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Brightway online
1. Aidan Reilly
Social Media Consultant
BrightwayOnline.ie
2. We help small to medium businesses leverage
social media platforms like Facebook,
Twitter and Youtube to dramatically
increase visibility, customer base and to
build a loyal community of followers.
3. Background
• 30 years experience working in I.T.
• Worked on Projects for –
– Dept of Education
– Bank of Ireland
– Bank of America
– Eagle Star
– Friends First
– Standard Chartered Bank
• Certified Professional of the Inbound
Marketing Institute (Hubspot)
4. Services – Online Setup
• Set up Facebook Business/Event page
• Set up Twitter account
• Set up LinkedIn Account
• Set up Youtube account
• Set up Pinterest account
• Set up Google+ account
• Set up blog
• Set up opt-in/fangate page
• Create Facebook Apps
5. Services – Online Maintenance
• Manage social media accounts
• Managing Facebook Account/Pages/Events/Ad campaigns
• Managing Youtube account
• Create/Upload Youtube videos
• Managing LinkedIn account
• Managing Twitter account
• Managing Google+ account
• Provide material for blog updates
• Updating blog
• E-mail subscribers with updates
• Joining related groups on Facebook, LinkedIn, etc
• Updating membership sites with new content
6. Services – Online Marketing
• Set up/review companies Social Media policy.
• Set up/review Social media marketing strategy
• Article marketing
• Social bookmarking
• Online Press Releases
• Build mailing lists
• Local PPC advertising
• Arrange joint ventures
• Online reputation management
7. Services – Online Directories
• Get links in local directories
• Get Google local placements
• Get FourSquare placement
• Get ranked in local business directories
8. TUITION – One to one training/ Group
training/ Business briefing
• Social Media for Beginners
• Social Media for Business
• How to use Facebook for Business
• How to use LinkedIn for Business
• How to use Youtube for Business
• How to use Twitter for Business
• How to establish a Company Social Media Policy
• How to set up a Social Media Marketing Strategy
9. Pricing – Starter Pack
€59 + vat.
• Designed to get you started.
• Basic set up on Facebook, Twitter,
and LinkedIn.
• Training manual to get you up and
running with confidence.
10. Pricing – Personal Package
€299 + vat.
• Meets all your basic social media
requirements.
• Personal consultation to identify your
needs.
• Set up on 3 social media platforms of
your choice.
• Customised backgrounds.
• 2 hour training session,
• 2 months e-mail support
11. Pricing – Business Package
€499 + vat.
• Gets your business engaging with customers
on-line.
• Personal consultation to identify your needs.
• Set up on 3 social media platforms of your
choice.
• Branded backgrounds synchronised across all
platforms.
• Facebook landing page with call to action.
• Listing on online directories.
• 2 hour training session,
• 2 months e-mail support
12. Pricing – Platinum Package
€899 + vat.
• Complete social media setup.
• Personal consultation to identify your needs.
• Strategic social media plan.
• Set up on 3 social media platforms of your choice.
• Branded backgrounds synchronised across all platforms.
• Facebook landing page with call to action.
• Hosted blog set up.
• Integration between all Social media platforms and your
website.
• Listing on online directories.
• 3 hour coaching program designed to help you
implement your Social Media Strategy.
• 3 months support.
13. Pricing – Maintenance/ Tuition
• Maintenance – starts at €120 for 2 hours
maintenance per month.
• Tuition – depends on number of attendees
and training requirements