SlideShare ist ein Scribd-Unternehmen logo
1 von 45
Downloaden Sie, um offline zu lesen
The Art of the
    Business Model
               Andrew Taylor
Director, Bolz Center for Arts Administration
       Wisconsin School of Business
             www.bolzcenter.org
            ataylor@bus.wisc.edu

         2011 Arts Enterprise Summit
About Me...
About Us...
The Art of the
    Business Model
               Andrew Taylor
Director, Bolz Center for Arts Administration
       Wisconsin School of Business
             www.bolzcenter.org
            ataylor@bus.wisc.edu

         2011 Arts Enterprise Summit
A Hammer or a Sponge?




IMAGE: Flickr photos by Kaworu Koneru (hammer), leshoward (sponge), eriwst (frame)
?
What the heck is a
 Business Model
?
What the heck is a
 Business Model
?
What the heck is a
 Business Model
?
What the heck is a
 Business Model
1
  There is only one
   business model:
reliable revenue that
 exceeds expenses.
Clara Mi"er, Nonprofit Finance Fund
2
 A business model describes
   the rationale of how an
organization creates, delivers,
     and captures value.
    Alexander Osterwalder & Y Pigneur
                             ves
         Business Model Generation
3
      A business model is
an intentional arrangement of
artisans, audiences, and tools.
So, let’s talk about tools....
Limited                 Membership       Sponge
Liability     Fiscal
           Sponsorship      Dues
Company                                 Leasing
                       Tickets
 Credit & Debt                 Cash
                Box Office               Sole
Ownership                          Proprietorship
              A Van    Tax Status
                                           Twitter
       So, let’s talk about tools....
Hammer
                   Hardware       Studio Space
       YouTube     & Software
“People don’t want to buy a quarter-inch drill.
         They want a quarter-inch hole.”
                                    Theodore Levitt
IMAGE: Flickr user Cayusa
Tools vs. Problems
IMAGE: Flickr user Whatknot
“If you only have a hammer,
                    every problem looks like a nail.”
                                      Abraham Maslow (paraphrased)
IMAGE: Flickr user bitzcelt
So, let’s talk about problems....

   Are you
 kidding me?
“The man who knows how
   will always have a job.
The man who also knows why
  will always be his boss.”
        Ralph Waldo Emerson 
4 Problems (of many)
• Capital
• Exchange
• Channels
• Net Revenue
1 Capital.
              PROBLEM:
  How do I gather the space, equipment,
and wealth I need to do what I want to do?
Buy




Build           1
             Borrow


                  Capital.
                  PROBLEM:
                          Receive (gift)


                                        Rent




      How do I gather the space, equipment,
    and wealth I need to do what I want to do?
Sneakers and Studios
Loveland: Detroit by the Inch
      www.makeloveland.com
Loveland: Detroit by the Inch
      www.makeloveland.com
Social Impact Bonds

 Cooperatives
                      Fiscal Sponsorship

Low-Profit Limited Liability Company (L3C)

      B Corporation


Micro Finance           Series LLC
2 Exchange.
              PROBLEM:
Who pays, for what, for whom, and how?
         ...and for how much?
Like Netflix, but for theater
       www.acttheatre.org
ACT Pass
Sloup in St. Louis
  sloup2122.blogspot.com
3Channels.
                PROBLEM:
         How do I connect what I do
      or what I’ve made to someone else?
or...What are the paths to successful exchange?
Etsy.com
Regretsy.com
(where DIY meets WTF)
Direct from the Farmer
Roadside Culture
 www.wormfarminstitute.org
4 Net Revenue.
     PROBLEM:
How do I consistently earn
   more than I spend?
Earn
More   4 Net Revenue.
            PROBLEM:
       How do I consistently earn
          more than I spend?
                                    Spend
                                     Less
Spend Less.
          (or...spend better)


The rise of the relentless spendthrift.
Delicious Monster
  www.delicious-monster.com
Square
www.squareup.com
4 Problems (of many)
• Capital
• Exchange
• Channels
• Net Revenue
Start with the problem,
                      not with the tool.




IMAGE: Flickr photos by Kaworu Koneru (hammer) and leshoward (sponge)
“Talent hits a target
no one else can hit;
Genius hits a target
no one else can see.”
    Arthur Schopenhauer 
“Master your instrument,
   master the music,
 and then forget all that
      and just play.”

        Charlie Parker
Thank You.
   Andrew Taylor
 ataylor@bus.wisc.edu
 www.bolzcenter.org
www.artfulmanager.com

Weitere ähnliche Inhalte

Andere mochten auch

Making A Business Of Your Art April 09
Making A Business Of Your Art April 09Making A Business Of Your Art April 09
Making A Business Of Your Art April 09ArtLinks
 
school business model
school business modelschool business model
school business modelSagar Shah
 
Can art learn from sports? 2 business cases to explain!
Can art learn from sports? 2 business cases to explain!Can art learn from sports? 2 business cases to explain!
Can art learn from sports? 2 business cases to explain!Gijsbregt Brouwer
 
Monetizing Audience Engagement, A Love Story
Monetizing Audience Engagement, A Love StoryMonetizing Audience Engagement, A Love Story
Monetizing Audience Engagement, A Love StoryTRG Arts
 
Example Organizational Models for Design Businesses
Example Organizational Models for Design BusinessesExample Organizational Models for Design Businesses
Example Organizational Models for Design BusinessesDavid Sherwin
 
Studio Culture Worksheet v1
Studio Culture Worksheet v1Studio Culture Worksheet v1
Studio Culture Worksheet v1David Sherwin
 
Graphic Design Introduction Upload
Graphic Design Introduction   UploadGraphic Design Introduction   Upload
Graphic Design Introduction UploadNida Aslam
 
Better Ideas Faster: Handouts
Better Ideas Faster: HandoutsBetter Ideas Faster: Handouts
Better Ideas Faster: HandoutsDavid Sherwin
 
My Top 10 Design Business Failures
My Top 10 Design Business FailuresMy Top 10 Design Business Failures
My Top 10 Design Business FailuresDavid Sherwin
 
Business Plan
Business PlanBusiness Plan
Business Planhaye5120
 
Mobile Social Media and Museum Business Models
Mobile Social Media and Museum Business ModelsMobile Social Media and Museum Business Models
Mobile Social Media and Museum Business ModelsNancy Proctor
 
The relationship between Business and Design: the Lego Serious Play case
The relationship between Business and Design: the Lego Serious Play caseThe relationship between Business and Design: the Lego Serious Play case
The relationship between Business and Design: the Lego Serious Play casePatrizia Bertini
 
The Uppsaala Model and Marks & Spencer
The Uppsaala Model and Marks & SpencerThe Uppsaala Model and Marks & Spencer
The Uppsaala Model and Marks & SpencerMayank Beria
 
Logo Design basics
Logo Design basicsLogo Design basics
Logo Design basicsGreg Sarles
 
Elements&Principles Of Interior Design
Elements&Principles Of Interior DesignElements&Principles Of Interior Design
Elements&Principles Of Interior Designakilian
 
Creative Workshop Teacher's Guide
Creative Workshop Teacher's GuideCreative Workshop Teacher's Guide
Creative Workshop Teacher's GuideDavid Sherwin
 

Andere mochten auch (20)

Making A Business Of Your Art April 09
Making A Business Of Your Art April 09Making A Business Of Your Art April 09
Making A Business Of Your Art April 09
 
school business model
school business modelschool business model
school business model
 
Mbm
MbmMbm
Mbm
 
Can art learn from sports? 2 business cases to explain!
Can art learn from sports? 2 business cases to explain!Can art learn from sports? 2 business cases to explain!
Can art learn from sports? 2 business cases to explain!
 
Monetizing Audience Engagement, A Love Story
Monetizing Audience Engagement, A Love StoryMonetizing Audience Engagement, A Love Story
Monetizing Audience Engagement, A Love Story
 
Visual Art Law by Henry Lydiate
Visual Art Law by Henry LydiateVisual Art Law by Henry Lydiate
Visual Art Law by Henry Lydiate
 
Example Organizational Models for Design Businesses
Example Organizational Models for Design BusinessesExample Organizational Models for Design Businesses
Example Organizational Models for Design Businesses
 
Studio Culture Worksheet v1
Studio Culture Worksheet v1Studio Culture Worksheet v1
Studio Culture Worksheet v1
 
Graphic Design Introduction Upload
Graphic Design Introduction   UploadGraphic Design Introduction   Upload
Graphic Design Introduction Upload
 
Better Ideas Faster: Handouts
Better Ideas Faster: HandoutsBetter Ideas Faster: Handouts
Better Ideas Faster: Handouts
 
My Top 10 Design Business Failures
My Top 10 Design Business FailuresMy Top 10 Design Business Failures
My Top 10 Design Business Failures
 
Business Plan
Business PlanBusiness Plan
Business Plan
 
Mobile Social Media and Museum Business Models
Mobile Social Media and Museum Business ModelsMobile Social Media and Museum Business Models
Mobile Social Media and Museum Business Models
 
The relationship between Business and Design: the Lego Serious Play case
The relationship between Business and Design: the Lego Serious Play caseThe relationship between Business and Design: the Lego Serious Play case
The relationship between Business and Design: the Lego Serious Play case
 
The Uppsaala Model and Marks & Spencer
The Uppsaala Model and Marks & SpencerThe Uppsaala Model and Marks & Spencer
The Uppsaala Model and Marks & Spencer
 
Logo Design basics
Logo Design basicsLogo Design basics
Logo Design basics
 
Brand "U.0"
Brand "U.0"Brand "U.0"
Brand "U.0"
 
Elements&Principles Of Interior Design
Elements&Principles Of Interior DesignElements&Principles Of Interior Design
Elements&Principles Of Interior Design
 
Creative Workshop Teacher's Guide
Creative Workshop Teacher's GuideCreative Workshop Teacher's Guide
Creative Workshop Teacher's Guide
 
Product and process design
Product and process designProduct and process design
Product and process design
 

Ähnlich wie The Art of the Business Model

Medical Essay Questions. Online assignment writing service.
Medical Essay Questions. Online assignment writing service.Medical Essay Questions. Online assignment writing service.
Medical Essay Questions. Online assignment writing service.Liz Stevens
 
The TOK Essay. Online assignment writing service.
The TOK Essay. Online assignment writing service.The TOK Essay. Online assignment writing service.
The TOK Essay. Online assignment writing service.Karrie Garcia
 
Startups and Smalltak - Presented at Smalltalks2014 Córdoba, Argentina
Startups and Smalltak - Presented at Smalltalks2014 Córdoba, ArgentinaStartups and Smalltak - Presented at Smalltalks2014 Córdoba, Argentina
Startups and Smalltak - Presented at Smalltalks2014 Córdoba, Argentinasebastian sastre
 
Same and different - architectures for mass-uniqueness
Same and different - architectures for mass-uniquenessSame and different - architectures for mass-uniqueness
Same and different - architectures for mass-uniquenessTetradian Consulting
 
Essay Erudite. Online assignment writing service.
Essay Erudite. Online assignment writing service.Essay Erudite. Online assignment writing service.
Essay Erudite. Online assignment writing service.Megan Williams
 
What's your story? Designing a holistic customer experience
What's your story? Designing a holistic customer experienceWhat's your story? Designing a holistic customer experience
What's your story? Designing a holistic customer experienceJoyce Hostyn
 
What\'s your story? Designing a holistic customer experience
What\'s your story? Designing a holistic customer experienceWhat\'s your story? Designing a holistic customer experience
What\'s your story? Designing a holistic customer experienceTherese Kokot
 
The Future of Marketing: Make Things People Want or Make People Want Things?
The Future of Marketing: Make Things People Want or Make People Want Things?The Future of Marketing: Make Things People Want or Make People Want Things?
The Future of Marketing: Make Things People Want or Make People Want Things?John V Willshire
 
Sessions D & J: Main Presentation for "Igniting Innovative Thinking & Action"
Sessions D & J: Main Presentation for "Igniting Innovative Thinking & Action"Sessions D & J: Main Presentation for "Igniting Innovative Thinking & Action"
Sessions D & J: Main Presentation for "Igniting Innovative Thinking & Action"feitwincities
 
We Got This: Surviving and Thriving in a Deeply Weird World
We Got This: Surviving and Thriving in a Deeply Weird WorldWe Got This: Surviving and Thriving in a Deeply Weird World
We Got This: Surviving and Thriving in a Deeply Weird WorldPeter Bromberg
 
Creativity & Innovation Management 2007
Creativity & Innovation Management 2007Creativity & Innovation Management 2007
Creativity & Innovation Management 2007Lukas Ritzel
 
Claudio Perrone - Outstanding Presentations
Claudio Perrone - Outstanding PresentationsClaudio Perrone - Outstanding Presentations
Claudio Perrone - Outstanding PresentationsBizcamp South East
 
How To Write A Good Dbq Essay. How To W. Online assignment writing service.
How To Write A Good Dbq Essay. How To W. Online assignment writing service.How To Write A Good Dbq Essay. How To W. Online assignment writing service.
How To Write A Good Dbq Essay. How To W. Online assignment writing service.Misty Harris
 
Classroom Observation Essay. Classroom Observa
Classroom Observation Essay. Classroom ObservaClassroom Observation Essay. Classroom Observa
Classroom Observation Essay. Classroom ObservaLisa Cain
 

Ähnlich wie The Art of the Business Model (20)

Medical Essay Questions. Online assignment writing service.
Medical Essay Questions. Online assignment writing service.Medical Essay Questions. Online assignment writing service.
Medical Essay Questions. Online assignment writing service.
 
The TOK Essay. Online assignment writing service.
The TOK Essay. Online assignment writing service.The TOK Essay. Online assignment writing service.
The TOK Essay. Online assignment writing service.
 
Startups and Smalltak - Presented at Smalltalks2014 Córdoba, Argentina
Startups and Smalltak - Presented at Smalltalks2014 Córdoba, ArgentinaStartups and Smalltak - Presented at Smalltalks2014 Córdoba, Argentina
Startups and Smalltak - Presented at Smalltalks2014 Córdoba, Argentina
 
Same and different - architectures for mass-uniqueness
Same and different - architectures for mass-uniquenessSame and different - architectures for mass-uniqueness
Same and different - architectures for mass-uniqueness
 
Creative Methods
Creative MethodsCreative Methods
Creative Methods
 
Essay Erudite. Online assignment writing service.
Essay Erudite. Online assignment writing service.Essay Erudite. Online assignment writing service.
Essay Erudite. Online assignment writing service.
 
What's your story? Designing a holistic customer experience
What's your story? Designing a holistic customer experienceWhat's your story? Designing a holistic customer experience
What's your story? Designing a holistic customer experience
 
What\'s your story? Designing a holistic customer experience
What\'s your story? Designing a holistic customer experienceWhat\'s your story? Designing a holistic customer experience
What\'s your story? Designing a holistic customer experience
 
The Future of Marketing: Make Things People Want or Make People Want Things?
The Future of Marketing: Make Things People Want or Make People Want Things?The Future of Marketing: Make Things People Want or Make People Want Things?
The Future of Marketing: Make Things People Want or Make People Want Things?
 
Sessions D & J: Main Presentation for "Igniting Innovative Thinking & Action"
Sessions D & J: Main Presentation for "Igniting Innovative Thinking & Action"Sessions D & J: Main Presentation for "Igniting Innovative Thinking & Action"
Sessions D & J: Main Presentation for "Igniting Innovative Thinking & Action"
 
We Got This: Surviving and Thriving in a Deeply Weird World
We Got This: Surviving and Thriving in a Deeply Weird WorldWe Got This: Surviving and Thriving in a Deeply Weird World
We Got This: Surviving and Thriving in a Deeply Weird World
 
2015 Arts Midwest Workshop: Embracing the Digital Age
2015 Arts Midwest Workshop: Embracing the Digital Age2015 Arts Midwest Workshop: Embracing the Digital Age
2015 Arts Midwest Workshop: Embracing the Digital Age
 
Creativity & Innovation Management 2007
Creativity & Innovation Management 2007Creativity & Innovation Management 2007
Creativity & Innovation Management 2007
 
Example Model Essay
Example Model EssayExample Model Essay
Example Model Essay
 
Claudio Perrone - Outstanding Presentations
Claudio Perrone - Outstanding PresentationsClaudio Perrone - Outstanding Presentations
Claudio Perrone - Outstanding Presentations
 
The Enterprise Is The Story
The Enterprise Is The StoryThe Enterprise Is The Story
The Enterprise Is The Story
 
Trap Of Gold
Trap Of GoldTrap Of Gold
Trap Of Gold
 
Using Stories to Engage Your Audience
Using Stories to Engage Your AudienceUsing Stories to Engage Your Audience
Using Stories to Engage Your Audience
 
How To Write A Good Dbq Essay. How To W. Online assignment writing service.
How To Write A Good Dbq Essay. How To W. Online assignment writing service.How To Write A Good Dbq Essay. How To W. Online assignment writing service.
How To Write A Good Dbq Essay. How To W. Online assignment writing service.
 
Classroom Observation Essay. Classroom Observa
Classroom Observation Essay. Classroom ObservaClassroom Observation Essay. Classroom Observa
Classroom Observation Essay. Classroom Observa
 

Kürzlich hochgeladen

Michael Vidyakin: Introduction to PMO (UA)
Michael Vidyakin: Introduction to PMO (UA)Michael Vidyakin: Introduction to PMO (UA)
Michael Vidyakin: Introduction to PMO (UA)Lviv Startup Club
 
Borderless Access - Global Panel book-unlock 2024
Borderless Access - Global Panel book-unlock 2024Borderless Access - Global Panel book-unlock 2024
Borderless Access - Global Panel book-unlock 2024Borderless Access
 
Lecture_6.pptx English speaking easyb to
Lecture_6.pptx English speaking easyb toLecture_6.pptx English speaking easyb to
Lecture_6.pptx English speaking easyb toumarfarooquejamali32
 
To Create Your Own Wig Online To Create Your Own Wig Online
To Create Your Own Wig Online  To Create Your Own Wig OnlineTo Create Your Own Wig Online  To Create Your Own Wig Online
To Create Your Own Wig Online To Create Your Own Wig Onlinelng ths
 
TalentView Webinar: Empowering the Modern Workforce_ Redefininig Success from...
TalentView Webinar: Empowering the Modern Workforce_ Redefininig Success from...TalentView Webinar: Empowering the Modern Workforce_ Redefininig Success from...
TalentView Webinar: Empowering the Modern Workforce_ Redefininig Success from...TalentView
 
NewBase 25 March 2024 Energy News issue - 1710 by Khaled Al Awadi_compress...
NewBase  25 March  2024  Energy News issue - 1710 by Khaled Al Awadi_compress...NewBase  25 March  2024  Energy News issue - 1710 by Khaled Al Awadi_compress...
NewBase 25 March 2024 Energy News issue - 1710 by Khaled Al Awadi_compress...Khaled Al Awadi
 
7movierulz.uk
7movierulz.uk7movierulz.uk
7movierulz.ukaroemirsr
 
Intellectual Property Licensing Examples
Intellectual Property Licensing ExamplesIntellectual Property Licensing Examples
Intellectual Property Licensing Examplesamberjiles31
 
Cracking the ‘Business Process Outsourcing’ Code Main.pptx
Cracking the ‘Business Process Outsourcing’ Code Main.pptxCracking the ‘Business Process Outsourcing’ Code Main.pptx
Cracking the ‘Business Process Outsourcing’ Code Main.pptxWorkforce Group
 
Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...
Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...
Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...IMARC Group
 
NASA CoCEI Scaling Strategy - November 2023
NASA CoCEI Scaling Strategy - November 2023NASA CoCEI Scaling Strategy - November 2023
NASA CoCEI Scaling Strategy - November 2023Steve Rader
 
Ethical stalking by Mark Williams. UpliftLive 2024
Ethical stalking by Mark Williams. UpliftLive 2024Ethical stalking by Mark Williams. UpliftLive 2024
Ethical stalking by Mark Williams. UpliftLive 2024Winbusinessin
 
Harvard Business Review.pptx | Navigating Labor Unrest (March-April 2024)
Harvard Business Review.pptx | Navigating Labor Unrest (March-April 2024)Harvard Business Review.pptx | Navigating Labor Unrest (March-April 2024)
Harvard Business Review.pptx | Navigating Labor Unrest (March-April 2024)tazeenaila12
 
Borderless Access - Global B2B Panel book-unlock 2024
Borderless Access - Global B2B Panel book-unlock 2024Borderless Access - Global B2B Panel book-unlock 2024
Borderless Access - Global B2B Panel book-unlock 2024Borderless Access
 
A flour, rice and Suji company in Jhang.
A flour, rice and Suji company in Jhang.A flour, rice and Suji company in Jhang.
A flour, rice and Suji company in Jhang.mcshagufta46
 
Team B Mind Map for Organizational Chg..
Team B Mind Map for Organizational Chg..Team B Mind Map for Organizational Chg..
Team B Mind Map for Organizational Chg..dlewis191
 
BCE24 | Virtual Brand Ambassadors: Making Brands Personal - John Meulemans
BCE24 | Virtual Brand Ambassadors: Making Brands Personal - John MeulemansBCE24 | Virtual Brand Ambassadors: Making Brands Personal - John Meulemans
BCE24 | Virtual Brand Ambassadors: Making Brands Personal - John MeulemansBBPMedia1
 
Introduction to The overview of GAAP LO 1-5.pptx
Introduction to The overview of GAAP LO 1-5.pptxIntroduction to The overview of GAAP LO 1-5.pptx
Introduction to The overview of GAAP LO 1-5.pptxJemalSeid25
 
Developing Coaching Skills: Mine, Yours, Ours
Developing Coaching Skills: Mine, Yours, OursDeveloping Coaching Skills: Mine, Yours, Ours
Developing Coaching Skills: Mine, Yours, OursKaiNexus
 
Q2 2024 APCO Geopolitical Radar - The Global Operating Environment for Business
Q2 2024 APCO Geopolitical Radar - The Global Operating Environment for BusinessQ2 2024 APCO Geopolitical Radar - The Global Operating Environment for Business
Q2 2024 APCO Geopolitical Radar - The Global Operating Environment for BusinessAPCO
 

Kürzlich hochgeladen (20)

Michael Vidyakin: Introduction to PMO (UA)
Michael Vidyakin: Introduction to PMO (UA)Michael Vidyakin: Introduction to PMO (UA)
Michael Vidyakin: Introduction to PMO (UA)
 
Borderless Access - Global Panel book-unlock 2024
Borderless Access - Global Panel book-unlock 2024Borderless Access - Global Panel book-unlock 2024
Borderless Access - Global Panel book-unlock 2024
 
Lecture_6.pptx English speaking easyb to
Lecture_6.pptx English speaking easyb toLecture_6.pptx English speaking easyb to
Lecture_6.pptx English speaking easyb to
 
To Create Your Own Wig Online To Create Your Own Wig Online
To Create Your Own Wig Online  To Create Your Own Wig OnlineTo Create Your Own Wig Online  To Create Your Own Wig Online
To Create Your Own Wig Online To Create Your Own Wig Online
 
TalentView Webinar: Empowering the Modern Workforce_ Redefininig Success from...
TalentView Webinar: Empowering the Modern Workforce_ Redefininig Success from...TalentView Webinar: Empowering the Modern Workforce_ Redefininig Success from...
TalentView Webinar: Empowering the Modern Workforce_ Redefininig Success from...
 
NewBase 25 March 2024 Energy News issue - 1710 by Khaled Al Awadi_compress...
NewBase  25 March  2024  Energy News issue - 1710 by Khaled Al Awadi_compress...NewBase  25 March  2024  Energy News issue - 1710 by Khaled Al Awadi_compress...
NewBase 25 March 2024 Energy News issue - 1710 by Khaled Al Awadi_compress...
 
7movierulz.uk
7movierulz.uk7movierulz.uk
7movierulz.uk
 
Intellectual Property Licensing Examples
Intellectual Property Licensing ExamplesIntellectual Property Licensing Examples
Intellectual Property Licensing Examples
 
Cracking the ‘Business Process Outsourcing’ Code Main.pptx
Cracking the ‘Business Process Outsourcing’ Code Main.pptxCracking the ‘Business Process Outsourcing’ Code Main.pptx
Cracking the ‘Business Process Outsourcing’ Code Main.pptx
 
Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...
Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...
Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...
 
NASA CoCEI Scaling Strategy - November 2023
NASA CoCEI Scaling Strategy - November 2023NASA CoCEI Scaling Strategy - November 2023
NASA CoCEI Scaling Strategy - November 2023
 
Ethical stalking by Mark Williams. UpliftLive 2024
Ethical stalking by Mark Williams. UpliftLive 2024Ethical stalking by Mark Williams. UpliftLive 2024
Ethical stalking by Mark Williams. UpliftLive 2024
 
Harvard Business Review.pptx | Navigating Labor Unrest (March-April 2024)
Harvard Business Review.pptx | Navigating Labor Unrest (March-April 2024)Harvard Business Review.pptx | Navigating Labor Unrest (March-April 2024)
Harvard Business Review.pptx | Navigating Labor Unrest (March-April 2024)
 
Borderless Access - Global B2B Panel book-unlock 2024
Borderless Access - Global B2B Panel book-unlock 2024Borderless Access - Global B2B Panel book-unlock 2024
Borderless Access - Global B2B Panel book-unlock 2024
 
A flour, rice and Suji company in Jhang.
A flour, rice and Suji company in Jhang.A flour, rice and Suji company in Jhang.
A flour, rice and Suji company in Jhang.
 
Team B Mind Map for Organizational Chg..
Team B Mind Map for Organizational Chg..Team B Mind Map for Organizational Chg..
Team B Mind Map for Organizational Chg..
 
BCE24 | Virtual Brand Ambassadors: Making Brands Personal - John Meulemans
BCE24 | Virtual Brand Ambassadors: Making Brands Personal - John MeulemansBCE24 | Virtual Brand Ambassadors: Making Brands Personal - John Meulemans
BCE24 | Virtual Brand Ambassadors: Making Brands Personal - John Meulemans
 
Introduction to The overview of GAAP LO 1-5.pptx
Introduction to The overview of GAAP LO 1-5.pptxIntroduction to The overview of GAAP LO 1-5.pptx
Introduction to The overview of GAAP LO 1-5.pptx
 
Developing Coaching Skills: Mine, Yours, Ours
Developing Coaching Skills: Mine, Yours, OursDeveloping Coaching Skills: Mine, Yours, Ours
Developing Coaching Skills: Mine, Yours, Ours
 
Q2 2024 APCO Geopolitical Radar - The Global Operating Environment for Business
Q2 2024 APCO Geopolitical Radar - The Global Operating Environment for BusinessQ2 2024 APCO Geopolitical Radar - The Global Operating Environment for Business
Q2 2024 APCO Geopolitical Radar - The Global Operating Environment for Business
 

The Art of the Business Model

  • 1. The Art of the Business Model Andrew Taylor Director, Bolz Center for Arts Administration Wisconsin School of Business www.bolzcenter.org ataylor@bus.wisc.edu 2011 Arts Enterprise Summit
  • 4. The Art of the Business Model Andrew Taylor Director, Bolz Center for Arts Administration Wisconsin School of Business www.bolzcenter.org ataylor@bus.wisc.edu 2011 Arts Enterprise Summit
  • 5. A Hammer or a Sponge? IMAGE: Flickr photos by Kaworu Koneru (hammer), leshoward (sponge), eriwst (frame)
  • 6. ? What the heck is a Business Model
  • 7. ? What the heck is a Business Model
  • 8. ? What the heck is a Business Model
  • 9. ? What the heck is a Business Model
  • 10. 1 There is only one business model: reliable revenue that exceeds expenses. Clara Mi"er, Nonprofit Finance Fund
  • 11. 2 A business model describes the rationale of how an organization creates, delivers, and captures value. Alexander Osterwalder & Y Pigneur ves Business Model Generation
  • 12. 3 A business model is an intentional arrangement of artisans, audiences, and tools.
  • 13. So, let’s talk about tools....
  • 14. Limited Membership Sponge Liability Fiscal Sponsorship Dues Company Leasing Tickets Credit & Debt Cash Box Office Sole Ownership Proprietorship A Van Tax Status Twitter So, let’s talk about tools.... Hammer Hardware Studio Space YouTube & Software
  • 15. “People don’t want to buy a quarter-inch drill. They want a quarter-inch hole.” Theodore Levitt IMAGE: Flickr user Cayusa
  • 16. Tools vs. Problems IMAGE: Flickr user Whatknot
  • 17. “If you only have a hammer, every problem looks like a nail.” Abraham Maslow (paraphrased) IMAGE: Flickr user bitzcelt
  • 18. So, let’s talk about problems.... Are you kidding me?
  • 19. “The man who knows how will always have a job. The man who also knows why will always be his boss.” Ralph Waldo Emerson 
  • 20. 4 Problems (of many) • Capital • Exchange • Channels • Net Revenue
  • 21. 1 Capital. PROBLEM: How do I gather the space, equipment, and wealth I need to do what I want to do?
  • 22. Buy Build 1 Borrow Capital. PROBLEM: Receive (gift) Rent How do I gather the space, equipment, and wealth I need to do what I want to do?
  • 24. Loveland: Detroit by the Inch www.makeloveland.com
  • 25. Loveland: Detroit by the Inch www.makeloveland.com
  • 26. Social Impact Bonds Cooperatives Fiscal Sponsorship Low-Profit Limited Liability Company (L3C) B Corporation Micro Finance Series LLC
  • 27. 2 Exchange. PROBLEM: Who pays, for what, for whom, and how? ...and for how much?
  • 28. Like Netflix, but for theater www.acttheatre.org
  • 30. Sloup in St. Louis sloup2122.blogspot.com
  • 31. 3Channels. PROBLEM: How do I connect what I do or what I’ve made to someone else? or...What are the paths to successful exchange?
  • 34. Direct from the Farmer
  • 36. 4 Net Revenue. PROBLEM: How do I consistently earn more than I spend?
  • 37. Earn More 4 Net Revenue. PROBLEM: How do I consistently earn more than I spend? Spend Less
  • 38. Spend Less. (or...spend better) The rise of the relentless spendthrift.
  • 39. Delicious Monster www.delicious-monster.com
  • 41. 4 Problems (of many) • Capital • Exchange • Channels • Net Revenue
  • 42. Start with the problem, not with the tool. IMAGE: Flickr photos by Kaworu Koneru (hammer) and leshoward (sponge)
  • 43. “Talent hits a target no one else can hit; Genius hits a target no one else can see.” Arthur Schopenhauer 
  • 44. “Master your instrument, master the music, and then forget all that and just play.” Charlie Parker
  • 45. Thank You. Andrew Taylor ataylor@bus.wisc.edu www.bolzcenter.org www.artfulmanager.com