy/your-info
often!

20. We visited these links today …
• http://www.facebook.com/note.php?note_id=%20322194465300
• http://www.facebook.com/about/privacy/your-info
• http://www.facebook.com/about/privacy/
• http://www.facebook.com/legal/terms

21. Seven Things to Stop Doing on Facebook NOW!
Do you agree with these?
1. Using a weak password. Avoid simple names or words that can be found in a dictionary, even with
numbers tacked on the end. Instead, mix upper- and lower-case letters, numbers and symbols. A password
should have at least eight characters. One good technique is to insert numbers or symbols in the middle of the
word.
2. Listing a full birth date. Listing a full birth date – month, day and year – makes a user an easy target for
identity thieves, who can use it to obtain more personal information and potentially gain access to bank and
credit card accounts. Choose to show only the month and day or no birthday at all.
3. Overlooking useful privacy controls. Facebook users can limit access for almost everything that is
posted on a profile from photos to family information. Consider leaving out contact info, such as phone
number and address.
4. Posting a child's name in a caption. Don't use a child's name in photo tags or captions. If someone
else does, delete it by clicking Remove Tag. If a child isn't on Facebook and someone includes his or her name
in a caption, ask that person to remove the name.
5. Mentioning being away from home. Three percent of Facebook users surveyed said they had posted
this information on their page. Doing so is like putting a "no one's home" sign on the door. Be vague about the
dates of any vacations.
6. Being found by a search engine. To help prevent strangers from accessing a profile, go to the Search
section of Facebook's privacy controls and select Only Friends for Facebook search results. Be sure the box for
Public Search isn't checked.
7. Permitting youngsters to use Facebook unsupervised. Facebook limits its members to ages 13 and
older, but children younger than that do use it. If there's a young child or teenager in the household who uses
Facebook, an adult in the same household should become one of their online friends and use their email as the
contact for the account in order to receive notification and monitor activity.
Source: Consumer Reports Survey: 52 Percent of Social Network Users Post Risky Information, http://goo.gl/H3GFg

22. Do you trust Facebook to do what
is right with your information?

23. Explore Facebook’s privacy settings (Live Demo).

24. Live Demo
http://www.reclaimprivacy.org/

25. Want to
Hangout?
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