Markets work where there are reputation signals\nCommunities too (e.g. slashdot/stack)\n
Examples of reputation calculations -\nChess rankings\nPharma industry\nFinancial analysts\n
When reputation systems fail, trust dries up, markets dry up\n
we’ve handed much trust signals to brands -but they let us down\n
Goolge solve this problem for web pages years ago\n
page rank was the ultimate trust system\n
Quora\nMixtent\nCubeduel\nStackoverflow\n\n
we have the signals because of things we do in public\n
but we don’t do it well right now - badges reward activity not expertise\n
ratings aren’t portable\n
do we trust friends recommendations?\n
the reputation graph will provde a common currency, a lingua franca\n
our experiment on lift attendees\n- average of 27; overall above our average\n- several LIFT users have just started to tweet or could work on the brand they are building on twitter\n- a few Robert Scoble, Brian Solis, Peter vandera Auwera are building substantial reputations.\n\n\n