2. “The core audience that we target:
12- to 34-year olds, is looking to
not only have fun but have their
lives reflected back at them in a
heightened way.”
David Janollari, MTV Executive
THE SHOW
3. Percent of people who say they enjoy reality television
70
53
35
18
0
18-29 30-49 50-64 65+
Age
Oregon State University, 2001
9. Offers ba e
cks tor y u d ienc
Deep ens a t
emen
engag
WHY TRANSMEDIA?
Offers
multip
perspe le cha
ctives racter
s’
e world on the
action
Ma ps th
Henry Jenkins, “Transmedia 202: Further Reflection”
10. MTV’s David Janollari Opens Up About ‘Jersy
Shore’s’ Uncertain Future, ‘Teen Mom’ Controversy
and What’s Next
http://www.hollywoodreporter.com/news/david-
janollari-jersey-shore-mtv-260289
Reality TV– A Brief History
http://oregonstate.edu/instruct/soc499/cordray/
media/Realitytv.html
Transmedia 202: Further Reflections
http://henryjenkins.org/2011/08/
defining_transmedia_further_re.html