My very first design presentation, from 2005. It's a horrible product, and a horrible presentation.

1. Reach ‘n Spray
Carl Acampado, Design 262.04, Spring 2005

2. Design Concept
• development of an outdoor watering can or
equivalent product

3. Design Brief
• development of an outdoor watering can or
equivalent product
• innovative function and distinctive form
• ergonomics and semantics for target users
• suitable primarily for North America

4. Similar Products:
Watering Cans
• portable container
• made of plastic,
ceramic, or metal
• “handle and spout”
• capacity: .5-10.0 liters
• price: 4.99-225.00 USD

5. Related Products:
Garden Sprayers
• portable sprayer
• used to deliver
fertilizer/pesticides
• spray wand
• capacity: 3.0-25.0 liters
• price: 45.00-XXX USD

6. Persona: Mark
• 35 years old
• single, lives alone
• recently moved into small
house with small garden
• mainly grows herbs, small
vegetable plants, flowers
• thinks hoses are a hassle

7. Persona: Mark
• 35 years old
• single, lives alone
• recently moved into small
house with small garden
• mainly grows herbs, small
vegetable plants, flowers
• thinks hoses are a hassle

8. Persona: Mark
• 35 years old
• single, lives alone
• recently moved into small
house with small garden
• mainly grows herbs, small
vegetable plants, flowers
• thinks hoses are a hassle

9. Persona: Mark
• 35 years old
• single, lives alone
• recently moved into small
house with small garden
• mainly grows herbs, small
vegetable plants, flowers
• thinks hoses are a hassle

10. Persona: Mark
• 35 years old
• single, lives alone
• recently moved into small
house with small garden
• mainly grows herbs, small
vegetable plants, flowers
• thinks hoses are a hassle

11. Persona: Mark
• has a “routine”
• tends garden twice a day
• thinks hoses are a “hassle”
• leaves town every few
weekends
• worries about garden
“routine” when gone

12. Design Parameters
• self-contained
• larger water capacity
• easily transportable
• address “watering on weekends” issue

13. Concept I

14. Design Parameters
• self-contained
• larger water capacity
• easily transportable
• focus on usage (types of plants, water spray)

15. Concept II

16. Concept III

17. Design Assessment
• liked handle
• interesting shape
• easily transportable
• “what is it???”

18. Design Assessment
• “If I don’t know what it is, I’m not going to
buy it.”

19. Final Concept

20. Final Concept

21. Final Concept

22. Final Concept

23. Final Concept

24. Final Concept
• 10.0 liter capacity
• can be used as standard
watering can or as a
directional sprayer

25. Final Concept
• directional spray utilizes a
battery-operated pump
• handle allows multiple
positions for carrying or
pouring
• handle allows wall
mounting using standard
hooks

26. Reach ‘n Spray