1.
Brian Amor
Overbyte Systems-Project Manager
Phil.IT.Org –President / bam.amor@phil-it.org
Love Gadgets and to Travel
Airsoft Player
Blog - http://adobotech.blogspot.com

2.
o What is Mobile Platform Development
o Why Develop for Mobile Platform
o Android – Google Platform
o iOS – Apple Platform
o Windows Phone – Microsoft Platform
o
o
o
o
o

3.
Ahead of time to 2020 Video

4.
Mobile application development is the process by which applications are
developed for hand held devices such as PDA (personal digital
assistants), smart phones or mobile phones. Latest addition are slates,
iPad, Tablets
These applications are either pre-installed on phones during
manufacture, or downloaded by customers from app stores and other
mobile software distribution platforms.

5.
There are many platforms that a developer can choose for an application.
Each of these are mostly mutually incompatible (that is, an application
developed on one platform will not run on another) and furthermore each
handheld device only supports one particular platform.
Therefore to maximize reach and revenue for their applications, a
developer must decide carefully which platforms they will support.

6.
Google Wallet

7.
Google honeycomb 3.0 Video

8.
 Open software platform for mobile development
 A complete stack – OS, Middleware, Applications
 An Open Handset Alliance (OHA) project
 Powered by Linux operating system
 Fast application development in Java
 Open source under the Apache 2 licenses

9.
 Android is based on the Linux kernel
 Android is not Linux
 No native windowing system
 Does not include full set of standard linux utilities
 Kernel source at http://git.android.com
• C/C++ libraries
• Interface through Java

10.
 • Great memory and process management
 • Great permissions based security model
 • Proven driver model
 • Support for shared libraries
 • It’s already open source

11.
 • Android development can be done on
 • Ubuntu 32 bit (preferred)
 • Ubuntu AMD64
 • Microsoft Windows 7
 • Mac OS X

12.
The Android NDK is a companion tool to the Android SDK that lets Android
application developers build performance-critical portions of their apps in native
code. It is designed for use only in conjunction with the Android SDK

13.
 http://developer.android.com/index.html
 http://developer.android.com/resources/index.html
 http://www.youtube.com/watch?v=lESZqCflB0o

14.
iOS 5 Video

15.
 Over 300,000 Apps
 30M iPhones and iPod Touches
 Over 1 Billion downloaded Apps
 Top selling Crash Bandicoot game
 About $6M from 1M sold
 iTunes Store – as easy as selling music
 You pick the price
 You get 70% of sales revenue, sends you a check monthly
 $99 registration for the development tools

16.
 Books  Music
 Business  Navigation
 Education  News
 Entertainment  Photography
 Finance  Productivity
 Games  Reference
 Healthcare & Fitness  Social Networking
 Lifestyle  Sports
 Medical  Travel
 Utilities  Weather

17.
Objective C (similar to C#)
Based on Small talk, developed in early 80's
Goal: Simple Object Oriented Coding
Strict superset of C, mix with C or C++
Polymorphic, Single Inheritance, no Templates
Dynamic Typing, Binding, and Loading
Interface (class) definition, and Implementation
Loosely typed when you want it

18.
 http://developer.apple.com/xcode/index.php
 http://developer.apple.com/library/ios/#documentation/Xcode/Conceptu
al/ios_development_workflow/000-Introduction/introduction.htmll
 http://www.youtube.com/watch?v=fvj0ywGUM24

19.
Steve Jobs xCode Video

20.
Released on April 19, 2000

21.
Released on October 2001

22.
Released on June 23, 2003

23.
Released at Microsoft's Mobile and
Embedded Developers Conference 2005 in Las Vegas, May 9–12, 2005

24.
Released on February 12, 2007

25.
Released on May 11, 2009

26.
Smart Design
Integrated Experiences
Photo by: Andrew Butitta, Founder, Talisman Digital Photography

27.
PEOPLE
OFFICE
PICTURES
MUSIC+VIDEO
MARKETPLACE
GAMES

28.
World wide access
Single software distribution channel
Default on Quick Start Screen
Active merchandising
One Button Search
Browse by Category, Genre …

29.
Windows Common
Consistent Quality
Phone Hardware
Platform Focus
Hardware Elements
Consistent set of hardware
capabilities defined by Microsoft
One resolution at launch
800
Consistent cap-touch input
Consistent processor / GPU
Same available RAM
Optional keyboard
480

30.
Philosophy
Design
Experience
Platform

31.
Help end users personalize their
phones
Help developers be profitable
Enable cloud powered experiences

32.
Elements of the Application Platform
Runtime – On “Screen” Tools & Support
Code you write on Tools you use to
the client design & develop
SCREEN
CLOUD Cloud Services Developer Portal Services
Code you write on Tools you use to
the server ship & sell

33.
Elements of the Application Platform
Runtime – On “Screen” Tools
Sensors Media Data Location Phone Emulator
Phone Xbox LIVE Notifications Samples Documentation
.NET Framework managed code sandbox Guides Community
Packaging and Verification Tools
SCREEN
CLOUD Cloud Services Portal Services
Notifications App Deployment Registration Marketplace
Location Identity Feeds Validation MO and CC Billing
Social Maps Certification Business Intelligence
Publishing Update Management

34.
• Server-initiated communication
• Enables key background scenarios
• Preserves battery life and user experience

35.
Input .NET
• Touch • Superset of Silverlight 3.0
• Hardware buttons • Windows Communication Foundation
• SOAP and REST services
Media
Phone Access
• Digital media capture & playback
• Media library access • Sensors
• Launchers & Choosers
Data
• Isolated Storage Integrated With Cloud Services
• LINQ (Objects and XML) • Notifications
• Location
• Xbox LIVE

36.
Application
Uniquely
identifiable, licensable and
serviceable software product
packaged as a XAP
Application Deployment
Validation, Certification, and
Signing Windows Phone
Marketplace
Application license
Crypto-verifiable object
issued to grant rights to Windows Phone
an application Marketplace

37.
Tools
Phone Emulator
Samples Documentation
Guides Community
Packaging and Verification Tools
!
• http://developer.windowsphone.com

38.
Silverlight Applications
XNA Framework Applications

39.
Learn
Build
Publish
Earn
http://developer.windowsphone.com

40.
Develop Submit Certify
& Debug & Validate & Sign
Windows Phone
Application Marketplace
Deployment Service

41.
Program Details
Free Tools!
$99 / year That’s it!
No limit for paid apps
5 free apps
and…

42.
 http://www.microsoft.com/download/en/details.aspx?id=11321
 http://msdn.microsoft.com/en-us/wp7trainingcourse.aspx
 http://channel9.msdn.com/posts/Mango-Jump-Start-01-Building-
Windows-Phone-Apps-with-Visual-Studio-2010
 http://channel9.msdn.com/Series/Windows-Phone-7-Development-for-
Absolute-Beginners
PLMun August 7,2010

43.
www.microsoft.com/teched www.microsoft.com/learning
http://microsoft.com/technet http://microsoft.com/msdn

44.
http://developer.windowsphone.com
@DogPatch03