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3 Ways to Leverage Your Social Media
to Get New Leads
We all know that social media marketing is one of the driving forces behind
sales. And it can lead to BIG sales, if you do it right.
Using social media ISN’T about just setting up an account and watching the
business flow in.
You have to pick the right platform, build relationships, have conversations,
and follow up in order to make it work for your business.
So here’s 3 ways to get your social media working for you:
#1
Know who your target
market is.
Okay, so you have social media accounts,
but are those accounts reaching out to the
right people?
If you aren’t getting traction from your
social media efforts, then you haven’t fully
defined your target audience, and you’re
just wasting your time marketing your
business to people who don’t care about
you or your product.
But don’t stress because
there is something you can
do to turn the situation
around!
This is where you get to know your
specific target market by identifying
the demographic, their needs, their
pain points, and their values.
All you have to do is create a customer avatar.
To help you get started, we prepared a worksheet so you can
build your specific avatar step-by-step.
Click Here to Get Your FREE Customer Avatar Worksheet!!
Create your
Strategy
#2
Once you understand your
target market, then it’s
time to create your social
media strategy.
That strategy will differ
from business to business,
and campaign to campaign,
because your goals and
your audience will be
different.
Creating a strategy also helps to keep you on track, and develops
consistency.
That means, you can keep your social engines running, while you work on
other aspects of your business.
Having an editorial calendar in
place will allow you to schedule all
your blog posts and social media
posts ahead of time, so you don’t
have to think of them for the rest
of the month.
Create content that matters.#3
If you want to get more leads
from social media, then you better
start giving your target market
something they want.
Remember that it’s not about you,
it’s about THEM.
Instead of bombarding them
with salesy posts, why not give
tips or advice that will help them
solve something they’re struggling
with?
Give your content a little more
boost, by making use of keywords
in your blog posts and hashtags in
social media.
This way, your post will reach
people who are interested in what
you have to offer.
And make sure you engage with
your audience. If someone
comments on your post, reply!
If you put these three things into place, and you are consistent with it, you
will see more leads coming in through your social media.
We’d love to talk with you about other ways to
generate leads!
Click here to
connect with us!
www.brandlogicmarketing.com

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3 Ways to Leverage your Social Media

  • 1. 3 Ways to Leverage Your Social Media to Get New Leads
  • 2. We all know that social media marketing is one of the driving forces behind sales. And it can lead to BIG sales, if you do it right.
  • 3. Using social media ISN’T about just setting up an account and watching the business flow in.
  • 4. You have to pick the right platform, build relationships, have conversations, and follow up in order to make it work for your business.
  • 5. So here’s 3 ways to get your social media working for you:
  • 6. #1 Know who your target market is.
  • 7. Okay, so you have social media accounts, but are those accounts reaching out to the right people? If you aren’t getting traction from your social media efforts, then you haven’t fully defined your target audience, and you’re just wasting your time marketing your business to people who don’t care about you or your product.
  • 8. But don’t stress because there is something you can do to turn the situation around!
  • 9. This is where you get to know your specific target market by identifying the demographic, their needs, their pain points, and their values. All you have to do is create a customer avatar.
  • 10. To help you get started, we prepared a worksheet so you can build your specific avatar step-by-step. Click Here to Get Your FREE Customer Avatar Worksheet!!
  • 12. Once you understand your target market, then it’s time to create your social media strategy. That strategy will differ from business to business, and campaign to campaign, because your goals and your audience will be different.
  • 13. Creating a strategy also helps to keep you on track, and develops consistency. That means, you can keep your social engines running, while you work on other aspects of your business.
  • 14. Having an editorial calendar in place will allow you to schedule all your blog posts and social media posts ahead of time, so you don’t have to think of them for the rest of the month.
  • 15. Create content that matters.#3
  • 16. If you want to get more leads from social media, then you better start giving your target market something they want.
  • 17. Remember that it’s not about you, it’s about THEM. Instead of bombarding them with salesy posts, why not give tips or advice that will help them solve something they’re struggling with?
  • 18. Give your content a little more boost, by making use of keywords in your blog posts and hashtags in social media. This way, your post will reach people who are interested in what you have to offer.
  • 19. And make sure you engage with your audience. If someone comments on your post, reply!
  • 20. If you put these three things into place, and you are consistent with it, you will see more leads coming in through your social media.
  • 21. We’d love to talk with you about other ways to generate leads! Click here to connect with us! www.brandlogicmarketing.com