1. http://farm4.static.flickr.com
Filling the Funnel
Turning Strangers into Friends and Friends into Customers
Rob Swick
Prince Edward Island Charlottetown
12. Social Media
1. Contests can generate buzz
2. Photos and videos - great sharing tools
3. Social media content is search friendly
4. Interconnections mean news travels fast
5. Good ideas grow on their own
Filling the Funnel
14. Workshop
1. Choose a channel (Facebook, Twitter, YouTube)
2. Decide who will manage
3. Justify your choices
4. Generate ideas for connecting
5. One BIG idea
Filling the Funnel