SlideShare a Scribd company logo
1 of 33
IF PRODUCTS
COULD TELL THEIR
     STORIES
TOWARDS A MODEL OF SUSTAINABLE DESIGN

           JEN VAN DER MEER

               NYU ITP

        WEEK 4: MARCH 1, 2010
RECALLED 2_12_2009
RECALLED 2_25_2010
RECALLED 2_18_2010
TODAY’S FOCUS: 

THE ROLE OF GOVERNMENT IN REGULATING HOW
STUFF IS MADE

_Political Anaesthesia
_Government: Local, State, National
     
Sex and Plastic
     
CPSIA Debate
     
Shift in US Environmental Policy
_International: Precautionary Principal
CAN INVERTED QUARANTINE EVEN WORK?

      Water



                            •  DRINKING
               Drinking
               Cooking
     •  EATING
                            •  BREATHING
               Biologic
CAN INVERTED QUARANTINE EVEN WORK?




                    •  DRINKING
                    •  EATING
                    •  BREATHING
CAN INVERTED QUARANTINE EVEN WORK?




                    •  DRINKING
                    •  EATING
                    •  BREATHING
CAN INVERTED QUARANTINE EVEN WORK?


                    “Practicing inverted quarantine
                    exacts a psychic toll, … requires
                    that one organize one’s whole
                    existence around the perceived
                    need to erect and forever maintain
                    barriers through constant and
                    repetitive acts of monitoring,
                    avoidance, separation and
                    enclosure. (It) would have to
                    become the organizing principle
                    for the conduct of every day life.“

                       
_Szasz
CONSEQUENCES OF INVERTED QUARANTINE:
POLITICAL ANESTHESIA 


Inverted quarantine changes people’s experience. It alters their
perception of their situation. Their sense of being at risk
diminishes. The feeling, correct or not, that they have done
something effective to protect themselves reduces the urgency
to do something more abut what, until then, felt threatening to
them. If many people experience such a reduction in urgency, that
will have consequences in a democracy. 



“Political anesthesia” – reduction in urgency, having taken care of
the threat.
WHAT THE FRACK?
RISE OF EU, DECLINE OF US

America used to lead the world in protecting its citizens from
environmental harm. 

Over the last 15+ years, the EU began to lead the way in establishing
stronger environmental standards. 

Other countries are banning toxic chemicals that Americans still use.
WHY THE SHIFT IN POWER? 

1989: Montreal Protocol– led by the US – to ban ozone-depleting
chemicals. 

2001: POPS convention: Stockholm Convention on Persistent
Organic Pollutants.

Bush signed just after he took office in 2001, but it was never
ratified, because Bush’s legal team took issue with the fact that the
international agreement could supersede US law, and introduce new
chemicals to ban without the US’s direct authority. 

Will the US regain power under Obama?
PRECAUTIONARY PRINCIPLE

EU adopts the precautionary principle: acting to avoid serious or
irreversible potential harm, despite lack of scientific certainty as to
the likelihood, magnitude, or causation of that harm. 

Look for patterns, act in anticipation of risk. 

Particularly when children are involved. 

US principle: do not act until scientific consensus on causation has
been established. 

Greater risk is in tempering economic growth for uncertain
environmental outcome.
ARGUMENT VS. PRECAUTIONARY PRINCIPLE

Stifles innovation. 

Stops progress. 

Anti-business. 

Embedded in the Precautionary Principle is the notion that we can
anticipate all of the ramifications of a technology in advance and can
tell whether on balance it will be a net benefit or cost to humanity and
the environment.
What’s the harm in these ducks?
Learning from rats: effect of phthalates on hormonal
  development in male rats and baby boy humans
ANO-GENITAL DISTANCE

Dr. Shanna Swan: studied pregnant mothers and
their infant sons.

Certain phthalates serve as endocrine disruptors
– potentially leading to the “feminization of
infant boys.”

Chemical industry response: this is “rat
syndrome.”
US has become a “dumping ground” for 
    Chemicals not sold in the ROW
EFFECT OF BAN ON BUSINESS OF PHTHALATES

Danisco and BASF developed alternatives, no change to the
European toy market in the years after the ban. 

Mattel, Hasbro, Toys R Us developed their own ban on levels of
phthalates in children’s toys. 



Dr. Swan: “Substitutes are working. Why take the risk? Why put this
into kids bodies if we don’t have to?”
PHTHALATES TODAY in the US

2006 California state senator – Wilma Chan – launched a bill to ban 6
types of phthalates that were already banned in the EU. 

Heavy lobby by Toy industry to halt the ban. 

90% of toys are made in China, but the fear was that the ban would
affect small-medium sized toy makers. 

Banned first in San Francisco 2007.
PHTHALATES NOW BANNED IN TEETHERS
Then in 2008, in response to a crisis in consumer confidence, the CPSIA
was passed. 

Starting on February 10, 2009, certain children’s toys and child care
articles can no longer be sold, offered for sale, manufactured or
imported for sale in the United States if they contain more than 0.1% of
specified phthalates. In addition, CPSC staff will sample teethers,
rattles and pacifiers to confirm that manufacturers continue their
practice of not using prohibited phthalates.

Major conflict and confusion pits environmental activists against small
business owners, ETSY and Ebay sellers, who are now facing significant
testing costs to comply with the ban. 

Major toy companies that already adopted their own bans are ahead of
the curve.
BIG BUSINESS BENEFITS
Major toy companies that already adopted their own bans are ahead of
the curve in terms of testing: 

Mattel, Hasbro, Toys R Us.
http://heatherknitzdesigns.blogspot.com
SHIFT IN EPA UNDER OBAMA

 From “voluntary programs” to regulation
 GHG emissions are a threat to public safety 
 Mercury Policy – Global Treaty Ban
 Montaintop removal – more difficult
 Review of mining permits
 Proactive stance on toxic chemicals

“First, we need to review all chemicals against safety
 standards that are based solely on considerations of risk -
 not economics or other factors - and we must set these
 standards at levels that are protective of human health and
 the environment.” _Lisa Jackson, EPA Administrator,
 September 29, 2009
SHIFT IN LOCUS OF INNOVATION

US’s refusal to sign Kyoto accord shifted business opportunities
from the US to the EU and China – investments in renewable energy,
clean development, and updating of old factories. 

Hot Flat and Crowded: proposes that an ambitious national strategy
—which Friedman calls "Geo-Greenism"—is not only what we need to
save the planet from overheating; it is what we need to make
America healthier, richer, more innovative, more productive, and
more secure.
TWEAKED TO TELL THE TRUTH

We already had a market that subsidizes fossil fuel at the
expense of renewable energy.

In a world that's hot, flat and crowded, clean tech has to be
the next great global industry and therefore the country that
takes the lead in clean power and clean tech is going to, by
definition, be an economic and strategic leader in the 21st
century; and that's why there's absolutely no contradiction
not only between going green and being patriotic,
geopolitical and geostrategic. They actually go together.

The free market will be fine, he says, so long as it’s tweaked
to start telling the truth, reflecting the true cost to the earth
of all that we consume.
COPENHAGEN
COPENHAGEN

The Copenhagen accord recognizes the scientific case for keeping temperature
rises to no more than 2C but does not contain commitments to emissions
reductions to achieve that goal.. 

Brokered between China, South Africa, India, Brazil and the US. 

Considered a huge failure by countries in developing world who had been holding
out for deeper emission cuts to hold the global temperature rise to 1.5C this
century. As widely expected, all references to 1.5C in past drafts were removed at
the last minute, but more surprisingly, the earlier 2050 goal of reducing global CO2
emissions by 80% was also dropped.

Concession; The deal aims to provide $30bn a year for poor countries to adapt to
climate change from next year to 2012, and $100bn a year by 2020.

Shift in power from US  China
NEXT CLASS: 

Readings: 
Exposed: The Toxic Chemistry of Everyday Products and What’s at
Stake for American Power. Chapter 1: Soft Power, Hard Edge.
Chapter 4: Two Houses of Risk, pp. 1-19, 67-82.

Assignment due next class: Government policy is changing quickly.
For the product you’ve chosen to analyze, research which
government agencies have an effect over the system of how the
product is created: FDA, EPA, CDC, FTC… Are states and local
governments regulating this product, or do they have plans to?
Share your findings on your blog.

More Related Content

What's hot

Environmental conflicts: Among natural causality and nature of customers
Environmental conflicts: Among natural causality and nature of customersEnvironmental conflicts: Among natural causality and nature of customers
Environmental conflicts: Among natural causality and nature of customersMassimo De Marchi
 
Brundtland report and more
Brundtland report and moreBrundtland report and more
Brundtland report and moreJuanjoGrasa
 
Disasterreport undp2004
Disasterreport undp2004Disasterreport undp2004
Disasterreport undp2004nitoylopez
 
Eco insurance - risk management for the 21st century - final - print
Eco insurance - risk management for the 21st century - final - printEco insurance - risk management for the 21st century - final - print
Eco insurance - risk management for the 21st century - final - printPlanet2025 Network
 
A Literature review on Media and Environment
A Literature review on Media and EnvironmentA Literature review on Media and Environment
A Literature review on Media and EnvironmentFatima Muritala
 
UNESCO : the UN Education deceit: Intentional mis-education & dis-education :...
UNESCO : the UN Education deceit: Intentional mis-education & dis-education :...UNESCO : the UN Education deceit: Intentional mis-education & dis-education :...
UNESCO : the UN Education deceit: Intentional mis-education & dis-education :...Robert Powell
 
Limits to growth and abundance
Limits to growth and abundanceLimits to growth and abundance
Limits to growth and abundanceAdam Jorlen
 
Background of Environmental Laws: International Context
Background of Environmental Laws: International ContextBackground of Environmental Laws: International Context
Background of Environmental Laws: International ContextPreeti Sikder
 
Environmental Communications
Environmental CommunicationsEnvironmental Communications
Environmental CommunicationsPaul McIvor
 
Our common future: report of the world commission on environment and developm...
Our common future: report of the world commission on environment and developm...Our common future: report of the world commission on environment and developm...
Our common future: report of the world commission on environment and developm...ManfredNolte
 
Local Global Connection Through Service Learning
Local Global Connection Through Service LearningLocal Global Connection Through Service Learning
Local Global Connection Through Service LearningKariba
 
International Environmental Law
International Environmental LawInternational Environmental Law
International Environmental Lawana maria gaviria
 
Taken by-storm-climate-change-report-march-2014
Taken by-storm-climate-change-report-march-2014Taken by-storm-climate-change-report-march-2014
Taken by-storm-climate-change-report-march-2014RAC-F
 
Demography global warming and economic impact of climate change
Demography global warming and economic impact of climate changeDemography global warming and economic impact of climate change
Demography global warming and economic impact of climate changeCosty Costantinos
 

What's hot (20)

Environmental conflicts: Among natural causality and nature of customers
Environmental conflicts: Among natural causality and nature of customersEnvironmental conflicts: Among natural causality and nature of customers
Environmental conflicts: Among natural causality and nature of customers
 
Brundtland report and more
Brundtland report and moreBrundtland report and more
Brundtland report and more
 
Disasterreport undp2004
Disasterreport undp2004Disasterreport undp2004
Disasterreport undp2004
 
Environmental law
Environmental lawEnvironmental law
Environmental law
 
Towards The 2015 World Conference On Disaster Resilience
Towards The 2015 World Conference On Disaster ResilienceTowards The 2015 World Conference On Disaster Resilience
Towards The 2015 World Conference On Disaster Resilience
 
Rio Declaration
Rio DeclarationRio Declaration
Rio Declaration
 
Eco insurance - risk management for the 21st century - final - print
Eco insurance - risk management for the 21st century - final - printEco insurance - risk management for the 21st century - final - print
Eco insurance - risk management for the 21st century - final - print
 
A Literature review on Media and Environment
A Literature review on Media and EnvironmentA Literature review on Media and Environment
A Literature review on Media and Environment
 
UNESCO : the UN Education deceit: Intentional mis-education & dis-education :...
UNESCO : the UN Education deceit: Intentional mis-education & dis-education :...UNESCO : the UN Education deceit: Intentional mis-education & dis-education :...
UNESCO : the UN Education deceit: Intentional mis-education & dis-education :...
 
Limits to growth and abundance
Limits to growth and abundanceLimits to growth and abundance
Limits to growth and abundance
 
Chapt24 lecture
Chapt24 lectureChapt24 lecture
Chapt24 lecture
 
Background of Environmental Laws: International Context
Background of Environmental Laws: International ContextBackground of Environmental Laws: International Context
Background of Environmental Laws: International Context
 
Environmental Communications
Environmental CommunicationsEnvironmental Communications
Environmental Communications
 
Sustainable Development
Sustainable DevelopmentSustainable Development
Sustainable Development
 
Sendai framework disaster risk reduction 13-2015-10 - copie
Sendai framework disaster risk reduction   13-2015-10 - copieSendai framework disaster risk reduction   13-2015-10 - copie
Sendai framework disaster risk reduction 13-2015-10 - copie
 
Our common future: report of the world commission on environment and developm...
Our common future: report of the world commission on environment and developm...Our common future: report of the world commission on environment and developm...
Our common future: report of the world commission on environment and developm...
 
Local Global Connection Through Service Learning
Local Global Connection Through Service LearningLocal Global Connection Through Service Learning
Local Global Connection Through Service Learning
 
International Environmental Law
International Environmental LawInternational Environmental Law
International Environmental Law
 
Taken by-storm-climate-change-report-march-2014
Taken by-storm-climate-change-report-march-2014Taken by-storm-climate-change-report-march-2014
Taken by-storm-climate-change-report-march-2014
 
Demography global warming and economic impact of climate change
Demography global warming and economic impact of climate changeDemography global warming and economic impact of climate change
Demography global warming and economic impact of climate change
 

Similar to If Products Tell Their Stories March 1 2010

If Products Could Tell Their Stories Feb 8 2010
If Products Could Tell Their Stories Feb 8 2010If Products Could Tell Their Stories Feb 8 2010
If Products Could Tell Their Stories Feb 8 2010Jennifer van der Meer
 
Viral foresight
Viral foresightViral foresight
Viral foresightkbalmer
 
Running head Environmental Experience 1Experience 1.docx
Running head Environmental Experience  1Experience    1.docxRunning head Environmental Experience  1Experience    1.docx
Running head Environmental Experience 1Experience 1.docxtodd271
 
Rick Reibstein MAS2019
Rick Reibstein MAS2019Rick Reibstein MAS2019
Rick Reibstein MAS2019GWT
 
Csudh april 2012 (1)
Csudh april 2012 (1)Csudh april 2012 (1)
Csudh april 2012 (1)Civic Works
 
USC Presentation March 11 2011
USC Presentation March 11 2011USC Presentation March 11 2011
USC Presentation March 11 2011Jeanne von Zastrow
 
Why we find it so hard to act against climate change (Marshall 2010) Lecturas...
Why we find it so hard to act against climate change (Marshall 2010) Lecturas...Why we find it so hard to act against climate change (Marshall 2010) Lecturas...
Why we find it so hard to act against climate change (Marshall 2010) Lecturas...Ecologistas en Accion
 
Unit1b Social Traps
Unit1b Social TrapsUnit1b Social Traps
Unit1b Social Trapstnewberry
 
Unit1a Social Traps
Unit1a Social TrapsUnit1a Social Traps
Unit1a Social Trapstnewberry
 
Forever friends episode 4 agenda 21 template (spirt childs's conflicted copy ...
Forever friends episode 4 agenda 21 template (spirt childs's conflicted copy ...Forever friends episode 4 agenda 21 template (spirt childs's conflicted copy ...
Forever friends episode 4 agenda 21 template (spirt childs's conflicted copy ...NeoGemini
 
Achieving Market Transformation Through Meaningful Transparency
Achieving Market Transformation Through Meaningful TransparencyAchieving Market Transformation Through Meaningful Transparency
Achieving Market Transformation Through Meaningful TransparencySustainable Performance Institute
 
Thesis Statement Examples For Argumentative Essays
Thesis Statement Examples For Argumentative EssaysThesis Statement Examples For Argumentative Essays
Thesis Statement Examples For Argumentative EssaysPaper Writing Service Cheap
 
Richard Heinberg Museletter-371 I hear Voices
Richard Heinberg Museletter-371 I hear VoicesRichard Heinberg Museletter-371 I hear Voices
Richard Heinberg Museletter-371 I hear VoicesEnergy for One World
 

Similar to If Products Tell Their Stories March 1 2010 (20)

If Products Could Speak Feb 23 2009
If Products Could Speak Feb 23 2009If Products Could Speak Feb 23 2009
If Products Could Speak Feb 23 2009
 
If Products Could Tell Their Stories Feb 8 2010
If Products Could Tell Their Stories Feb 8 2010If Products Could Tell Their Stories Feb 8 2010
If Products Could Tell Their Stories Feb 8 2010
 
If Products Could Speak Feb 9 2009
If Products Could Speak Feb 9 2009If Products Could Speak Feb 9 2009
If Products Could Speak Feb 9 2009
 
Sustainability: a Primer
Sustainability: a PrimerSustainability: a Primer
Sustainability: a Primer
 
If Products Could Speak Feb 2 2009
If Products Could Speak Feb 2 2009If Products Could Speak Feb 2 2009
If Products Could Speak Feb 2 2009
 
If Products Could February 1 2010 B
If Products Could February 1 2010 BIf Products Could February 1 2010 B
If Products Could February 1 2010 B
 
Viral foresight
Viral foresightViral foresight
Viral foresight
 
Running head Environmental Experience 1Experience 1.docx
Running head Environmental Experience  1Experience    1.docxRunning head Environmental Experience  1Experience    1.docx
Running head Environmental Experience 1Experience 1.docx
 
Change The Story
Change The StoryChange The Story
Change The Story
 
Rick Reibstein MAS2019
Rick Reibstein MAS2019Rick Reibstein MAS2019
Rick Reibstein MAS2019
 
Csudh april 2012 (1)
Csudh april 2012 (1)Csudh april 2012 (1)
Csudh april 2012 (1)
 
USC Presentation March 11 2011
USC Presentation March 11 2011USC Presentation March 11 2011
USC Presentation March 11 2011
 
Why we find it so hard to act against climate change (Marshall 2010) Lecturas...
Why we find it so hard to act against climate change (Marshall 2010) Lecturas...Why we find it so hard to act against climate change (Marshall 2010) Lecturas...
Why we find it so hard to act against climate change (Marshall 2010) Lecturas...
 
Unit1b Social Traps
Unit1b Social TrapsUnit1b Social Traps
Unit1b Social Traps
 
Unit1a Social Traps
Unit1a Social TrapsUnit1a Social Traps
Unit1a Social Traps
 
Global Commons Alliance: Survey
Global Commons Alliance: Survey Global Commons Alliance: Survey
Global Commons Alliance: Survey
 
Forever friends episode 4 agenda 21 template (spirt childs's conflicted copy ...
Forever friends episode 4 agenda 21 template (spirt childs's conflicted copy ...Forever friends episode 4 agenda 21 template (spirt childs's conflicted copy ...
Forever friends episode 4 agenda 21 template (spirt childs's conflicted copy ...
 
Achieving Market Transformation Through Meaningful Transparency
Achieving Market Transformation Through Meaningful TransparencyAchieving Market Transformation Through Meaningful Transparency
Achieving Market Transformation Through Meaningful Transparency
 
Thesis Statement Examples For Argumentative Essays
Thesis Statement Examples For Argumentative EssaysThesis Statement Examples For Argumentative Essays
Thesis Statement Examples For Argumentative Essays
 
Richard Heinberg Museletter-371 I hear Voices
Richard Heinberg Museletter-371 I hear VoicesRichard Heinberg Museletter-371 I hear Voices
Richard Heinberg Museletter-371 I hear Voices
 

More from Jennifer van der Meer

Business models week_1_jdvm_04.09.2018
Business models week_1_jdvm_04.09.2018Business models week_1_jdvm_04.09.2018
Business models week_1_jdvm_04.09.2018Jennifer van der Meer
 
Business Models Entrepreneurial Strategy Parsons Week 1
Business Models Entrepreneurial Strategy Parsons Week 1Business Models Entrepreneurial Strategy Parsons Week 1
Business Models Entrepreneurial Strategy Parsons Week 1Jennifer van der Meer
 
Business model Myths in the Circular Economy
Business model Myths in the Circular EconomyBusiness model Myths in the Circular Economy
Business model Myths in the Circular EconomyJennifer van der Meer
 
Business Model Validation Parsons New School
Business Model Validation Parsons New SchoolBusiness Model Validation Parsons New School
Business Model Validation Parsons New SchoolJennifer van der Meer
 
Business Models and Entrepreneurial Strategy
Business Models and Entrepreneurial StrategyBusiness Models and Entrepreneurial Strategy
Business Models and Entrepreneurial StrategyJennifer van der Meer
 
Stern NYU Innovation : Business Model Canvas Introduction
Stern NYU Innovation : Business Model Canvas IntroductionStern NYU Innovation : Business Model Canvas Introduction
Stern NYU Innovation : Business Model Canvas IntroductionJennifer van der Meer
 
30 Weeks: Business Model Validation Relationships and Channels
30 Weeks: Business Model Validation Relationships and Channels30 Weeks: Business Model Validation Relationships and Channels
30 Weeks: Business Model Validation Relationships and ChannelsJennifer van der Meer
 
30 Weeks Business Model Validation: Your Values
30 Weeks Business Model Validation: Your Values30 Weeks Business Model Validation: Your Values
30 Weeks Business Model Validation: Your ValuesJennifer van der Meer
 
30 Weeks Business Model Validation Intro
30 Weeks Business Model Validation Intro30 Weeks Business Model Validation Intro
30 Weeks Business Model Validation IntroJennifer van der Meer
 

More from Jennifer van der Meer (20)

Business models week 1
Business models week 1Business models week 1
Business models week 1
 
Business models week_1_jdvm_04.09.2018
Business models week_1_jdvm_04.09.2018Business models week_1_jdvm_04.09.2018
Business models week_1_jdvm_04.09.2018
 
Reason Street Pitching for Value
Reason Street Pitching for ValueReason Street Pitching for Value
Reason Street Pitching for Value
 
Business Models Entrepreneurial Strategy Parsons Week 1
Business Models Entrepreneurial Strategy Parsons Week 1Business Models Entrepreneurial Strategy Parsons Week 1
Business Models Entrepreneurial Strategy Parsons Week 1
 
Data Science Writing
Data Science WritingData Science Writing
Data Science Writing
 
Business 101.1 class 11
Business 101.1 class 11Business 101.1 class 11
Business 101.1 class 11
 
Business 101.1 class 9 NYU ITP
Business 101.1 class 9 NYU ITPBusiness 101.1 class 9 NYU ITP
Business 101.1 class 9 NYU ITP
 
Business model Myths in the Circular Economy
Business model Myths in the Circular EconomyBusiness model Myths in the Circular Economy
Business model Myths in the Circular Economy
 
Business 101.1 class 6 NYU ITP
Business 101.1 class 6 NYU ITPBusiness 101.1 class 6 NYU ITP
Business 101.1 class 6 NYU ITP
 
Business 101.1 class 5
Business 101.1 class 5Business 101.1 class 5
Business 101.1 class 5
 
Business 101.1 class 4
Business 101.1 class 4Business 101.1 class 4
Business 101.1 class 4
 
Business Model Validation Parsons New School
Business Model Validation Parsons New SchoolBusiness Model Validation Parsons New School
Business Model Validation Parsons New School
 
Business 101.1 NYU ITP
Business 101.1 NYU ITP Business 101.1 NYU ITP
Business 101.1 NYU ITP
 
Business Models and Entrepreneurial Strategy
Business Models and Entrepreneurial StrategyBusiness Models and Entrepreneurial Strategy
Business Models and Entrepreneurial Strategy
 
Stern NYU Innovation : Business Model Canvas Introduction
Stern NYU Innovation : Business Model Canvas IntroductionStern NYU Innovation : Business Model Canvas Introduction
Stern NYU Innovation : Business Model Canvas Introduction
 
30 Weeks: Business Model Validation Relationships and Channels
30 Weeks: Business Model Validation Relationships and Channels30 Weeks: Business Model Validation Relationships and Channels
30 Weeks: Business Model Validation Relationships and Channels
 
30 Weeks Business Model Validation: Your Values
30 Weeks Business Model Validation: Your Values30 Weeks Business Model Validation: Your Values
30 Weeks Business Model Validation: Your Values
 
30 Weeks Business Model Validation Intro
30 Weeks Business Model Validation Intro30 Weeks Business Model Validation Intro
30 Weeks Business Model Validation Intro
 
Startup: Motivation and Scale
Startup: Motivation and ScaleStartup: Motivation and Scale
Startup: Motivation and Scale
 
Lean NYU ITP Class 2 2.9.2015
Lean NYU ITP Class 2 2.9.2015Lean NYU ITP Class 2 2.9.2015
Lean NYU ITP Class 2 2.9.2015
 

Recently uploaded

Features of Video Calls in the Discuss Module in Odoo 17
Features of Video Calls in the Discuss Module in Odoo 17Features of Video Calls in the Discuss Module in Odoo 17
Features of Video Calls in the Discuss Module in Odoo 17Celine George
 
Financial Accounting IFRS, 3rd Edition-dikompresi.pdf
Financial Accounting IFRS, 3rd Edition-dikompresi.pdfFinancial Accounting IFRS, 3rd Edition-dikompresi.pdf
Financial Accounting IFRS, 3rd Edition-dikompresi.pdfMinawBelay
 
Dementia (Alzheimer & vasular dementia).
Dementia (Alzheimer & vasular dementia).Dementia (Alzheimer & vasular dementia).
Dementia (Alzheimer & vasular dementia).Mohamed Rizk Khodair
 
slides CapTechTalks Webinar May 2024 Alexander Perry.pptx
slides CapTechTalks Webinar May 2024 Alexander Perry.pptxslides CapTechTalks Webinar May 2024 Alexander Perry.pptx
slides CapTechTalks Webinar May 2024 Alexander Perry.pptxCapitolTechU
 
REPRODUCTIVE TOXICITY STUDIE OF MALE AND FEMALEpptx
REPRODUCTIVE TOXICITY  STUDIE OF MALE AND FEMALEpptxREPRODUCTIVE TOXICITY  STUDIE OF MALE AND FEMALEpptx
REPRODUCTIVE TOXICITY STUDIE OF MALE AND FEMALEpptxmanishaJyala2
 
ĐỀ THAM KHẢO KÌ THI TUYỂN SINH VÀO LỚP 10 MÔN TIẾNG ANH FORM 50 CÂU TRẮC NGHI...
ĐỀ THAM KHẢO KÌ THI TUYỂN SINH VÀO LỚP 10 MÔN TIẾNG ANH FORM 50 CÂU TRẮC NGHI...ĐỀ THAM KHẢO KÌ THI TUYỂN SINH VÀO LỚP 10 MÔN TIẾNG ANH FORM 50 CÂU TRẮC NGHI...
ĐỀ THAM KHẢO KÌ THI TUYỂN SINH VÀO LỚP 10 MÔN TIẾNG ANH FORM 50 CÂU TRẮC NGHI...Nguyen Thanh Tu Collection
 
Post Exam Fun(da) Intra UEM General Quiz 2024 - Prelims q&a.pdf
Post Exam Fun(da) Intra UEM General Quiz 2024 - Prelims q&a.pdfPost Exam Fun(da) Intra UEM General Quiz 2024 - Prelims q&a.pdf
Post Exam Fun(da) Intra UEM General Quiz 2024 - Prelims q&a.pdfPragya - UEM Kolkata Quiz Club
 
The Last Leaf, a short story by O. Henry
The Last Leaf, a short story by O. HenryThe Last Leaf, a short story by O. Henry
The Last Leaf, a short story by O. HenryEugene Lysak
 
IATP How-to Foreign Travel May 2024.pdff
IATP How-to Foreign Travel May 2024.pdffIATP How-to Foreign Travel May 2024.pdff
IATP How-to Foreign Travel May 2024.pdff17thcssbs2
 
TỔNG HỢP HƠN 100 ĐỀ THI THỬ TỐT NGHIỆP THPT VẬT LÝ 2024 - TỪ CÁC TRƯỜNG, TRƯ...
TỔNG HỢP HƠN 100 ĐỀ THI THỬ TỐT NGHIỆP THPT VẬT LÝ 2024 - TỪ CÁC TRƯỜNG, TRƯ...TỔNG HỢP HƠN 100 ĐỀ THI THỬ TỐT NGHIỆP THPT VẬT LÝ 2024 - TỪ CÁC TRƯỜNG, TRƯ...
TỔNG HỢP HƠN 100 ĐỀ THI THỬ TỐT NGHIỆP THPT VẬT LÝ 2024 - TỪ CÁC TRƯỜNG, TRƯ...Nguyen Thanh Tu Collection
 
Removal Strategy _ FEFO _ Working with Perishable Products in Odoo 17
Removal Strategy _ FEFO _ Working with Perishable Products in Odoo 17Removal Strategy _ FEFO _ Working with Perishable Products in Odoo 17
Removal Strategy _ FEFO _ Working with Perishable Products in Odoo 17Celine George
 
會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽
會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽
會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽中 央社
 
factors influencing drug absorption-final-2.pptx
factors influencing drug absorption-final-2.pptxfactors influencing drug absorption-final-2.pptx
factors influencing drug absorption-final-2.pptxSanjay Shekar
 
MichaelStarkes_UncutGemsProjectSummary.pdf
MichaelStarkes_UncutGemsProjectSummary.pdfMichaelStarkes_UncutGemsProjectSummary.pdf
MichaelStarkes_UncutGemsProjectSummary.pdfmstarkes24
 
BỘ LUYỆN NGHE TIẾNG ANH 8 GLOBAL SUCCESS CẢ NĂM (GỒM 12 UNITS, MỖI UNIT GỒM 3...
BỘ LUYỆN NGHE TIẾNG ANH 8 GLOBAL SUCCESS CẢ NĂM (GỒM 12 UNITS, MỖI UNIT GỒM 3...BỘ LUYỆN NGHE TIẾNG ANH 8 GLOBAL SUCCESS CẢ NĂM (GỒM 12 UNITS, MỖI UNIT GỒM 3...
BỘ LUYỆN NGHE TIẾNG ANH 8 GLOBAL SUCCESS CẢ NĂM (GỒM 12 UNITS, MỖI UNIT GỒM 3...Nguyen Thanh Tu Collection
 
Open Educational Resources Primer PowerPoint
Open Educational Resources Primer PowerPointOpen Educational Resources Primer PowerPoint
Open Educational Resources Primer PowerPointELaRue0
 
2024_Student Session 2_ Set Plan Preparation.pptx
2024_Student Session 2_ Set Plan Preparation.pptx2024_Student Session 2_ Set Plan Preparation.pptx
2024_Student Session 2_ Set Plan Preparation.pptxmansk2
 
會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文
會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文
會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文中 央社
 

Recently uploaded (20)

Features of Video Calls in the Discuss Module in Odoo 17
Features of Video Calls in the Discuss Module in Odoo 17Features of Video Calls in the Discuss Module in Odoo 17
Features of Video Calls in the Discuss Module in Odoo 17
 
Financial Accounting IFRS, 3rd Edition-dikompresi.pdf
Financial Accounting IFRS, 3rd Edition-dikompresi.pdfFinancial Accounting IFRS, 3rd Edition-dikompresi.pdf
Financial Accounting IFRS, 3rd Edition-dikompresi.pdf
 
Dementia (Alzheimer & vasular dementia).
Dementia (Alzheimer & vasular dementia).Dementia (Alzheimer & vasular dementia).
Dementia (Alzheimer & vasular dementia).
 
slides CapTechTalks Webinar May 2024 Alexander Perry.pptx
slides CapTechTalks Webinar May 2024 Alexander Perry.pptxslides CapTechTalks Webinar May 2024 Alexander Perry.pptx
slides CapTechTalks Webinar May 2024 Alexander Perry.pptx
 
REPRODUCTIVE TOXICITY STUDIE OF MALE AND FEMALEpptx
REPRODUCTIVE TOXICITY  STUDIE OF MALE AND FEMALEpptxREPRODUCTIVE TOXICITY  STUDIE OF MALE AND FEMALEpptx
REPRODUCTIVE TOXICITY STUDIE OF MALE AND FEMALEpptx
 
ĐỀ THAM KHẢO KÌ THI TUYỂN SINH VÀO LỚP 10 MÔN TIẾNG ANH FORM 50 CÂU TRẮC NGHI...
ĐỀ THAM KHẢO KÌ THI TUYỂN SINH VÀO LỚP 10 MÔN TIẾNG ANH FORM 50 CÂU TRẮC NGHI...ĐỀ THAM KHẢO KÌ THI TUYỂN SINH VÀO LỚP 10 MÔN TIẾNG ANH FORM 50 CÂU TRẮC NGHI...
ĐỀ THAM KHẢO KÌ THI TUYỂN SINH VÀO LỚP 10 MÔN TIẾNG ANH FORM 50 CÂU TRẮC NGHI...
 
Post Exam Fun(da) Intra UEM General Quiz 2024 - Prelims q&a.pdf
Post Exam Fun(da) Intra UEM General Quiz 2024 - Prelims q&a.pdfPost Exam Fun(da) Intra UEM General Quiz 2024 - Prelims q&a.pdf
Post Exam Fun(da) Intra UEM General Quiz 2024 - Prelims q&a.pdf
 
The Last Leaf, a short story by O. Henry
The Last Leaf, a short story by O. HenryThe Last Leaf, a short story by O. Henry
The Last Leaf, a short story by O. Henry
 
IATP How-to Foreign Travel May 2024.pdff
IATP How-to Foreign Travel May 2024.pdffIATP How-to Foreign Travel May 2024.pdff
IATP How-to Foreign Travel May 2024.pdff
 
TỔNG HỢP HƠN 100 ĐỀ THI THỬ TỐT NGHIỆP THPT VẬT LÝ 2024 - TỪ CÁC TRƯỜNG, TRƯ...
TỔNG HỢP HƠN 100 ĐỀ THI THỬ TỐT NGHIỆP THPT VẬT LÝ 2024 - TỪ CÁC TRƯỜNG, TRƯ...TỔNG HỢP HƠN 100 ĐỀ THI THỬ TỐT NGHIỆP THPT VẬT LÝ 2024 - TỪ CÁC TRƯỜNG, TRƯ...
TỔNG HỢP HƠN 100 ĐỀ THI THỬ TỐT NGHIỆP THPT VẬT LÝ 2024 - TỪ CÁC TRƯỜNG, TRƯ...
 
Removal Strategy _ FEFO _ Working with Perishable Products in Odoo 17
Removal Strategy _ FEFO _ Working with Perishable Products in Odoo 17Removal Strategy _ FEFO _ Working with Perishable Products in Odoo 17
Removal Strategy _ FEFO _ Working with Perishable Products in Odoo 17
 
會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽
會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽
會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽會考英聽
 
factors influencing drug absorption-final-2.pptx
factors influencing drug absorption-final-2.pptxfactors influencing drug absorption-final-2.pptx
factors influencing drug absorption-final-2.pptx
 
MichaelStarkes_UncutGemsProjectSummary.pdf
MichaelStarkes_UncutGemsProjectSummary.pdfMichaelStarkes_UncutGemsProjectSummary.pdf
MichaelStarkes_UncutGemsProjectSummary.pdf
 
BỘ LUYỆN NGHE TIẾNG ANH 8 GLOBAL SUCCESS CẢ NĂM (GỒM 12 UNITS, MỖI UNIT GỒM 3...
BỘ LUYỆN NGHE TIẾNG ANH 8 GLOBAL SUCCESS CẢ NĂM (GỒM 12 UNITS, MỖI UNIT GỒM 3...BỘ LUYỆN NGHE TIẾNG ANH 8 GLOBAL SUCCESS CẢ NĂM (GỒM 12 UNITS, MỖI UNIT GỒM 3...
BỘ LUYỆN NGHE TIẾNG ANH 8 GLOBAL SUCCESS CẢ NĂM (GỒM 12 UNITS, MỖI UNIT GỒM 3...
 
Word Stress rules esl .pptx
Word Stress rules esl               .pptxWord Stress rules esl               .pptx
Word Stress rules esl .pptx
 
Open Educational Resources Primer PowerPoint
Open Educational Resources Primer PowerPointOpen Educational Resources Primer PowerPoint
Open Educational Resources Primer PowerPoint
 
Operations Management - Book1.p - Dr. Abdulfatah A. Salem
Operations Management - Book1.p  - Dr. Abdulfatah A. SalemOperations Management - Book1.p  - Dr. Abdulfatah A. Salem
Operations Management - Book1.p - Dr. Abdulfatah A. Salem
 
2024_Student Session 2_ Set Plan Preparation.pptx
2024_Student Session 2_ Set Plan Preparation.pptx2024_Student Session 2_ Set Plan Preparation.pptx
2024_Student Session 2_ Set Plan Preparation.pptx
 
會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文
會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文
會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文會考英文
 

If Products Tell Their Stories March 1 2010

  • 1. IF PRODUCTS COULD TELL THEIR STORIES TOWARDS A MODEL OF SUSTAINABLE DESIGN JEN VAN DER MEER NYU ITP WEEK 4: MARCH 1, 2010
  • 5. TODAY’S FOCUS: THE ROLE OF GOVERNMENT IN REGULATING HOW STUFF IS MADE _Political Anaesthesia _Government: Local, State, National Sex and Plastic CPSIA Debate Shift in US Environmental Policy _International: Precautionary Principal
  • 6. CAN INVERTED QUARANTINE EVEN WORK? Water •  DRINKING Drinking Cooking •  EATING •  BREATHING Biologic
  • 7. CAN INVERTED QUARANTINE EVEN WORK? •  DRINKING •  EATING •  BREATHING
  • 8. CAN INVERTED QUARANTINE EVEN WORK? •  DRINKING •  EATING •  BREATHING
  • 9. CAN INVERTED QUARANTINE EVEN WORK? “Practicing inverted quarantine exacts a psychic toll, … requires that one organize one’s whole existence around the perceived need to erect and forever maintain barriers through constant and repetitive acts of monitoring, avoidance, separation and enclosure. (It) would have to become the organizing principle for the conduct of every day life.“ _Szasz
  • 10. CONSEQUENCES OF INVERTED QUARANTINE: POLITICAL ANESTHESIA Inverted quarantine changes people’s experience. It alters their perception of their situation. Their sense of being at risk diminishes. The feeling, correct or not, that they have done something effective to protect themselves reduces the urgency to do something more abut what, until then, felt threatening to them. If many people experience such a reduction in urgency, that will have consequences in a democracy. “Political anesthesia” – reduction in urgency, having taken care of the threat.
  • 12. RISE OF EU, DECLINE OF US America used to lead the world in protecting its citizens from environmental harm. Over the last 15+ years, the EU began to lead the way in establishing stronger environmental standards. Other countries are banning toxic chemicals that Americans still use.
  • 13. WHY THE SHIFT IN POWER? 1989: Montreal Protocol– led by the US – to ban ozone-depleting chemicals. 2001: POPS convention: Stockholm Convention on Persistent Organic Pollutants. Bush signed just after he took office in 2001, but it was never ratified, because Bush’s legal team took issue with the fact that the international agreement could supersede US law, and introduce new chemicals to ban without the US’s direct authority. Will the US regain power under Obama?
  • 14. PRECAUTIONARY PRINCIPLE EU adopts the precautionary principle: acting to avoid serious or irreversible potential harm, despite lack of scientific certainty as to the likelihood, magnitude, or causation of that harm. Look for patterns, act in anticipation of risk. Particularly when children are involved. US principle: do not act until scientific consensus on causation has been established. Greater risk is in tempering economic growth for uncertain environmental outcome.
  • 15. ARGUMENT VS. PRECAUTIONARY PRINCIPLE Stifles innovation. Stops progress. Anti-business. Embedded in the Precautionary Principle is the notion that we can anticipate all of the ramifications of a technology in advance and can tell whether on balance it will be a net benefit or cost to humanity and the environment.
  • 16. What’s the harm in these ducks?
  • 17.
  • 18.
  • 19.
  • 20. Learning from rats: effect of phthalates on hormonal development in male rats and baby boy humans
  • 21. ANO-GENITAL DISTANCE Dr. Shanna Swan: studied pregnant mothers and their infant sons. Certain phthalates serve as endocrine disruptors – potentially leading to the “feminization of infant boys.” Chemical industry response: this is “rat syndrome.”
  • 22. US has become a “dumping ground” for Chemicals not sold in the ROW
  • 23. EFFECT OF BAN ON BUSINESS OF PHTHALATES Danisco and BASF developed alternatives, no change to the European toy market in the years after the ban. Mattel, Hasbro, Toys R Us developed their own ban on levels of phthalates in children’s toys. Dr. Swan: “Substitutes are working. Why take the risk? Why put this into kids bodies if we don’t have to?”
  • 24. PHTHALATES TODAY in the US 2006 California state senator – Wilma Chan – launched a bill to ban 6 types of phthalates that were already banned in the EU. Heavy lobby by Toy industry to halt the ban. 90% of toys are made in China, but the fear was that the ban would affect small-medium sized toy makers. Banned first in San Francisco 2007.
  • 25. PHTHALATES NOW BANNED IN TEETHERS Then in 2008, in response to a crisis in consumer confidence, the CPSIA was passed. Starting on February 10, 2009, certain children’s toys and child care articles can no longer be sold, offered for sale, manufactured or imported for sale in the United States if they contain more than 0.1% of specified phthalates. In addition, CPSC staff will sample teethers, rattles and pacifiers to confirm that manufacturers continue their practice of not using prohibited phthalates. Major conflict and confusion pits environmental activists against small business owners, ETSY and Ebay sellers, who are now facing significant testing costs to comply with the ban. Major toy companies that already adopted their own bans are ahead of the curve.
  • 26. BIG BUSINESS BENEFITS Major toy companies that already adopted their own bans are ahead of the curve in terms of testing: Mattel, Hasbro, Toys R Us.
  • 28. SHIFT IN EPA UNDER OBAMA From “voluntary programs” to regulation GHG emissions are a threat to public safety Mercury Policy – Global Treaty Ban Montaintop removal – more difficult Review of mining permits Proactive stance on toxic chemicals “First, we need to review all chemicals against safety standards that are based solely on considerations of risk - not economics or other factors - and we must set these standards at levels that are protective of human health and the environment.” _Lisa Jackson, EPA Administrator, September 29, 2009
  • 29. SHIFT IN LOCUS OF INNOVATION US’s refusal to sign Kyoto accord shifted business opportunities from the US to the EU and China – investments in renewable energy, clean development, and updating of old factories. Hot Flat and Crowded: proposes that an ambitious national strategy —which Friedman calls "Geo-Greenism"—is not only what we need to save the planet from overheating; it is what we need to make America healthier, richer, more innovative, more productive, and more secure.
  • 30. TWEAKED TO TELL THE TRUTH We already had a market that subsidizes fossil fuel at the expense of renewable energy. In a world that's hot, flat and crowded, clean tech has to be the next great global industry and therefore the country that takes the lead in clean power and clean tech is going to, by definition, be an economic and strategic leader in the 21st century; and that's why there's absolutely no contradiction not only between going green and being patriotic, geopolitical and geostrategic. They actually go together. The free market will be fine, he says, so long as it’s tweaked to start telling the truth, reflecting the true cost to the earth of all that we consume.
  • 32. COPENHAGEN The Copenhagen accord recognizes the scientific case for keeping temperature rises to no more than 2C but does not contain commitments to emissions reductions to achieve that goal.. Brokered between China, South Africa, India, Brazil and the US. Considered a huge failure by countries in developing world who had been holding out for deeper emission cuts to hold the global temperature rise to 1.5C this century. As widely expected, all references to 1.5C in past drafts were removed at the last minute, but more surprisingly, the earlier 2050 goal of reducing global CO2 emissions by 80% was also dropped. Concession; The deal aims to provide $30bn a year for poor countries to adapt to climate change from next year to 2012, and $100bn a year by 2020. Shift in power from US  China
  • 33. NEXT CLASS: Readings: Exposed: The Toxic Chemistry of Everyday Products and What’s at Stake for American Power. Chapter 1: Soft Power, Hard Edge. Chapter 4: Two Houses of Risk, pp. 1-19, 67-82. Assignment due next class: Government policy is changing quickly. For the product you’ve chosen to analyze, research which government agencies have an effect over the system of how the product is created: FDA, EPA, CDC, FTC… Are states and local governments regulating this product, or do they have plans to? Share your findings on your blog.