Robert Turner's Resume.

1. Robert D. B. Turner 1150 Glen Echo Lane, Milford, OH 45150 * 513-237-5530 * rdbturner@yahoo.com
Connect on LinkedIn * Visit my Profile on About.Me
WORK EXPERIENCE:
2009-Present Marketing Manager – Digital Marketing & Social Media, Innotech Products, Ltd. dba HeaterMeals
Marketing
 Developed and executed our Marketing Plan with strategies to extend our brand across multiple channels.
 Oversaw the redesign & maintenance of company websites: created content and landing pages using CMS.
 Translated brand concepts into marketing campaign assets, i.e. emails, landing pages, images and videos.
 Reported on effectiveness of marketing efforts using web and social analytics.
 Wrote press releases, created website content, and email and social campaigns for new product launches.
 Worked with our CRM, Goldmine, creating sales and marketing reports.
 Served as an in-house writing resource with an adaptable style.
 Produced 8 marketing video programs for HeaterMeals product lines, and provided in-house graphics needs.
 Planned, budgeted, and attended tradeshows, and tracked ROI on each.
Social Media
 Created and implemented social media marketing strategy across six social platforms.
 Developed an Editorial Schedule for Facebook, Twitter and Google+ with an average of 400 posts for each.
 Worked with our various corporate teams to develop content for an average of 52 blog articles each year.
 Executed an average of 5 Facebook promotions each year,
 Grew Facebook community in 2012 by 591%, delivering 1649 new leads to sales.
 Oversaw email campaigns: Created editorial calendar with an average of 90 marketing emails per year.
SEO
 Set our SEO strategy and provided SEO solutions that increased our company’s search ranking.
 Increased the number of page visits from searches by 22.5% and total page views by 26%.
 Grew the percentage of site visits from targeted keyword searches by a combined average of 58%.
 Managed Google AdWords Campaign.
2007-2009 Content Producer: Internet Marketing and Social Media, EyeOn Media, Milford, Ohio
 Produced e-marketing assets for clients, and created content for social media marketing platforms.
2007-2008 Account Executive, Clear Channel / WKRC-TV, Cincinnati, Ohio
 Helped create marketing opportunities for station clients using on-air, web and social media platforms.
2002–2007 Marketing and Production Manager, Xavier University Television Center, Cincinnati, Ohio
 Supervised a team that created e-marketing assets for clients: Won 15 marketing awards in five years.
 Developed sales to reach annual funding needs, increasing client base by 25% year over year.
1999–2001 Sales Director, Ohio Center for Broadcasting, Cincinnati, Ohio
 Overall responsibility for business development efforts and managing our 20 person staff.
1998-2000 Inside Business-to-Business Sales Associate, Harris Broadcast Communications, Mason, Ohio
 Developed $1million in sales selling radio and television equipment to broadcasters nationwide.
1998-1999 Photo-Journalist, WTOV, Cincinnati, OH
 Prepared news & sports stories for daily newscasts.
1988–1998 Photo-Journalist, WYTV, Youngstown, OH
 Prepared news & sports stories for daily newscasts: won 22 awards in 9 years, 2 for Best Photographer.
EDUCATION:
Social Media Marketing Conference, 2011; Social Media Success Summit, 2012; Facebook Success Summit, 2012;
Social Media Manager’s School, 2013