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la sagesse du

                             Web
Thursday, October 13, 2011
Bonjour,
     je m’appelle Céline.




Thursday, October 13, 2011
J’<3 les gens,
     les cultures,
     les langues
     et le web.


Thursday, October 13, 2011
Un peu sur mon passé...




Thursday, October 13, 2011
I’m a Self Made




Thursday, October 13, 2011
le web
Thursday, October 13, 2011
N’EST PAS
     VIRTUEL
Thursday, October 13, 2011
IL EST RÉEL

Thursday, October 13, 2011
le
    web
Thursday, October 13, 2011
EST UNIVERSEL

Thursday, October 13, 2011
DESIGN.
Thursday, October 13, 2011
INFORMATION ACCESSIBLE
                                 A


                                 Z


                                     B
Thursday, October 13, 2011
ORGANISER LE
        chaos




Thursday, October 13, 2011
Good
        DESIGN.
Thursday, October 13, 2011
                             is bien organisé
“The most precious thing in life is its
         uncertainty. (...) Leaving something
         incomplete makes it interesting and
         gives one the feeling that there is
         room for growth.”   Kenko




Thursday, October 13, 2011
Darwinian view of design
      doing clean and simple things - Tim Brown




Thursday, October 13, 2011
Good
        DESIGN.
Thursday, October 13, 2011
                             is invisible
Simplicité vs. Complexité




Thursday, October 13, 2011
Il y a une symetrie naturelle
      entre le fait de parler et de
      comprendre.



Thursday, October 13, 2011
Il existe une échelle d’apprentissage

                                                  connaissances ciblées




                             connaissances initiales

Thursday, October 13, 2011
Le défi d’un *bon designer est de rapprocher
      les connaissances actuelles aux connaissances
      ciblées.



                                     connaissances ciblées




                             connaissances initiales



Thursday, October 13, 2011
AIDER À APPRENDRE +




        RAPIDEMENT.
Thursday, October 13, 2011
et/
Thursday, October 13, 2011
                             ou
100.                                                                  103.                                                                                  105.



      SIMPLIFIER LE SYSTÈME
                                                                                                                                                               105.
                                                                                                                                                                105.

                                       500.                                                                                                             700.
                                                                                            219. 220.
                                                                                               218.                      107.
                                                     104.                                                       105. 106.                                              111.
                                                                                                                          108.                                                 110.
                                                                                                             217.
                                                                                                                                 109.                                   226.
              203.       204.                                                                                                                                                  112.
                                              102.
                                                                                                 216.                                                            224.
                                                                        5.
                                                                                                                                                                   225.
                                                                                                                            221.         222.
                         205.
                                                                                                                                                        223.
                                                                                                        4.

                                              300.          210.

                206.                                 209.
                                                                   1.                                                                           213.
                                                                                    212.

                                207.                 208.
                                                                                                                                  214.            40.

                                                                                                                                                                                  215.

                                                                                       2.                                                                                             3.
Thursday, October 13, 2011
Un design non-intuitif rend l’apprentissage
      difficile.

                                                  connaissances ciblées




                                                       l’écart (the gap)




                             connaissances initiales

Thursday, October 13, 2011
Expérience

Thursday, October 13, 2011
En art,
on doit
savoir
s’arrêter
Thursday, October 13, 2011
Good
        DESIGN.
Thursday, October 13, 2011
                             is intelligent
Universel




Thursday, October 13, 2011
LES
   MÉTAPHORES
   SONT
   TROMPEUSES
Thursday, October 13, 2011
Est-ce intemporel?




Thursday, October 13, 2011
Est-ce intemporel?




Thursday, October 13, 2011
Est-ce intemporel?




Thursday, October 13, 2011
Le design universel s’adapte




Thursday, October 13, 2011
CECI N’EST PAS UNE PAGE D’ACCUEIL




Thursday, October 13, 2011
Un site web n’est pas un journal avec une
      porte d’entrée.




Thursday, October 13, 2011
Ce n’est pas une page, le “PLI DE PAGE”
     n’existe pas.




Thursday, October 13, 2011
LE CANEVAS = LA PAGE = UN SITE WEB




Thursday, October 13, 2011
Systèmes intelligents




Thursday, October 13, 2011
Good
        DESIGN.
Thursday, October 13, 2011
                             is flexible
Outils peu flexibles




Thursday, October 13, 2011
“The browser is an
      unknown constraint.”   One Web, Jeremy Keith




Thursday, October 13, 2011
On ne peut pas tout
      designer, organiser, prévoir.
      Il y a des comportements
      qui existeront au-delà du
      design.

Thursday, October 13, 2011
notre design inspire un
        COMPORTEMENT.




Thursday, October 13, 2011
LE COMPORTEMENT
        Engendre une culture,
        un ÉTAT d’esprit.



Thursday, October 13, 2011
On ne peut contrôler,
      certes, mais on peu
      influencer un
      comportement.


Thursday, October 13, 2011
Good
        DESIGN.
Thursday, October 13, 2011
                             is s’adapte bien   Embraceable Change _ jared M. Spool
LE CHANGEMENT


 EST INÉVITABLE
Thursday, October 13, 2011
LA CULTURE WEB SE CONSTRUIT
      MAINTENANT. TOUT LE TEMPS.
      CONTINUELLEMENT.



Thursday, October 13, 2011
Le
contrôle
est
illusion
Thursday, October 13, 2011
Contrôle de soi.




Thursday, October 13, 2011
Nous sommes +sieurs
                                                        offline
                                      online
                                               social

                             public
                                                                  privé




Thursday, October 13, 2011
Occupy
the
Web
Thursday, October 13, 2011
Non aux Zombies!




Thursday, October 13, 2011
Les gens sont mobiles.
      C’est un choix sain.




Thursday, October 13, 2011
Good
        DESIGN.
Thursday, October 13, 2011
                             is un ambassadeur du système
COMMENT PASSER
      DE LA CRÉATION
      D’UN PRODUIT À
      CELUI DE SON
      ÉCOSYSTÈME?
Thursday, October 13, 2011
Créer un ADN qui survivra,
      grandira, évoluera.




Thursday, October 13, 2011
Le Web
Thursday, October 13, 2011
                             nous suit
WEB =
      partage/
      rapide/
      information/
      émotion/
      expérience/
      +
Thursday, October 13, 2011
Expérience mobile ne tues
      pas le Web!




Thursday, October 13, 2011
Thursday, October 13, 2011
Comment
      assurer la
      flexibilite de
      nos services?
Thursday, October 13, 2011
Créer web mobile pour
      humain actif.




Thursday, October 13, 2011
Donc, pour
mieux
construire le
Thursday, October 13, 2011
1. Design flexible, s’adapte.
                   ★         Oeuvre ouverte
                   ★         Évolutif
                   ★         Grandit
                   ★         Système intelligent


Thursday, October 13, 2011
2. Design pour le
      changement & la mobilité.
                   ★         Le changement est inévitable
                   ★         S’adapter permet de survivre
                   ★         Attention à l’échelle d’apprentissage


Thursday, October 13, 2011
3. Un language proche de
      celui de l’humain.
                   ★         Design universel
                   ★         Métaphores? Pas toujours bonnes...
                   ★         Communiquer simplement


Thursday, October 13, 2011
Merci!    @celinecelines




Thursday, October 13, 2011

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La sagesse du web