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Growing an organic and engaged community
1. Growing an organic and
engaged community
Presented by Rebecca Stanisic@bitofmomsense
Blissdom Canada 2012 Microsession
Blissdom Canada 2012 - Rebecca Stanisic
@bitofmomsense
www.bitofmomsense.com
2. Why grow your online community?
• Influence is not just reach (ie: numbers)
• Ensure engaged audience, not flighty
• Solid community who is interested is more
likely to share/return (or buy)
• Support
Blissdom Canada 2012 - Rebecca Stanisic
@bitofmomsense
www.bitofmomsense.com
3. Time Create a
need/want
Google images
http://excuse-my-
charisma.tumblr.com
Blissdom Canada 2012 - Rebecca Stanisic
@bitofmomsense
www.bitofmomsense.com
4. Give more
than you Get Be Kind
Blissdom Canada 2012 - Rebecca Stanisic
@bitofmomsense
www.bitofmomsense.com
5. Collaborate Have Fun
http://mkbnstl.tumblr.com
Blissdom Canada 2012 - Rebecca Stanisic
@bitofmomsense
www.bitofmomsense.com
6. What about the Numbers?
Be proud of your stats – no
matter how big or small the
numbers are
Work to increase your
numbers, but follow these tips
to build a really great
community
Work hard to produce
interesting, fun, new content
and engagement
Become an influencer in your
community
Blissdom Canada 2012 - Rebecca Stanisic
@bitofmomsense
www.bitofmomsense.com
7. Final Thoughts
• What about my business?
• How much is too much sharing?
• What about YouTube? Pinterest? Tumblr?
• Can I grow it faster?
Can you answer ‘why?’
Blissdom Canada 2012 - Rebecca Stanisic
@bitofmomsense
www.bitofmomsense.com
8. Growing an Engaged Community
Worksheet
Daily:
Tweet 3 times – random
thoughts, link, anything Weekly:
Reply to 3 people you have never Read 6 new blog posts
spoken to before
Retweet 5 others Comment on 4 blog posts
Follow 10 new people Post 4 times your own content
Daily: on your own blog
Share the status of one other page
Comment, as your page, on the Monthly:
status of 2 others
List 3 blogs you would like to guest
Follow 2 new pages post on (and/or vice versa) in the next
Upload a new image on your page three months
Update your status once with Contact and pitch at least one of
your own info those blogs
(link, question, random thought) Find one new way to promote your
blog or Facebook page
Blissdom Canada 2012 - Rebecca Stanisic
@bitofmomsense
www.bitofmomsense.com