The document summarizes a presentation on Project Management 2.0 given at the 2010 National BDPA Technology Conference. The presentation discussed the evolution from traditional Project Management 1.0 to more collaborative Project Management 2.0 using new tools and methodologies. It highlighted key differences in approaches between PM 1.0 and 2.0, the changing role of the project manager, benefits of PM 2.0 such as increased collaboration and engagement, and tools like wikis, Google Apps, and social media that enable more interactive projects.

1. 2010 National BDPA Technology Conference
Project Management 2.0...On Steroids...
Secrets to Managing Interactive Media
Bianca J. Shelby, MBA, PMP
July 28 – 31, 2010
Philadelphia, PA

2. Topics for Discussion
• Project Management 2.0 – What is it?
• Project Management 2.0 - The Evolution
• The Role of the Project Manager
• Project 2.0 Teams
• Methodology to
Madness and Tools
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3. Project Management 2.0
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4. PM 1.0 vs PM 2.0
Traditional Project Management Project Management 2.0
• Centralization of control • Decentralization of control
• Top-down planning • Bottom-up planning
• Authoritarian environment • Collaborative environment
• Implied structure • Emergent structures
• Limited/Restricted Access to the • Organized/Unlimited Access to
plan the plan
• Local Access to information • Global/Live Access to
information
• Limited Communications within
team • Unlimited Communications within
team
• Separate projects
• Holistic approach
• Overly complex tools
• Easy to use tools
• Rigidity of tools
• Flexibility of tools
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5. The Role of the PM 1.0
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6. The Role of the PM 2.0
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7. The Role of the PM 2.0
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8. t
t Mgm
Projec
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10. Benefits of PM 2.0
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12. Agile…
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14. PM 2.0 the Agile Way…
▶ limited planning
▶ short development cycles
▶ iteration
▶ end user involvement
▶ multi-disciplinary teams
▶ Small budgets
▶ release ASAP (4 - 6 wks)
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15. Agile/Scrum Methodology
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16. Scrum Team
Pigs and Chickens
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17. Traditonal Methodology on Steroids
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19. Web 2.0 Tools
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20. Collaborative Software
▶ Project Scheduling & Planning
▶ Project
Status
▶ Project
Communications
▶ Documents
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21. Wikis
▶ Project Documentation
▶ Document Repository
▶ Knowledge Sharing
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22. Google Apps
▶ Google Docs
▶ Google Calendar
▶ Google Groups
▶ Google Labs
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23. Interactive Media Project Example
Interactive Projects
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24. Interactive Media Project Example
Facebook Apps
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25. Pitfalls and Issues to Consider
• Don’t forget about security and confidentiality
• Research tools and make sure they fit your
organization
• Team buy-in and participation are important
• Paradigm shift….A new way of thinking about
managing projects
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27. Questions….
Txt
PM
Guru
to
41411
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28. Contact Information
Bianca Shelby, MBA, PMP
PM Preview Interactive, Inc.
bshelby@pmpreview.com
404-643-3458
www.pmpreview.com
Twitter.com/biancashelby
BiancaShelby
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