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Copyright
2006
‐
2009
Ethoskms
LLC
                 Subsidiary
of

What
We
Do




    Crea+ve
                 e‐Adver+sing
 Conversion


Web
Development
&
Design
   
Search
Engines
OpDmizaDon
               AcquisiDon
Concepts



Client
Services
            
Online
AdverDsing
&
Pay‐Per‐Click
       Brand
Loyalty
Plans


InteracDon
Design
          
Social
Media
                            RetenDon
Tools




CopywriDng
                 
Email
&
SMS
MarkeDng
                    Lead
GeneraDon


MulDmedia
and
Flash
                                                  eCRM
Program
Management


InformaDon
Architecture
                                              MarkeDng
Databases


Usability
Analysis


Standards
Compliance





                                                                   ./Technology

                                                                      
Website
Content
Management

                                                                             
E‐commerce
PlaRorms

                                                                
Customer
RelaDonship
Management

                                                               
Campaign
Tracking
and
Management

                                                                           
Visitor
AnalyDcs
Systems

e‐Adver+sing|Our
Tac+cs


Search
Engines
Op+miza+on
(SEO)
                         Social
Media

                                                         Social
Search
|Press
Release
OpDmizaDon
|
Social
PR


Get
ranked
in
the
most
trusted
top
10
posiDons

on
search
engines.
AVract
prospects
in
targeted
         Enjoy
top
posiDons
and
top
rankings
by

ciDes,
regions
and
states.
                              combining
the
power
of
PR
with
search
and

                                                         social
media.
Engage
digital
Influencers
to
post

                                                         blogs
and
comments.




Online
Adver+sing
&
Pay‐Per‐Click(PPC)
                  Email
&
SMS
Marke+ng

Get
the
best
demographic
mix
with
the
highest
           Strategy,
best
pracDces,
creaDve
services
and

ROI
 on
 local
 and
 internaDonal
 portals.
 Discover
   technology
to
create
predictable
success
prior

the
 best
 performing
 keywords
 by
 tesDng
 and
        to
your
first
ad
send.

adapDng
fast.

                         >>
Media
Planning
and
Buying

e‐Adver+sing|Search
Engine
Op+miza+on


                      Most
Trusted
LisDngs


             Keyword
SelecDon
&
Refinement

             Picking
the
right
keywords
is
the
starDng
point
of
an

             effecDve
organic
SEO
program.



             Search
Engine
Copy

             Copywriters
carefully
cra_
the
messages
that
appear

             on
search
engine
results.



             SEO
Ranking
Factors

             We
arRully
combine
a
variety
of
on‐site
and
off‐site

             tacDcs
to
aVain
top
posiDons.




             ReporDng
&
AnalyDcs

             We
provide
you
with
the
reports
and
tools
you
need
to

             measure
the
impact
and
ROI
of
your
search

             investment.

e‐Adver+sing|
Banner
Ads
&
Pay‐Per‐Click
(PPC)

                                                           Smart
spending
Increase
ROI



                                                Mass
10
     AdverDsing
CreaDve

                                                             Matching
your
budget
and
target
with
the
best

                                                             possible
media
mix
available.


                                       PotenDal

                                       Segments

                                                             Account
Management

                                                             Day‐to‐day
account
management
will
make
the

                             Narrowed
Target
                difference
between
online
adverDsing
money
well

                             Segments
                       spent,
and
investment
with
no
real
return



Find
out
where
you
target
customers
spend


            there
Dme
online

                               ReporDng
&
AnalyDcs

                                                             We
deliver
metrics‐based
reporDng
to
track
your

                                                             campaign's
ROI
performance.
Our
team
will
help

                                                             you
interpret
the
o_en‐daunDng
staDsDcs

             Best
value
per
click

                                                             Media
Planning
and
Buying

                                                             NegoDate
the
best
deal
in
terms
of

                                                             Billing:
(Monthly,
Pay‐per‐click,
Pay‐per‐view)

                                                             PosiDon:
(Upper,
Skyscraper,
Pop‐up,
etc.)

                                                             SecDon:
(Home
Page,
sports
page,
health,
etc.)

                                                             Timing

                                                             Weight

                                                             Target
Countries


e‐Adver+sing|
Social
Media
Op+miza+on
(SMO)

         How
to
ride
the
web's
leading
edge

Conversion|Our
Tac+cs

Analyze

Website
Usability
.
Traffic
Analysis
.
Benchmarking


Customer
Behavior
.
Click
Paths


          Engage

          We
Make
sure
that
every
interacDon
across
all
touch

          points
is
a
posiDve
experience
by
improving
the

          copy,
navigaDon,
funcDonality
and
brand
impact
of

          your
website.


                       Acquire

                       Trust
Elements
|
Look
and
Feel
|
Selling
ProposiDon
|Off
Page
Factors

                       We
help
you
Acquire
customers
informaDon
by
using

                       smart
branded
entertainment,
editorial
content,
data

                       and
interacDve
promoDons.


                                      Retain

                                      We
help
you
show
your
customers
how
much
you

                                      care.
We
use
intuiDve
ways
like
surveys,
newsleVers,

                                      giveaways
and
loyalty
programs
to
keep
your

                                      customers
coming
back.

Conversion|
Analyze


                                  Geographic

Traffic





                                  Cross
Report
and
Drill
Down

         Click
Paths
and
Goals

Conversion|
Engage

Standards
for
an
Engaging
Experience
                      Rich
and
Op+mized
Experience




IntuiDve
&
CreaDve

Design
that
fits
the
target
segments




 Localized
experience
in
Languages,
content
and
visuals



            Works
on
All
types
of
computers




             Content
is
rich
&
fit
in
context





                  Easy
fast
navigaDon





          Website
goes
with
you
everywhere

Conversion|
Acquire



Tac+cs
                     Incen+ves

Landing
Pages
OpDmizaDon
       Smart
Branded

Calls
to
acDon
                 Entertainment

Special
offers

Content
Openness


Internal
NavigaDon


                                   Editorial

Trust
Elements
                    content

Surveys
&
Focus
Groups




                                  InteracDve

                                  promoDons

Conversion|
Retain


                               Keep‐In
–Touch

                               Alerts
|
ProacDve
Follow‐ups
|
Periodical
newsleVers
|
e‐
                               cards
|
Social
Channels
|
RSS
|
Podcasts




                               Listen

RelaDonship
MarkeDng
means
    Surveys
|
Polls

developing
long‐term

relaDonships
with
customers

                               Reward

through
creaDve,
engaging

                               Loyalty
programs
|
BeVer
terms
|
Exclusive
previews

plaRorms.


                               Socialize

                               Social
networking
|
Blogs
|
Forums
|
Comments



                               Come‐back
Incen+ves

                               Giveaways


North
America
                          Europe
                     Middle
East
and
North
Africa

Ethos
KMS
LLC
                          Report
Edge
                Ethos
SARL

548
Market
St
#22915
                   P.O.
box
92200
             Berytech
Center,
Mkalles


San
Francisco,
California
94104
        210
Boulevard
Bineau,
      Po
Box
11‐7503
Riad
el
Solh

PO
Box
7775
#22915
                     Neuilly
sur
Seine
          Beirut
1107
2240
Lebanon

San
Francisco,
California
94120‐7775
   Paris,
France
              Beirut,
Lebanon

Toll
‐Free
(only
inside
US):
           Tel:
+33
(9)
54
05
44
92
   TEL:
961
(4)
530
495


888‐3846756

888‐ETHOSKM
         
                  


   


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Ethos Interactive Services Rev2

  • 1. C O M PA N Y P RO F I L E Copyright
2006
‐
2009
Ethoskms
LLC
 Subsidiary
of

  • 2. What
We
Do
 Crea+ve
 e‐Adver+sing
 Conversion
 
Web
Development
&
Design
 
Search
Engines
OpDmizaDon
 AcquisiDon
Concepts

 
Client
Services
 
Online
AdverDsing
&
Pay‐Per‐Click
 Brand
Loyalty
Plans
 
InteracDon
Design
 
Social
Media
 RetenDon
Tools


 
CopywriDng
 
Email
&
SMS
MarkeDng
 Lead
GeneraDon
 
MulDmedia
and
Flash
 eCRM
Program
Management
 
InformaDon
Architecture
 MarkeDng
Databases
 
Usability
Analysis
 
Standards
Compliance
 ./Technology
 
Website
Content
Management
 
E‐commerce
PlaRorms
 
Customer
RelaDonship
Management
 
Campaign
Tracking
and
Management
 
Visitor
AnalyDcs
Systems

  • 3. e‐Adver+sing|Our
Tac+cs
 Search
Engines
Op+miza+on
(SEO)
 Social
Media
 Social
Search
|Press
Release
OpDmizaDon
|
Social
PR

 Get
ranked
in
the
most
trusted
top
10
posiDons
 on
search
engines.
AVract
prospects
in
targeted
 Enjoy
top
posiDons
and
top
rankings
by
 ciDes,
regions
and
states.
 combining
the
power
of
PR
with
search
and
 social
media.
Engage
digital
Influencers
to
post
 blogs
and
comments.
 Online
Adver+sing
&
Pay‐Per‐Click(PPC)
 Email
&
SMS
Marke+ng
 Get
the
best
demographic
mix
with
the
highest
 Strategy,
best
pracDces,
creaDve
services
and
 ROI
 on
 local
 and
 internaDonal
 portals.
 Discover
 technology
to
create
predictable
success
prior
 the
 best
 performing
 keywords
 by
 tesDng
 and
 to
your
first
ad
send.
 adapDng
fast.
 >>
Media
Planning
and
Buying

  • 4. e‐Adver+sing|Search
Engine
Op+miza+on

 Most
Trusted
LisDngs
 Keyword
SelecDon
&
Refinement
 Picking
the
right
keywords
is
the
starDng
point
of
an
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 Europe
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 Ethos
SARL
 548
Market
St
#22915
 P.O.
box
92200
 Berytech
Center,
Mkalles

 San
Francisco,
California
94104
 210
Boulevard
Bineau,
 Po
Box
11‐7503
Riad
el
Solh
 PO
Box
7775
#22915
 Neuilly
sur
Seine
 Beirut
1107
2240
Lebanon
 San
Francisco,
California
94120‐7775
 Paris,
France
 Beirut,
Lebanon
 Toll
‐Free
(only
inside
US):
 Tel:
+33
(9)
54
05
44
92
 TEL:
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(4)
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495

 888‐3846756
 888‐ETHOSKM