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DICAS PARA UM AMADOR FAZER VÍDEOS PROFISSIONAIS
COM AMÉRICO FAZIO E DUCA MENDES
AMÉRICO FAZIO
Ator, apresentador e jailbreaker
DUCA MENDES
Filmmaker, músico e comprador de apps
CLIQUE PARA ASSISTIR
A EVOLUÇÃO
O MERCADO

Kodak 1975
0.1 megapixels registrada em fita K7
4 Kg / PB

iPhone 5s
8 megapixels registrada em memória flash
112 g
120 frames

DICAS PARA UM AMADOR FAZER VÍDEOS PROFISSIONAIS
O MERCADO
O MERCADO

•8

anos de Youtube

•A

cada minuto, 100 horas de vídeos (4 dias) são enviados

• 144

mil horas por dia

• Mais

de 1 bilhão de usuários acessam o serviço por mês

• Pra

quê?
Acessar notícias, responder perguntas e se divertir

DICAS PARA UM AMADOR FAZER VÍDEOS PROFISSIONAIS
MAS O QUE TORNA UM
VÍDEO PROFISSIONAL?
MAS O QUE TORNA UM VÍDEO PROFISSIONAL?

• Roteiro/Linguagem

Qual história será contada?
De que forma contaremos?
• Fotografia

Enquadramentos, movimentos, contra-luz...
• Áudio

Captação, locução...
• Edição/Trilha

Trilha é parte importante da experiência
Formato, efeitos...
PC vs. Mobile
• Distribuição

Compartilhar na web, veicular em qualquer outra mídia...

DICAS PARA UM AMADOR FAZER VÍDEOS PROFISSIONAIS
O SMARTPHONE
O SMARTPHONE

•

GRAVAÇÃO
•

Dominar os recursos de todos os equipamentos

•

•

REC

Setar câmera

Velocidade
Foco, timming e objetividade

•

Bateria vs. Storage

•

•

•

Apps
SloPro, MoviePro, Spark (Hype), 8mm, Filmic (timelapse)

Estudar a luz

•

Pensar movimentos

•

Ajuste de microfone

DICAS PARA UM AMADOR FAZER VÍDEOS PROFISSIONAIS
O SMARTPHONE

•

EDIÇÃO
•

Menos é mais!

•

Apps
iMovie
Cute CUT e Splice?

•

Tastemade
App completo: pré-roteiro, grava, edita e compartilha/rede social

Cute CUT

DICAS PARA UM AMADOR FAZER VÍDEOS PROFISSIONAIS
COMPARTILHE
COMPARTILHE

QUEM É O SEU PÚBLICO?
•

Do que ele gosta?

•

Onde ele está?

•

Popular vs. segmentado

•

Reconhecimento

•

E vai dar grana?

DICAS PARA UM AMADOR FAZER VÍDEOS PROFISSIONAIS
MODELOS DE NEGÓCIO
MODELOS DE NEGÓCIO

COMO GANHAR DINHEIRO
• Seu

canal/views

• Merchandising
• Produção

de conteúdo para terceiros

DICAS PARA UM AMADOR FAZER VÍDEOS PROFISSIONAIS
CLIQUE PARA ASSISTIR
VÍDEO GRAVADO COM IPHONE
CLIQUE PARA ASSISTIR
VÍDEO GRAVADO COM IPHONE
.com/audiovizuando
audiovizuando@gmail.com

audiovizuando

audiovizuando

audiovizuando

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Dicas para um amador fazer vídeos profissionais