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Fired over Facebook?
1. SOCIAL MEDIA ETIQUETTE
FIRED OVER FACEBOOK?
HOW TO ENJOY SOCIAL MEDIA WITHOUT ALL THE RISK
Kim Weller, Queens University
Christine Edwards, Mecklenburg County Public Information Office
3. TONIGHT’S TALK . . .
What You Need to Know
• How to enjoy social media without jeopardizing your job/future
Tips and Strategies
• How to use various social media platforms (Facebook, Twitter,
Instagram, Snapchat) safely to build positive relationships &
network
4. WHAT IS SOCIAL MEDIA?
The use of electronic and
internet tools for the
purpose of sharing and
discussing information
and experiences with
other people.
5. FACEBOOK
Facebook has 1.04 billion daily active users on average for December 2015
Who uses Facebook: Everyone
Why do people use Facebook? To find and share information, photos, links and videos and connect with
family members, or just to pass the time
Post: A Facebook post or “status update” is a message is a comment, picture or other media that is posted on
the user’s Facebook page or “wall.”
Like: Clicking Like below a post on Facebook is an easy way to let people know that you enjoy it without leaving
a comment.
Friend: A Facebook friend is someone who is connected to another person through the social networking site.
Usually, Facebook friends are users the site who knew each other before joining the site or who know each
other outside of the site
Tag: The post you tag the person in may also be added to that person's Timeline. For example, you can tag a
photo to show who's in the photo or post a status update and say who you're with.
What are the risks?
• Geo tags
• Check in
• There’s a time and a place for everything
6. SCENARIO 1
The interests section on Facebook is an opportunity to share your hobbies with
your friends and connect with related resources. For example, many people have
"listening to music," and “traveling" listed as an interest.
But when you are a teacher, stating an interest in "teaching chitlins in the ghetto
of Charlotte," you may be taking the humor a bit too far. Of course, chitlins are a
soul food dish, and so the phrase has a direct racial connotation. Citing the
inappropriate implication of such remarks, the local elementary school teacher
was placed on leave in 2008.
7. SCENARIO 2
Just a few days after the Feb. 12 shooting at the University of Alabama,
professor Gloria Gadsden of East Stroudsburg University stirred up
controversy with her Facebook status asking, "Does anyone know where I can
find a very discrete hitman? Yes, it's been that kind of day." The university took
immediate action and terminated her.
8. SCENARIO 3
Georgia high school teacher
Ashely Payne posted pics of
her vacation to Ireland and the
Guinness Brewery. Posing with
pint in hand, the local school
board felt the images were
enough ground to fire her.
Payne said, "I was just doing
what adults do and have drinks
on vacation and being
responsible about it." She went
on to sue the district, with her
case set for trial this fall.
9. WHO CAN SEE WHAT? YOUR
FACEBOOK PRIVACY SETTINGS
11. TWITTER
Twitter has 140 million active users
Who uses Twitter: everyone, celebrities, news stations
Why do people use twitter: to receive information quickly and connect with people
on a highly public social media network
What are the risks?
• Cyberbullying
• Geotags
• 13 people who got fired over a single tweet
12.
13. TIPS FOR TWITTER
Be careful who you “follow” and “Retweet”
Keep business separate from private life
“Protect” your tweets
Be mindful of location settings
15. TEXTING, SNAPCHAT,
INSTAGRAM
Tips
• No “Sensitive” Content
• Never share your password
(email too!)
• No “remember me”
• Turn off GeoTag?
• Think before allowing “3rd party” app
access
16. TAKEAWAYS
What guidelines did you learn today?
Things to remember
• Privacy settings
• Think before you post
• Remember that your online activity reveals
a lot about you
17. TAKEAWAYS
Then…
“Never put in writing anything that you wouldn't want
read in open court or by your mother.”
Now…
“Never put in electronic form anything that you
wouldn't want viewed by a million people, including
your colleagues, students, and supervisors . . . and
your mother.”
18. What is one thing YOU will do to prevent risky behavior on social media?
MY PERSONAL PROMISE
19. SOCIAL MEDIA ETIQUETTE
FIRED OVER FACEBOOK?
HOW TO ENJOY SOCIAL MEDIA WITHOUT ALL THE RISK
Kim Weller, Queens University
Christine Edwards, Mecklenburg County Public Information Office
Editor's Notes
Kim
Kim
Kim
INTROS…..Who we are and why we’re here…..
Tips and strategies for enjoying social media without jeopardizing your job/future
Building positive relationships
What you need to know…..
Different platforms
Facebook, twitter, instagram, snapchat
Give examples…. Play a game.
Kim
What is social media???
Defined.
One to many (vs. one to one)
Important to remember….. Any place where there is 2 way…. Dialogue….. Comments….. E.g., YouTube….. Apps….. Trip Advisor… Yelp….. Tinder.
Christine
Businesses have their own Facebook pages. You can connect to organizations and receive free updates. It’s a good way to receive information and to create and share your own information. Great for groups. i.e. neighborhood, church, book club
Christine
Christine
Christine
Who can see my stuff: changing who can view your future posts, your past posts and tagged posts and view your page as someone else.
Who can contact me: make changes to who can send you friend requests
How do I stop: block users from requesting you and messaging you
Read (context and get rid of misunderstandings)
Breathe (don’t post when angry)
Wait (until the next day to post that night out pic)
Christine??
Christine?
Your online activity reveals a lot about you
Chistine??
Kim
Univ of WA study. SnapChatLeaked
Geo tags of photos on most smart phones
Where you live
Where you park your car
Where you are.
Turn off GeoTag?
GeoTag Security (free app)
Kim
Univ of WA study. SnapChatLeaked
Geo tags of photos on most smart phones
Where you live
Where you park your car
Where you are.
Turn off GeoTag?
GeoTag Security (free app)
Kim
Recap/think/pair/share
Facebook
Twitter
Snapchat
National Labor Relations Board
Richard Griffin, NLRB general counsel, released a 30-page memo in March reminding employers that "well-intentioned" rules could be illegal. Under federal labor law,
employees have a right to discuss such things as wages, hours and conditions of employment and to strike and unionize. He also wrote that employees are free to criticize or protest their employer's labor policies or treatment of employees; to argue and debate about unions and management; to communicate with news media, government agencies and third parties; and to photograph and make recordings.
Kim
Kim
personal promise (do/not do)
What is one thing YOU PERSONALLY will do to prevent risky behavior on social media?