The document discusses how various elements of a video production work together to create a sense of branding. It suggests that starting the video with a lack of action and characters opening a letter could intrigue viewers and make them wonder what will happen. Additionally, the age groups of the viewers and actors being similar could draw viewers in to see what transpires with characters they can relate to.

1. Evaluation Question # 2

2. How do the elements of your production work
together to create a sense of ‘branding’?
There are various ways I could try to attract viewers in my
video. The lack of action to start with, and the characters
opening the letter could pull the viewer in, and make them
wonder what is going to happen to the characters, and what
the content of the letter could be. Also, the age groups of the
viewers and the actors in the film relate, so they may be
drawn in to see what happens to the men involved, as they
can relate to them.