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Shifting Public Perceptions International Space University Symposium 2010
Why SpaceSmart? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Why SpaceSmart? ,[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],Why SpaceSmart? ,[object Object],[object Object]
 
Now What? ,[object Object],[object Object],[object Object],[object Object]
 
is…  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Experience of SpaceSmart:  Step One Welcome: ID Station (Badge / Baseline)
The Experience of SpaceSmart:  Step One Welcome: ID Station (Badge / Baseline)
The Experience of SpaceSmart:  Step One Welcome: ID Station (Badge / Baseline)
The Experience of SpaceSmart:  Step One Welcome: ID Station (Badge / Baseline)
SpaceSmart:  Game On! Front of Badge Back of Badge All designs are examples only: Final Program may be different
The Experience of SpaceSmart:  Step Two Player Station One:  NASA in my life (Measure, Challenge, Educate, Shift)
Player Station One:  NASA in my life – Home (Measure, Challenge, Educate, Shift)
Player Station One:  NASA in my life - Transportation (Measure, Challenge, Educate, Shift)
Player Station One:  NASA in my life  Score Board: Driving Repetition
Player Station Two:  Green NASA (Measure, Challenge, Educate, Shift)
Player Station Two:  Green NASA (Measure, Challenge, Educate, Shift)
Player Station Three:  Lunar Rover (Measure, Challenge, Educate, Shift)
Player Station Three:  Lunar Rover (Measure, Challenge, Educate, Shift)
Player Station Four:  Space Walk (Measure, Challenge, Educate, Shift)
Player Station Four:  Space Walk (Measure, Challenge, Educate, Shift)
Player Station Five:  Explorers Wanted (Measure, Challenge, Educate, Shift)
Player Station Seven:  Charting the Course (Measure, Challenge, Educate, Shift)
Player Station Seven:  Charting the Course (Measure, Challenge, Educate, Shift)
Player Station Eight:  Debrief Station (Measure, Challenge, Educate, Shift)
Player Station Eight:  Debrief Station (Measure, Challenge, Educate, Shift)
Let’s Play! Demo Play
Example Experience Metrics:  SpaceSmart Impression Trends Learn daily and hourly trends on traffic, visits and  ultimately duration of engagement SAMPLE DATA
Example Experience Metrics:  SpaceSmart Shift of Public Perception ,[object Object],[object Object],[object Object],Total Unique Responders: 5,725 ,[object Object],[object Object],[object Object],“ As a result of the work NASA, would you say that your life is:” Total Unique Responders: 5,725 shift SAMPLE DATA
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Stay in Touch! Joanna Scorsone: www.twitter.com/joannascorsone [email_address]

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NASA SpaceSmart: ISU presentation

Editor's Notes

  1. ID Station: Collect Baseline Information Attract Gather Demographics (Who) Baseline Opinions Empower / Personalized Badge
  2. Player Station / Gateway: Relevant Engagement Challenge Educate Measure Reward