The document discusses the concept of a movement and what is needed to start one. It states that a movement is when many people feel connected and energized to work towards something better. Movements are thrilling and easier than ever to create using online tools. However, what is often missing is leadership to transform a shared interest into a goal, provide the tools for better communication, and help the movement grow. Great leaders empower groups to communicate and make connections with each other, which allows a movement to take off when ideas are shared and people support each other in enacting change.

2. The Movement “Everyone in a tribe is a MOVEMENT waiting to happen, a group of people just waiting to be energized and transformed. A MOVEMENT is thrilling. It’s the work of many people, all connected, all seeking something better. The new highly leveraged tools of the Net make it easier than ever to create a MOVEMENT , to make things happen, to get things done.” Seth Godin

3. The Movement What is missing for the movement to begin? Leadership

4. The Movement

5. The Movement What stands in our way? fear

7. Easier than ever to change

8. The marketplace is rewarding remarkable products and services

9. Being a leader is engaging, thrilling, profitable, and fun (How was your day?)

11. The Movement What does it take to Lead? Do you consider yourselves Leaders? Skill and attitude, not authority. Passion and imagination

12. The Movement “The movement happens when people talk to one another, when ideas spread within the community, and most of all, when peer support leads people to do what they always knew was the right things. Great leaders create movements by empowering the tribe to communicate. They establish the foundation for people to make connections.” Seth Godin

13. The Movement

15. with the tools to allow members to tighten their communication

17. How can we THRIVE?

18. The Movement INNOVATION. Being fresh, stylish, remarkable. The will to make things happen. Faith, belief.

19. The easiest thing is to react. The second easiest thing is to respond. But the hardest thing is to INITIATE.

20. The Movement How are we going to use our momentum?

21. REMEMBER Tribes are the most effective media channels ever, but they are not for sale or rent. Tribes don’t do what you want; they do what they want.

22. REMEMBER What leaders do? They give people stories they can tell themselves. Stories about the future and about change.