This is the presentation from the BMA Carolinas 2012 ProAd Awards banquet on 9/27/12 featuring the best B2B marketing campaigns in North and South Carolina. Congratulations to all the winners!

1. 2012 ProAds Awards
Banquet

2. Extending Our Appreciation
to our Judges & Sponsors
Sponsors…

3. TOTAL COMMUNICATIONS PROGRAM
Division 1
Total Communications Program under $200,000
(includes media and production costs)

4. title: Destination Delivered Campaign
client: Estes
VantagePoint
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5. title: A.O.R.N. Trade Show
client: Berchtold
VantagePoint
g

6. Title: GOLD
A.O.R.N. Trade Show
Client:
Berchtold
Agency:
VantagePoint

7. title: 2 Millionth Vehicle Celebration
client: BMW Manufacturing
VantagePoint
g

8. Title: GOLD
2 Millionth Vehicle Celebration
Client:
BMW Manufacturing
Agency:
VantagePoint

9. TOTAL COMMUNICATIONS PROGRAM
Division 3
Interactive Campaign (full) email, landing page, lead
forms, surveys, etc.

10. title: Destination Delivered Campaign
client: Estes
VantagePoint
g

11. TOTAL COMMUNICATIONS PROGRAM
Division 4
Integrated Campaign, Web & Traditional

12. title: T.H.R.E.A.D.
client: American & Efird
Doggett

13. title: ECIA Membership Campaign
p p g
client: ECIA
Phasetwo.biz
Phasetwo biz

14. title: Destination Delivered Campaign
p g
client: Estes
VantagePoint

15. SPACE ADVERTISING CAMPAIGNS
Division 6
Three- or four-color B2B campaigns under
$200,000

16. title: Truckload Ad Campaign
p g
client: U.S. Xpress
VantagePoint

17. title: Wax Alternative
client: Cascades Sonoco
SELMARQ

18. title: Marble Smooth
client: Sonoco
SELMARQ

19. SPACE ADVERTISING SINGLE ADS
Division 8
Fractional page or fractional spread, black and
white or color

20. title: The Choice is Clear Ad
client: tesa tape
VantagePoint

21. SPACE ADVERTISING SINGLE ADS
Division 10
Three- or four-color page under $75,000
(includes media and production costs)

22. title: Vacancy Ad
y
client: U.S. Xpress
VantagePoint

23. title: How Many Ways
y y
client: Cascades Sonoco
SELMARQ

24. SPACE ADVERTISING SINGLE ADS
Division 11
Three- or four-color page over $75,000 (includes
media and production costs)

25. title: “Own Your Own Brand Iced Tea Ad
Own Brand”
client: S&D Coffee, Inc.
Phasetwo.biz

26. title: “Own Your Own Brand Coffee Ad
Own Brand”
client: S&D Coffee, Inc.
Phasetwo.biz

27. DIRECT MAIL
Division 15
Single printed mailing piece

28. title: Key Accounts CFY Direct
y
PreGel America

29. title: The Choice is Clear Direct Mail
client: tesa tape
VantagePoint

30. DIRECT MAIL
Division 17
Single or multiple mailings which include
incentives valued under $25 per campaign

31. title: You’re the Star Mailing
You re
client: Berchtold
VantagePoint
g

32. Title: GOLD
You re
You’re the Star Mailing
Client:
Berchtold
Agency:
VantagePoint

33. PROMOTIONAL MATERIAL
Division 19
Capability and facilities brochure

34. title: Blue Meets Green Brochure
client: T&S Brass
VantagePoint

35. PROMOTIONAL MATERIAL
Division 20
Product specifications brochure, product
catalogs

36. title: 2012 Products At A Glance Catalogs
PreGel America

37. title: 2012 Annual Catalog
Tropical Foods
p

38. PROMOTIONAL MATERIAL
Division 21
Special promotions

39. title: Lottery Promo
y
client: Henny Penny
VantagePoint

40. title: Agency Change T-Shirt
g y g
VantagePoint
g

41. title: S&D Coffee Challenge Recipe Book
client: S&D Coffee
Media Bonsai

42. Title: GOLD
S&D Coffee Challenge Recipe
Book
Client:
S&D Coffee
Agency:
Media
o sa
Bonsai

43. PROMOTIONAL MATERIAL
Division 23
Dealer/distributor material

44. title: Fall Flavors Recipe Book
PreGel America

45. CORPORATE IDENTITY
Division 24
Logo Design

46. title: Level 2 Logistics Logo
g g
client: Estes
VantagePoint

47. title: Logo Design
client: Edison Foard
Doggett
gg

48. title: Snider Fleet Solutions-Logo Design
Solutions Logo
client: Snider Fleet Solutions
Lyerly Agency
y y g y

49. PUBLICATIONS
Division 27
Print newsletters and magazines for B2B internal
or external audiences

50. title: Signage Solutions Magazine
client: Signage Solutions Magazine
SPARK Publications

51. Title: GOLD
Signage Solutions
Magazine
Client:
Signage Solutions
Magazine
Agency:
SPARK
Publications

52. AUDIO-VISUAL PRESENTATIONS
Division 30
Video productions – sales, product
or corporate promotions

53. title: Buy Nuts, Save The World Video
client: Tropical Foods
Media Bonsai

54. MULTIMEDIA/COMPUTER
PRESENTATIONS
Division 31
Product catalogs, demo disc,
brochure, sales presentation

55. title: Foodservice Presentation
client: T&S Brass
VantagePoint
g

56. Title: GOLD
Foodservice Presentation
Client:
T&S Brass
Agency:
VantagePoint

57. WEBSITES
Division 32
Micro-site for specific event or time period
produced for less than $15,000

58. title: Agency Change Microsite
g y g
VantagePoint

59. WEBSITES
Division 34
Web sites produced for less than $25,000

60. title: CM Black Website
client: CM Black Construction Company
Walker Marketing

61. WEBSITES
Division 35
Web sites produced for $25,001 - $50,000

62. title: VantagePoint Website
VantagePoint
g

63. WEBSITES
Division 36
Web sites produced for more than $50,000

64. title: Hartness Website
client: Hartness International
VantagePoint

65. INTERACTIVE MARKETING
Division 38
Web Banner, interactive flash, single banner

66. title: StarChefs com Web Banner
StarChefs.com
PreGel America

67. INTERACTIVE MARKETING
Division 40
Electronic newsletter, for internal or external
audiences less than 10,000 recipients

68. title: International Business Park E-newsletter
client: Nolim Group
Walker Marketing

69. INTERACTIVE MARKETING
Division 41
Electronic newsletter, for internal or external
audiences greater than 10,000 recipients

70. title: Agent eNews Email Newsletter
g
client: CNA Insurance
Mass Transmit

71. title: Back to School
client: Henry Schein
Mass Transmit

72. title: Webinar Email Campaign
client: Futurity First Insurance Group
Mass Transmit

73. INTERACTIVE MARKETING
Division 44
Mobile Application

74. title: iPad Water Savings Calculator
g
client: T&S Brass
VantagePoint

75. INTERACTIVE MARKETING
Division 45
Web Video

76. title: ECIA Reps Membership Video
p p
client: ECIA
Phasetwo.biz

77. INTERACTIVE MARKETING
Division 46
Web Video Channel or Series

78. title: ECIA YouTube Channel
client: ECIA
Phasetwo.biz

79. SOCIAL MEDIA
Division 51
Corporate Blog

80. title: Walker Marketing Corporate Blog
Walker Marketing
g

81. title: Mass Transmit Broadcast Blog
g
Mass Transmit

82. Title: GOLD
Mass Transmit Broadcast Blog
Agency:
Mass
Transmit

83. AGENCY PROMOTION MATERIALS
Division 55
Agency Promotion Materials

84. title: Agency Change Campaign
g y g p g
VantagePoint

85. Title: GOLD
Agency Change Campaign
Agency:
VantagePoint

86. PUBLIC RELATIONS
Division 57
Single public relations effort

87. title: Public Relations-New Grabeez Flavors
client: Tropical Foods
Media Bonsai

88. title: Public Relations-New Snack Treasures Flavors
client: Tropical Foods
Media Bonsai

89. title: Public Relations-Sprouted Raw
p
client: Tropical Foods
Media Bonsai

90. EXHIBITIONS/TRADE SHOW
Division 58
Exhibits

91. title: Rosenberg Trade Show Booth
client: Rosenberg USA
Phasetwo.biz

92. title: NRA 50x50 Booth
PreGel America

93. Title: GOLD
NRA 50x50 Booth
Agency:
PreGel
America

94. EVENT MARKETING
Division 59
Events

95. title: 2 Millionth Vehicle Celebration
client: BMW Manufacturing
VantagePoint
g

96. Title: GOLD
2 Millionth Vehicle Celebration
Client:
BMW Manufacturing
Agency:
VantagePoint

97. OUTDOOR
Division 60
Billboards, bus shelters, transit advertising

98. title: We Made It Billboard
client: BMW Manufacturing
VantagePoint
g

99. TOO CREATIVE
Division 62
Too Creative

100. title: Do the Math Ad Series
client: Henny Penny
VantagePoint

101. VantagePoint

102. Title:
You’re th St M ili
Y ’ the Star Mailing
Client:
Berchtold
Agency:
VantagePoint

103. SPARK Publications

104. Title:
Signage S l ti
Si Solutions
Magazine
Client:
Cli t
Signage Solutions
Magazine
Agency:
SPARK
Publications

105. Media Bonsai

106. Title:
S&D C ff Ch ll
Coffee Challenge R i B k
Recipe Book
Client:
S&D Coffee
Agency:
Media Bonsai

107. VantagePoint

108. Thank You!
Please take your entry boards with you,
or th will b di
they ill be discarded.
d d