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Oriental 
By Declan, Jamie, Alex and Jack
Archetype of Oriental ethnicity 
• All good at maths 
• Short 
• Angry 
• Ninjas/martial arts 
• Tourists 
• Noodles 
• Chopsticks 
• All look and act the same 
• Yellow 
• Sumo wrestlers 
• Manga/Anime 
• Buddhism
Historical Representations 
(Charlie Chan) 
• One of the most prominent Asian character in the mass media was “Charlie Chan”, an “Asian” 
male played by three different white actors in the early 1930s to late 1940s. It was the primary 
contact Americans had with Asians and Asian culture. In the films, he was depicted as an 
intelligent, wise sage. 
• The white actors added accents to their voices and makeup to their skin to look more Asian. 
• Around this time, major Hollywood studios did not approve of on screen interracial love scenes. 
Often times, when a White actor was cast to portray an Asian male, another White actress 
would be cast as his counterpart. 
• All the good attributes that Charlie Chan had (intelligence and wit) could come from the fact that 
he was played by a White actor. All the bad attributes (slanted eyes, broken English, Asian 
mannerisms) could be due to the fact that the character was Asian. 
• Charlie Chan had sons who were played by actual Asians. These sons were bumbling fools who 
were added for comedic relief. 
• A white actor playing an Asian could be an intelligent and exceptional human being, but actual 
Asians in the media were depicted as foolhardy baboons. He was portrayed as an effeminate 
male who led a sexless life. These characteristics that Charlie Chan embodied would shape Asian 
male characterizations for decades to come.
Modern stereotype 
• The media often portrays Asian groups as a collective identity, 
increasing the stereotype that all Asians look and act alike. 
• Asian males are often shown in one-dimentional roles: waiters, 
cooks, servants, laundry workers, gangsters, nerds, villains, and 
kung-Fu masters. 
• Frequently, they are acculturated with heavy foreign accents. 
• Since many people around the world have little contact with Asia, 
the use of television, films and print have a heavy impact on society 
and their views. 
• Children often associate what they see in the media to situations in 
real life, further increasing the Asian stereotypes and racism. This is 
an example of the cultivation theory. 
• From Alvarado's theory, the media puts them in the ‘dangerous’ 
category.
Modern Stereotypes 
(Cont.) 
• Over time, the ideologies have changed. From early movies 
such as ‘Goldfinger’ where they were represented as villains, 
to modern movies such as, Karate Kid, where they where 
represented as the wise and heroic one, the representation 
has been changed in a positive way. 
• The reason for the negative representation could stem from 
the conflict from war beforehand. More specifically, the war 
with Vietnam which happened during the 60s, when 
Goldfinger was filmed. During this time, there was friction 
between the US and certain parts of Asia, lead to a 
misrepresentation of the Asian people.
Oriental stereotypes/ things associated with 
oriental countries

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Oriental pp media

  • 1. Oriental By Declan, Jamie, Alex and Jack
  • 2. Archetype of Oriental ethnicity • All good at maths • Short • Angry • Ninjas/martial arts • Tourists • Noodles • Chopsticks • All look and act the same • Yellow • Sumo wrestlers • Manga/Anime • Buddhism
  • 3. Historical Representations (Charlie Chan) • One of the most prominent Asian character in the mass media was “Charlie Chan”, an “Asian” male played by three different white actors in the early 1930s to late 1940s. It was the primary contact Americans had with Asians and Asian culture. In the films, he was depicted as an intelligent, wise sage. • The white actors added accents to their voices and makeup to their skin to look more Asian. • Around this time, major Hollywood studios did not approve of on screen interracial love scenes. Often times, when a White actor was cast to portray an Asian male, another White actress would be cast as his counterpart. • All the good attributes that Charlie Chan had (intelligence and wit) could come from the fact that he was played by a White actor. All the bad attributes (slanted eyes, broken English, Asian mannerisms) could be due to the fact that the character was Asian. • Charlie Chan had sons who were played by actual Asians. These sons were bumbling fools who were added for comedic relief. • A white actor playing an Asian could be an intelligent and exceptional human being, but actual Asians in the media were depicted as foolhardy baboons. He was portrayed as an effeminate male who led a sexless life. These characteristics that Charlie Chan embodied would shape Asian male characterizations for decades to come.
  • 4. Modern stereotype • The media often portrays Asian groups as a collective identity, increasing the stereotype that all Asians look and act alike. • Asian males are often shown in one-dimentional roles: waiters, cooks, servants, laundry workers, gangsters, nerds, villains, and kung-Fu masters. • Frequently, they are acculturated with heavy foreign accents. • Since many people around the world have little contact with Asia, the use of television, films and print have a heavy impact on society and their views. • Children often associate what they see in the media to situations in real life, further increasing the Asian stereotypes and racism. This is an example of the cultivation theory. • From Alvarado's theory, the media puts them in the ‘dangerous’ category.
  • 5. Modern Stereotypes (Cont.) • Over time, the ideologies have changed. From early movies such as ‘Goldfinger’ where they were represented as villains, to modern movies such as, Karate Kid, where they where represented as the wise and heroic one, the representation has been changed in a positive way. • The reason for the negative representation could stem from the conflict from war beforehand. More specifically, the war with Vietnam which happened during the 60s, when Goldfinger was filmed. During this time, there was friction between the US and certain parts of Asia, lead to a misrepresentation of the Asian people.
  • 6. Oriental stereotypes/ things associated with oriental countries