The document discusses Metaverse apps and the future of the Metaverse. It describes what Metaverse apps are, including examples like VRChat and Decentraland, and how brands can use the Metaverse to sell products. It also outlines some benefits of Metaverse apps like engaged users, virtual events, and innovative marketing. Key technologies that support Metaverse apps are discussed like blockchain, 3D reconstruction, VR, AR, IoT, and AI. The top 5 Metaverse apps for 2022 are also highlighted.

1. New Future of Metaverse App
Introduction to metaverse
We all know that Metaverse has been around for quiet sometime now,
but it got back into our conversations when Facebook announced its
rebranding to Meta, establishing a unique virtual social connectivity with
the help of Metaverse.
It has been said that Meta's upcoming metaverse app will be
synonymous with the metaverse concept. There is even a division of the
company dedicated to the development of hardware, software, and
content for augmented reality (AR) and virtual reality (VR).
Let’s understand what Metaverse means and how it will bring in a
change we see in the app development industry.

2. What is meant by Metaverse app?
Virtual interaction is made possible through a metaverse application,
which connects a network of 3D worlds together. Take a moment to
imagine how life would be if you didn't have to leave your living room.
That’s the metaverse for you! You must have come around Sims, think of
metaverse as a refined and advanced version of that game, where you
can interact with other real-world players like you.
Everything is possible in metaverse, you can work, play, shop, workout,
interact with others users, & organize or attend events. The goal is to
feel genuinely immersed, as if the virtual world is your real world.
The question is: is there an application for the
metaverse?
Surprisingly there are a number of metaverse apps that already exist.
One of the most popular app is VRChat, where users can access more
than a sweeping 25,000 worlds that are created by the VRChat
community. Another known name in the metaverse gaming world is
Decentraland, a world-building and world exploration gaming platform.
The game is equipped with a fully developed digital market space selling
virtual property, clothing, avatars (users), and avatar names. When it
comes to Decentraland, it is not just limited to a fully immersive gaming
experience of real-world, furthermore it also showcases how the
metaverse apps are creatively simple to monetize.
How can brands use the Metaverse to sell
products?
Decide who your target audience is
The first thing brands should do is analyze how much time their
customer community spends in the metaverse. Is there a demographic
breakdown? Psychological factors, age, and trends they follow. As a
result, brands are able to assess the effectiveness of their strategies.

3. Observe your competitors
Keep an eye on your competitors entering the market. Learn from your
competitors and create a better experience for your consumers. Acquire
high benchmarks by carrying inventiveness and individuality.
Prepare your grand entrance
With so many media agencies watching the space closely, it is best to
plan ahead of time and focus on how your brand or product should
appear or look in the metaverse. What alternate strategies and early
rounds of news you could have in place to build the hype for your grand
entry into the virtual space.
Metaverse uses in diverse industries:

4. 1. Gaming industry
Metaverse technology is said to be a primary investment for the gaming
industry. A single interoperable environment allows players to interact
with other participants.
2. Travel and Tourism industry
One of the most forward-looking uses of Metaverse is virtual tourism. In
this case, the technology allows users to travel through a virtual
environment, which is helpful for people who cannot travel long
distances. Travel industry experts claim that the Metaverse creates
immersive digital experiences with AR and VR.
3. Education and Learning industry
In addition to its other applications, the Metaverse has the potential for
education and learning. Institutions can develop e-learning apps that
could facilitate better and smooth knowledge distribution without the
hassle of travelling from distances. The combination of VR and
Metaverse has transformed the learning experience. Intensive and high-
quality knowledge resources allow students to watch live experiments.
4. Real estate industry
Realtors and clients do not have to spend time traveling to dozens of
properties when they can use Metaverse property tour options.
Prospective buyers can, in fact, take a Metaverse real estate tour and
explore all available options in real-time.

5. Let’s look at a few Benefits of Metaverse Apps
1. Engaged user
Metaverse opens up a whole new world of entertainment opportunities
for online users. If your company is ready to offer your subscribers a
Metaverse experience, you could gain a more participatory and engaging
content for your brand. You can offer your customers anything from
digital products to gaming experiences to AR/VR stores.
2. Possibilities for virtual events
A live performance by your favorite artist might not be as remarkable on
screen as it is in the Metaverse. You can even host virtual experiences for
your consumers to give them a sense of presence in their desired
location.

6. 3. Innovative marketing
As previously stated, Metaverse has pioneered a new approach to brand
storytelling in order to foster innovative consciousness and business
individuality. Metaverse transforms storytelling and "story living," where
the audience is no longer just a keen observer but an active participant
making purchase decisions.
4. Simple transactions
Cryptocurrency and the Metaverse are inextricably linked. Today's digital
world necessitates digital money, which has become even more
accessible thanks to e - wallets and cryptocurrency. In the Metaverse,
users do not need to link their bank accounts, and payments are only a
few presses away.
How metaverse app functions?
Metaverse apps (and metaverse games in general) use blockchain
technology to provide a decentralized experience that allows users to
maintain a high level of anonymity. Many of these apps also incorporate
cryptocurrencies, allowing for real-time trading.
Items in these metaverses are frequently structured as NFTs. As
previously stated, this provides 'true' ownership and ensures that in-
game items cannot be tampered with. These NFTs can also be traded in
the built-in marketplaces of each metaverse, allowing users to benefit
from supply and demand effects that result in value increases.
The combination of all of these concepts demonstrates that the
possibilities for metaverse apps are limitless. Almost every industry,
whether business, education, or gaming, can benefit from the metaverse
ecosystem in some way.

7. Technologies Supporting Metaverse Apps
Creating the metaverse necessitates the use of a variety of technologies.
All of these tools are required to provide a truly interactive virtual
experience.
Blockchain
The blockchain and the metaverse are inextricably linked. This
technology enables the platform to enforce an innovative level of
security. The blockchain's encryption technology guarantees secure
transactions as well.
3D Reconstruction
We've already established that the metaverse is three-dimensional. As a
result, specifically developed — 3D reconstruction — is required to
provide a thrilling and immersive experience.

8. Virtual Reality (VR)
Users can access the metaverse through virtual reality. This allows the
development of numerous digital realities that users can access via
specialized VR devices.
Augmented Reality (AR)
Augmented reality is a technology that combines the physical world with
digital visual objects. AR employs image processing techniques to
recognize entities in the real world and augment them with additional
elements.
IoT
The Internet of Things is a system that links physical objects to the web
by using devices and sensors. When devices connect to a network, they
transmit and receive data.
Artificial intelligence
Artificial intelligence aids in the creation of more realistic and smart non-
player characters. This technology, for example, can make NPCs
delivering consistent multiple tasks or support discussions. AI can also
help you create more realistic 3D avatars.
Best 5 Metaverse Apps for 2022
RobotEra

9. In RobotEra, a doxxed and KYC-verified LBank Labs project, players can
also build robot companions that are fully expandable and configurable
and can be traded on the open market as NFTs, while the project is also
working to develop virtual and augmented reality (VR/AR) capability for
the first half of the year 2023.
Battle Infinity

10. Battle Infinity is a cryptocurrency gaming platform with play-to-earn
(P2E) battle games that allow players to earn rewards. Battle Infinity,
which is hosted on the Binance Smart Chain, also provides a rich 3D
world called the 'Battle Arena,' where players can discover and
communicate with others.
Axie Infinity
Axie Infinity is still one of the most popular metaverse apps because
players can 'breed' their Axies, increasing their chances of earning
rewards. Although Axie Infinity does not yet have a mobile app, users
can still access this virtual world via an Android phone's web browser.

11. Roblox
Roblox differs from the other metaverse apps on our list in that it is not
hosted on the blockchain. Roblox, on the other hand, is an online
platform that enables users to generate their own games as well as
interact with games created by the others.

12. MOBOX
This is a gaming ecosystem in which games are free to play and users are
rewarded for their skill and engagement. In addition to gaming, users
can trade NFTs and purchase mystery boxes containing randomized
prizes. There's even the option to stake MBOX tokens for a high yield.
Final words
Metaverse app development is currently a promising endeavor. Many
brands and businesses are already attempting to establish a presence in
this popular niche and are investing heavily in it. With recent
advancements in Mobile app development industry, we are sure to
witness.
As the Metaverse grows in popularity, many people will see it less as the
Wild West and more as a new world to explore. The next generation of
the internet will be built on the old, adding interconnectedness,
decentralization, and interoperability to the applications we all use
today.

13. The possibilities with metaverse are numerous, but it is up to marketing
and advertising agencies to bring in creativity and ideas. When
combined with marketing savvy, it has the potential to create enriching
experiences at various stages of the customer journey, from attraction to
engagement to consideration and acquisition. Nonetheless, the
metaverse experience will grow more interesting and engaging in the
coming years. Prepare for it!
FAQ
What do I need to access metaverse?
Accessing the metaverse necessitates the use of specialized hardware
(phones, computers, headphones, 3D screens, gloves, and so on) as well
as software. What you require is determined by what you intend to do.
To play most popular VR games, for example, you'll need a VR headset
and control systems.
Is it free to enter the metaverse?
You can think of the metaverse as a way to connect to the internet. As a
result, the metaverse will be no freer than the internet is now. Despite
the fact that no company can charge you a fee to access the metaverse,
users would need some sort of internet or data connection to do so.
Is there a Metaverse app?
The Metaverse is the most convenient method for developing interactive
elements. Using the Metaverse Studio, you can create experiences and
then watch them come alive in the Metaverse app browser. Make
interactive experiences such as games, scavenger hunts, memes, and
academic experience.

14. Is metaverse a website or an app?
Horizon Worlds, Meta's first metaverse app, was released in December
2021. The platform had 300,000 users by February 2022, with over
100,000 virtual worlds created. The Horizon Worlds metaverse is
currently accessible only through an Oculus Quest or Oculus Quest 2
headset.
More Information: https://bit.ly/3EA6kYx