2. Methodology
the polling company, inc. on behalf of Jobvite conducted a nationwide online omnibus survey of 2,108 adults,
of which 1,266 adults (aged 18+) were part of the American workforce. Fielded September 5-7, 2012, the survey
included questions on current employment status, the use of social networks to find job opportunities and attitudes
about the current employment market.
Of the 1,266 members of the workforce, 948 were “job seekers,” and 86% also had at least one social network
profile. 318 were currently employed but NOT open to a new job.
Respondents for this survey were selected from an opt-in panel, and had expressed prior consent to participate
in online surveys such as this. Data were weighted so the demographics of this audience closely match the
nationwide population of adults (age 18+) with respect to gender, age, and region.
Definitions
Workforce: All participants in the labor market: currently employed + unemployed and looking
Job Seeker: All those actively seeking work or open to a new job, both currently employed and unemployed
/2/
3. 75 % OF THE AMERICAN WORKFORCE
IS COMPRISED OF JOB SEEKERS,
up from 69% in 2011
EMPLOYED BUT OPEN ACTIVE JOB SEEKERS
2012
ALL JOB SEEKERS
48 % 26 % 75 %
EMPLOYED, NOT OPEN 25 %
2011
ALL JOB SEEKERS
35 % 34 % 69 %
EMPLOYED, NOT OPEN 31%
/3/
4. 69 % OF EMPLOYED AMERICANS ARE ACTIVELY
SEEKING OR OPEN TO A NEW JOB,
up from 61% in 2011
2012 Percentage of Employed (n=1,029)
31
% TOTAL JOB SEEKERS
EMPLOYED, ACTIVELY SEEKING A NEW JOB
EMPLOYED, OPEN TO A NEW JOB
9%
60%
69 %
TOTAL NON-JOB SEEKERS
EMPLOYED, NOT OPEN TO A NEW JOB 31%
2011 DATA
EMPLOYED, ACTIVELY SEEKING A NEW JOB 16%
EMPLOYED, OPEN TO A NEW JOB 45%
EMPLOYED, NOT OPEN TO A NEW JOB 39%
/4/
5. 61 % OF JOB SEEKERS SAY FINDING A
Q.
JOB’S GOTTEN HARDER IN THE
PAST YEAR
MUCH HARDER
39 %
SOMEWHAT HARDER
22%
NO DIFFERENT
21%
SOMEWHAT EASIER
5%
MUCH EASIER
8%
NOT SURE
6%
Q: Thinking of the past year, has it been easier or harder to find a job? N = 948
/5/
6. 41 % OF EMPLOYED JOB SEEKERS
ARE OVERQUALIFIED
3%
7% OVERQUALIFIED AND ACTIVELY LOOKING
29% OVERQUALIFIED BUT SATISFIED
PERFECTLY QUALIFIED
49% 12% UNDERQUALIFIED
NO ANSWER
Q: Which of the following best describes your skill level in relations to your current position? N=712
/6/
7. 1/3
OF JOB SEEKERS ARE LESS
OPTIMISTIC ABOUT FINDING
THE RIGHT JOB
MUCH MORE OPTIMISTIC 4%
15%
SOMEWHAT MORE OPTIMISTIC
19%
SAME OPTIMISM 13%
SOMEWHAT LESS OPTIMISTIC
15%
MUCH LESS OPTIMISTIC
34%
NOT SURE
Q: Thinking of the past year, are you more or less optimistic about finding the right job? N=948
/7/
8. 88 % OF ALL JOB SEEKERS HAVE AT LEAST
ONE SOCIAL NETWORKING PROFILE;
64% have two profiles and 44% have three
ALL JOB SEEKERS
EMPLOYED,
44
% NOT OPEN TO NEW JOB
31%
85 %
75 %
51% 31%
/8/
10. 23 % OF JOB SEEKERS HAVE BEEN
ASKED FOR SOCIAL MEDIA INFO
IN A JOB INTERVIEW
2%
YES AND IT BOTHERED ME
19
%
YES AND IT DIDN’T BOTHER ME 4%
NO
PREFER NOT TO ANSWER
75 %
/ 10 /
11. FACEBOOK CONTENT MOST LIKELY
TO CAUSE JOB SEEKERS TROUBLE
Content Posted by Job Seekers On Each Network
CONTENT RECRUITER REACTION* ANY
PROFANITY 61% 16% 8% 15% 23%
SPELLING/GRAMMAR 54% 20% 8% 5% 23%
ILLEGAL DRUGS 78% 4% 3% 2% 7%
SEXUAL 66% 6% 3% 2% 7%
PICS ALCOHOL 47% 9% 8% 3% 16%
RELIGIOUS 26% 13% 5% 5% 17%
VOLUNTEER/DONATE 66% 12% 8% 5% 17%
PROFESSIONAL ORGANIZATION 80% 13% 8% 9% 20%
* from the 2012 Social Recruiting Survey
/ 11 /
12. 1in 6 JOB SEEKERS CREDITS SOCIAL
MEDIA WITH THEIR CURRENT JOB
INTERNET JOB BOARD
(SUCH AS CRAIGSLIST OR HOTJOBS) 32%
REFERRAL FROM PROFESSIONAL
OR PERSONAL CONTACTS 31%
NEWSPAPER
26%
COMPANY CAREER SITE
22%
INTERNAL JOB LISTING
FOR CURRENT EMPLOYEES 18%
ONLINE SOCIAL NETWORK
(SUCH AS A TWITTER POST OR LINKEDIN POSTING)
CAREER FAIR
16%
40% credit a
13% of Job Seekers
referral from professional/
RECRUITER (AGENCY OR INDEPENDENT)
11% personal contacts OR an
online social network
OTHER
13%
Which of the following resources did you use that directly led to finding your current/most recent job? Please select all that apply.
/ 12 /
13. 41 % OF JOB SEEKERS FOUND
FAVORITE/BEST JOB FROM
FRIENDS OR FAMILY
FRIEND/FAMILY
41%
CLASSIFIED AD
27%
ONLINE JOB BOARD
17%
FACEBOOK
15 %
CAREER FAIR
11%
RECRUITER
9%
COLLEGE/UNIV. CONNECTION
8%
TWITTER
8%
LINKEDIN
6%
OTHER
10 %
/ 13 /
14. WHO ARE THE JOB SEEKERS
ON FACEBOOK?
AGE INCOME
18-29
9% < 25K 18 %
30-39 33 % $25-49 22%
30% 70% 40-54
29 %
$50-74 19 %
55+ 30 % $75-99 15 %
$100K+ 25 %
EDUCATION
HIGH SCHOOL OR LESS 29 %
SOME COLLEGE 34 %
COLLEGE GRAD 22%
POST GRAD 14 %
/ 14 /
15. 52 % OF JOB SEEKERS USE FACEBOOK
TO HELP FIND WORK,
up from 48% in 2011
2012 2011
CAREER ACTIVITY JOB SEEKERS JOB SEEKERS
UPDATED PROFILE WITH PROFESSIONAL INFORMATION 25% 20%
PROVIDED YOUR OWN PROFILE ON A JOB APPLICATION OR DURING
AN INTERVIEW
17% 11%
MODIFIED PRIVACY SETTINGS WITH WORK IN MIND 15% 19%
SEARCHED FOR JOBS 14% 20%
RESEARCHED A POTENTIAL EMPLOYER BEFORE/ DURING
APPLICATION PROCESS.
9% 14%
CONNECTED WITH A POTENTIAL EMPLOYER 8% 13%
HAD CONTACT WITH A RECRUITER 6% 8%
NONE OF THESE 48% 52%
/ 15 /
16. 49 % OF JOB SEEKERS USE FACEBOOK
CONTACTS FOR CAREER GAIN
2012 2011
CAREER ACTIVITY JOB SEEKERS JOB SEEKERS
I MADE NEW PROFESSIONAL CONNECTIONS 12% 20%
I ASKED A CONTACT FOR HELP WITH A JOB SEARCH /
CAREER ADVICE
11% 20%
I SHARED A JOB OPPORTUNITY WITH A CONTACT 12% 17%
1 in 5 A CONTACT SHARED A JOB OPPORTUNITY 20% 20%
Job Seekers
Had a Contact A CONTACT REFERRED ME FOR A JOB 16% 16%
Share a Job on
Facebook A CONTACT PROVIDED AN EMPLOYEE’S
PERSPECTIVE ON A COMPANY
9% 12%
NONE OF THESE 51% 51%
/ 16 /
17. WHO ARE THE JOB SEEKERS
ON LINKEDIN?
AGE INCOME
9%
18-29 < 25K 12%
30-39
28 % $25-49 18 %
40% 60% 40-54
30 %
$50-74 18 %
55+ 34 % $75-99 18 %
$100K+ 33 %
EDUCATION
HIGH SCHOOL OR LESS 23 %
SOME COLLEGE 28 %
COLLEGE GRAD 27%
POST GRAD 23 %
/ 17 /
18. 38 % OF JOB SEEKERS USE LINKEDIN
TO HELP FIND WORK,
up from 30% in 2011
2012 2011
CAREER ACTIVITY JOB SEEKERS JOB SEEKERS
UPDATED PROFILE WITH PROFESSIONAL INFORMATION 26% 15%
SEARCHED FOR JOBS 11% 13%
PROVIDED YOUR OWN PROFILE ON A JOB APPLICATION OR DURING
AN INTERVIEW
9% 8%
MODIFIED PRIVACY SETTINGS WITH WORK IN MIND. 7% 7%
CONNECTED WITH A POTENTIAL EMPLOYER 7% 8%
RESEARCHED A POTENTIAL EMPLOYER BEFORE/ DURING
APPLICATION PROCESS.
6% 9%
HAD CONTACT WITH A RECRUITER 4% 9%
NONE OF THESE 62% 70%
SOCIAL RECRUITING SURVEY RESULTS 2012 / 18 /
19. 38 % OF JOB SEEKERS USE LINKEDIN
CONTACTS FOR CAREER GAIN,
up from 27% in 2011
2012 2011
CAREER ACTIVITY JOB SEEKERS JOB SEEKERS
I MADE NEW PROFESSIONAL CONNECTIONS 12% 13%
I ASKED A CONTACT FOR HELP WITH A JOB SEARCH /CAREER ADVICE 6% 8%
I SHARED A JOB OPPORTUNITY WITH A CONTACT 7% 10%
A CONTACT SHARED A JOB OPPORTUNITY 19% 8%
A CONTACT REFERRED ME FOR A JOB 8% 9%
A CONTACT PROVIDED AN EMPLOYEE’S PERSPECTIVE ON A COMPANY 8% 9%
NONE OF THESE 62% 73%
/ 19 /
20. WHO ARE THE JOB SEEKERS
ON TWITTER?
AGE 5% INCOME
18-29 < 25K 16 %
30-39 $25-49 18 %
26
67%
%
35 %
33% 40-54 $50-74 18 %
55+ $75-99 18 %
34 % $100K+ 28 %
EDUCATION
HIGH SCHOOL OR LESS 28 %
SOME COLLEGE 28 %
COLLEGE GRAD 25 %
POST GRAD 19 %
/ 20 /
21. 34 % OF JOB SEEKERS USE TWITTER
TO HELP FIND WORK,
up from 26% in 2011
2012 2011
CAREER ACTIVITY JOB SEEKERS JOB SEEKERS
UPDATED PROFILE WITH PROFESSIONAL INFORMATION 13% 8%
SEARCHED FOR JOBS 10% 11%
PROVIDED YOUR OWN PROFILE ON A JOB APPLICATION OR DURING
AN INTERVIEW
10% 5%
RESEARCHED A POTENTIAL EMPLOYER BEFORE/ DURING
APPLICATION PROCESS.
7% 5%
MODIFIED PRIVACY SETTINGS WITH WORK IN MIND. 5% 9%
HAD CONTACT WITH A RECRUITER 5% 5%
CONNECTED WITH A POTENTIAL EMPLOYER 4% 6%
NONE OF THESE 66% 84%
SOCIAL RECRUITING SURVEY RESULTS 2012 / 21 /
22. 35 % OF JOB SEEKERS USE TWITTER
CONTACTS FOR CAREER GAIN,
up from 25% in 2011
2012 2011
CAREER ACTIVITY JOB SEEKERS JOB SEEKERS
I MADE NEW PROFESSIONAL CONNECTIONS 9% 9%
I ASKED A CONTACT FOR HELP WITH A JOB SEARCH /CAREER ADVICE 8% 9%
I SHARED A JOB OPPORTUNITY WITH A CONTACT 7% 9%
A CONTACT SHARED A JOB OPPORTUNITY 11% 7%
A CONTACT REFERRED ME FOR A JOB 9% 6%
A CONTACT PROVIDED AN EMPLOYEE’S PERSPECTIVE ON A COMPANY 11% 7%
NONE OF THESE 65% 75%
/ 22 /
23. DEMOGRAPHICS OF
55% ALL JOB SEEKERS
45%
INCOME
< 25K 20 %
$25-49 24 %
$50-74 18 %
$75-99 12%
$100K+ 21%
AGE
12% EDUCATION
18-29 27% HIGH SCHOOL OR LESS 34 %
30-39
36 % SOME COLLEGE 27%
40-54
25 % COLLEGE GRAD 26 %
55+ POST GRAD 13 %
/ 23 /
24. About Jobvite
Jobvite is the only recruiting platform that that Jobvite Source is an easy-to-use, web-based
delivers real-time recruiting intelligence with application that can help you achieve your
innovative technology for the evolving social recruitment sourcing goals today. It’s the only social
web. Leading, fast growing companies today use sourcing and candidate relationship management
Jobvite’s social recruiting, sourcing and talent application that helps you target relevant talent
acquisition solutions to target the right talent and through employee referrals, social networks and
build the best teams. the web – then build and engage your talent pool.
Jobvite Source is one intuitive platform to manage
Jobvite is a complete, modular Software-as-a- all sourcing programs and see the results.
Service (SaaS) platform, which can optimize the
speed, cost-effectiveness and ease of recruiting for
any company. To find out more, take a product tour.
Jobvite Hire is a practical, intuitive web-based
platform that helps you effectively manage every CONNECT WITH US
stage of hiring. It’s the only social recruiting and
applicant tracking solution that makes it easy for www.jobvite.com
everyone to work together on hiring. With Jobvite www.facebook.com/jobvite
Hire, you can improve the speed and quality www.twitter.com/jobvite
of talent acquisition, create a great candidate www.linkedin.com/company/jobvite
experience, and increase referral and social network
hires – all while using fewer resources. 650-376-7200
/ 24 /