Tentatively Titled: Design Like a Strategist It's the book I wish had been written a few years ago and really, it's the book I want to read right now. I'm going to show you the formulas for coming up with ideas that are rooted in strategy, then teach you to communicate them visually.

1. I’M WRITING
A BOOK ON
CREATIVE
STRATEGY
By Balind Sieber
@BalindSieber | Balind.co | Me@BalindSieber.com
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2. I am Tentatively Titling it:
Design Like a Strategist
It's the book I wish had been written a few
years ago and really, it's the book I want to
read right now.
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3. The Gap Between
Creatives is Widening
I have Strategist friends and Design friends.
Both almost always feel boxed into their
specialty.*
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* They want to be stretched beyond their core competency

4. Let’s Create Overlap
Between Strategy & Design
Strategy is the big ideas, design is the
details. A blend of the two is what results in
strong creative.*
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* Agencies need people that understand this

5. Building the Strategist/
Designer Hybrid
I'm going to show you how to develop ideas
that are rooted in strategy, then teach you
to communicate them visually.*
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* Most people think visually and need visuals to understand concepts

6. Strategy & Design are
Siblings & Their Parent is
Creative
Every Designer should know how to craft a
bullet proof Creative Strategy from soup to
nuts. *
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* Every Strategist should know how to turn an idea into an execution

7. Are You a Strategist Or a
Designer?
I want to hear from you. You can have a
hand in helping me write this book.
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8. THANKS!
Connect with me if you’d like to influence the book
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@BalindSieber | Balind.co | Me@BalindSieber.com