Germany since 2011
Israel since 2012
Singapore since 2012
Netherlands since 2007
UK since 2011
USA since 2010
Brazil since 2012
Chile since 2010
Spain since 2013
Australia since 2013
Uruguay since 2010
Argentina since 2010
Taiwan since 2012
DesignThinkers Group is an innovation agency with
multidisciplinary teams in thirteen countries.!
“Design thinking is actually a systematic approach to problem
It starts with customers and the ability to create a better future
for them. !
It acknowledges that we probably won’t get that right the ﬁrst
It does not require supernatural powers.”!
Source: Designing for Growth: A Design Thinking Toolkit for Managers, p. 4!
“Problem Finding + Problem Solving = Competitive Advantage!
A new approach to problem ﬁnding!
- The highest leverage is found in re-framing problems!
A dynamic approach to problem solving!
- Works well on poorly bounded problems!
A new perspective on value!
- An empathy-based, human-centered process focused
on user needs”!
this is how we learn what people need!
Get data by quantitative
Give meaning to data by doing
qualitative research. !
Give context to information.!
Apply knowledge by implementing
WHAT DO WE DO?!
Context mapping, Stakeholder
mapping prototyping, Co-creation, etc.!
Pilots, Change management, Training,
Communication, Implementation, etc.!
HOW DO WE DO IT?!
Customer Journey Mapping,
Cultural Probe, Interviewing, etc. !
Online scraping, Desk research
(existing data), Survey, etc.!
WHY DO WE DO IT?!
SERVICE DESIGN DATA FRAMEWORK!
“Back in 1994, when Davis took over,
Umpqua’s market value was a triﬂing $18
million. Today, despite all the economic
setbacks in the Paciﬁc Northwest, and even
after investors have turned their backs on
banks across the country, Umpqua’s market
value is close to $1.5 billion.”–Harvard Business Review
The church needs an intentional way to
greet and assimilate visitors especially
visitors with small children"
The church needs a systematic leadership
training program in order to accomplish