1.
BUILDING A SMARTER BANK
RON SHEVLIN
DIRECTOR OF RESEARCH
CORNERSTONE ADVISORS

2.
THERE’S A SUCKER
BORN EVERY MINUTE.
P.T. BARNUM
@RSHEVLIN

3.
IS IBM ABOUT TO
MAKE BANKS
OBSOLETE?
THE MOTLEY FOOL
APRIL 27, 2015
@RSHEVLIN

4.
THE FUTURE OF BANKING IS
MONEY MANAGEMENT,
NOT MONEY MOVEMENT
@RSHEVLIN

5.
THE THREE
FORCES
OF CHANGE
CONSUMERS
TECHNOLOGY
INDUSTRY STRUCTURE

6.
THE
NEW
FINANCIAL
SERVICES
CONSUMER
@RSHEVLIN

7.
@jane Pass the orange juice
@RSHEVLIN

8.
GEN Y IS THE MOST
FINANCIALLY-ENGAGED
GENERATION
@RSHEVLIN

9.
@RSHEVLIN

10.
@RSHEVLIN

11.
@RSHEVLIN

12.
@RSHEVLIN

13.
@RSHEVLIN

14.
@RSHEVLIN

15.
@RSHEVLIN

16.
@RSHEVLIN

17.
@RSHEVLIN

18.
@RSHEVLIN

19.
FORESIGHT
WHAT SHOULD I DO?
INSIGHT
HOW AM I DOING?
OVERSIGHT
WHAT DO I HAVE AND
WHERE IS IT GOING?
@RSHEVLIN
PERSONAL HIERARCHY OF NEEDS

20.
@RSHEVLIN

21.
MASLOW’S
HIERARCHY
OF NEEDS

22.
MOVEMENT
SECURITY
INDUSTRY HIERARCHY OF NEEDS
PERFORMANCE
@RSHEVLIN

23.
MOVEMENT
PERFORMANCE
SECURITY
APIS
BANKING HIERARCHY OF NEEDS

24.
1960 1970 1980 1990 2000 2010 2020 2030
RATES
LOCATION
PERFORMANCE
RATES
COMPETING ON PERFORMANCE
IMPORTANCE
@RSHEVLIN

25.
FINSCORE:
FINANCIAL
PERFORMANCE
SCORE
 CREATES MOMENTS OF
OPPORTUNITY
 TIES PRODUCTS/SERVICES TO THE
“BOTTOM LINE”
 QUANTIFIES BENEFIT/IMPACT OF
FINANCIAL ACTIVITIES
 ESTABLISHES A NEW BASIS OF
COMPETITION
@RSHEVLIN

26.
BANKS WILL BECOME THE
HMOS
OF FINANCIAL SERVICES

27.
THE FUTURE OF
BANKING IS MONEY
MANAGEMENT,
NOT MONEY MOVEMENT
@RSHEVLIN

28.
RON SHEVLIN EMAIL: RSHEVLIN@CRNRSTONE.COM
TWITTER: @RSHEVLIN
BLOG: THEFINANCIALBRAND.COM/SNARKETING
SMARTERBANKBOOK.COM
DIRECTOR OF RESEARCH
CORNERSTONE ADVISORS
HTTP://WWW.CRNRSTONE.COM