The document discusses how to generate content ideas that convert and spread content and stories. It provides tips on creating content, using storytelling, and spreading content. The author recommends creating 1 standard and 1 great piece of content per week, and posting on social media daily. Templates and frameworks are presented for brainstorming ideas and developing stories. The goal is to clarify your message and resonate with people. Feedback is welcomed and people are invited to join the journey.

1. HOW TO NEVER RUN OUT
OF CONTENT IDEAS
THAT ACTUALLY CONVERT
CONTENT
& STORIES

2. • HOW TO CREATE CONTENT?
• HOW TO USE STORYTELLING?
• HOW TO SPREAD CONTENT?
CONTENT & STORIES

3. • FOUNDER SINCE 2008
• GARDENER OF GROWTH
• HOST OF PIRATE SKILLS
BEN SUFIANI

4. MEETUP #36

5. 3 YEAR
ANNIVERSARY

6. WHY PIRATE

7. • PURPOSE
• FREEDOM
• MASTERY
• GROWTH
• CONTRIBUTION
WHY PIRATE

13. GROWTH CYCLE

14. GROWTH CYCLE

15. GROWTH IN 2019
VIDEO & SLIDES
GET.PIRATESKILLS.COM/
GROWIN2019

16. GROWTH CYCLE

17. CONTENT & STORY
VIDEO & SLIDES
GET.PIRATESKILLS.COM/
CONTENTMARKETING

18. GROWTH CYCLE

19. • HOW TO CREATE CONTENT?
• HOW TO USE STORYTELLING?
• HOW TO SPREAD CONTENT?
CONTENT & STORIES

20. CASE STUDY

21. WHO WANTS
SOME FREE
COACHING
?

22. • HOW TO CREATE CONTENT?
• HOW TO USE STORYTELLING?
• HOW TO SPREAD CONTENT?
CONTENT & STORIES

23. • WHAT TYPE OF CONTENT?
• WHICH PLATFORMS FIT YOU?
• HOW CAN TOOLS HELP YOU?
CONTENT CREATION

24. CONTENT
CREATION

25. • TEXT - BEST FOR SEO
• VIDEO - BEST FOR SOCIAL
• AUDIO - BEST FOR TRUST
• OTHER - IMAGE / SLIDES / …
TYPE OF CONTENT

26. EXAMPLE
LINKEDIN.COM/BENSUFIANI

27. EXAMPLE
WWW.GROWTHARTIC.COM

28. EXAMPLE
INSTAGRAM.COM/
PIRATE_SKILLS

29. • USERS = CUSTOMERS
• FORMAT SUPPORT
• STRONG PRESENTS
• COMPETITION
PLATFORM FIT

30. • LINKEDIN
• INSTAGRAM
• FACEBOOK
• YOUTUBE
• EMAIL
• WEBSITE
• MEETUP.COM
• OTHER
P❌S PLATFORMS

31. STORY
TELLING

32. • WHY TO USE YOUR STORIES?
• WHICH FRAMEWORK TO USE?
• HOW TO GENERATION IDEAS?
USING STORYTELLING

33. • CLARIFY YOUR MESSAGE
• RESONATE WITH PEOPLE
• SIMPLIFY & ALIGN CONTENT
WHY STORYTELLING

35. • TRACTION & GROWTH
• GROWTH CGN
• PIRATE ❌ SKILLS
MEETUP NAME EVOLUTION

36. THE
GROWTH
MARKETING
TREASURE
MAP

37. ANALYTICS
ACQUISTION
REFERRAL
RETENTION
ACTIVATION
REVENUE

38. MY FAVORITE
STORYTELLING
FRAMEWORKS

45. www.mystorybrand.com

46. www.mystorybrand.com

47. www.mystorybrand.com

48. www.mystorybrand.com

49. www.mystorybrand.com

50. www.mystorybrand.com

51. www.mystorybrand.com

52. www.mystorybrand.com

53. www.mystorybrand.com

54. www.mystorybrand.com

55. www.mystorybrand.com

56. www.mystorybrand.com

57. 1. BRAINSTORMING
2. CLUSTERING
3. RATING
4. SCHEDULING
INFINITE GOOD IDEAS

58. • CUSTOMER PROBLEMS IN HIS JOURNEY
• YOUR PLANS AS A GUIDE
• CONSEQUENCES OF SUCCESS / FAILURE
• THE STEPS OF TRANSFORMATION
• IF I WHERE TO WRITE A BOOK …
BRAINSTORM IDEAS

61. SPREADING
CONTENT

62. • WHATS YOUR SYSTEM?
• HOW OFTEN TO POST?
• SHOULD YOU AUTOMATE?
SPREADING CONTENT

64. • 1 STANDARD CONTENT PIECES / WEEK
• 1 GREAT CONTENT PIECE / MONTH
• SOCIAL MEDIA 1+ / DAY
• EMAIL 1 / WEEK
FREQUENCY

65. • HOW TO CREATE CONTENT?
• HOW TO USE STORYTELLING?
• HOW TO SPREAD CONTENT?
CONTENT & STORIES

66. FEEDBACK
WHAT ARE
YOUR INSIGHTS?
BEN@PIRATESKILLS.COM

67. JOIN THE
JOURNEY

68. GROWTH CYCLE

71. THE MONTHLY
CHALLENGE
CHALLENGE@PIRATESKILLS.COM

72. SEND ME A SKETCH
OF YOUR FUNNEL
CHALLENGE@PIRATESKILLS.COM

74. SEND ME A SKETCH OF
YOUR FUNNEL
UNTIL 28.02.
CHALLENGE@PIRATESKILLS.COM

79. 1. LINKEDIN APP
2. NETWORK LOGO
3. FIND NEARBY
4. ADD PEOPLE

80. • BEN@PIRATESKILLS.COM
• +49-1522-6389102
• @BENSUFIANI
BEN SUFIANI

81. • CHRISTINA - MANAGER OF AWESOME
• DANIEL - PIRATE STORY DIRECTOR
• OLIVER - CONTENT BEAST
• JONO - PIRATE RELATIONS
• ALEXANDER - FUNNEL HACKER
• MAXIME - WEB MAARRRSTER
• UNKOWN - CHIEF TREASURE HUNTER
THANK YOU P❤S TEAM

82. JOIN THE
PXS CREW

83. 📸

84. HOW TO NEVER RUN OUT
OF CONTENT IDEAS
THAT ACTUALLY CONVERT
CONTENT
& STORIES