- an eight steps formula for global corporations
Between 2005 and 2010 I was able to start and lead a global innovation initiative in a service company with more than 100,000 employees. I was interested to create an „innovation spirit“.
As part of my teaching assignment at the Mannheim Business School, I was able to meet with many innovation managers and leaders of other global companies, like BMW, Deutsche Bank, Google, HCL, IBM, IDEO, Lufthansa, SAP, TCS, Telekom and TUI and analyze their innovation processes. From this I developed an 8-point plan, which I have already presented more than 30 times across the world - from America via Europe to Asia.
1. Create a mantra
2. Involve all
3. Mobilize pirates
4. Unleash creativity
6. Give recognition
7. Celebrate success
8. Communicate, communicate, communicate
See also: http://www.imacor.eu/innovation_spirit_in_banking.html