Presentation to students at SJSU on what cognitive business is and the value chatbots bring to the market.

1. © 2015 IBM Corporation
Daryl Pereira
IBM / Nustory
@CagedEther
Towards a cognitive
business

2. 2Page© 2015 IBM Corporation
Shift to digital

3. 3Page© 2015 IBM Corporation
What is cognitive
computing?
“Cognitive computing refers to
systems that learn at scale, reason
with purpose and interact with
humans naturally.”
– IBM

4. 4Page© 2015 IBM Corporation
Robots play
poker – Responds to visual inputs from
cards
– Converts speech to text to
understand
– System gets cleverer and
improves risk model the more it
plays
https://www.ibm.com/blogs/watson/2016/07/playing-poker-robots-solution-overview/

5. 5Page© 2015 IBM Corporation
Engineers reduce risk of drilling
– System can analyze all kinds of
data
– It would take a human 5 years to
read all of this information
– System responds using natural
language
https://medium.com/cognitivebusiness/tap-into-your-tribal-knowledge-48a3786df081

6. 6Page© 2015 IBM Corporation
Your friendly
weather guide
https://www.facebook.com/hiponcho/

7. 7Page© 2015 IBM Corporation
Try for
yourself
https://conversation-demo.mybluemix.net/

8. 8Page© 2015 IBM Corporation
Why use Facebook Messenger?
1bn people use Facebook Messenger every
month
Natural language interface makes locating
correct unstructured documents easier
Backend service announced earlier this
year makes development easy

9. 9Page© 2015 IBM Corporation
What can you design?

10. 10Page© 2015 IBM Corporation
What to consider
– Value proposition
What problem does it solve, why will people
want it?
– Solution
What is the proposed solution, from
technology through to process and design
– Business case
How can the solution sustain itself in the
long-term?
Daryl Pereira
IBM / Nustory
@CagedEther