RouteSms Solutions Limited - All products / Services

1. Ashish Navinchandra Bavishi

2. About USAbout USAbout USAbout US

3. Company
• A Limited Company registered in India
• Expert in the field of Mobile Messaging, SMS
Hubbing, SMS Solutions, Platforms, APPs, Two
Way Messaging, Call forwarding and Voice
solutions
• Operating since May 2004 from Mumbai, India
having own offices in Canada & UK.
• UAE operations starts soon
• Only Associate Member with GSMA as an OSCP
(Approved Hub Provider) from South Asia(Approved Hub Provider) from South Asia
• Regular Participants in GSMA and MVNO events
• ISO 9001:2000 certified & DISA Certified
• 170+ People ( More than 50% in technology)
• 18000+ Client through 700+ Resellers /
Distributors
• Global MT capacity to more than 800+ MNOs
• 16+ Global Titles
• A company having SMSC in India, Malta and UK

4. Services which matters to the businessServices which matters to the businessServices which matters to the businessServices which matters to the business

5. •Domestic Tran &
Promo
•International
Push
SMS
• Interactive 2 way
communication on
Shortcode / Long
code
2 Way
Messaging
•Single No across
country
•TFN - Free to
Caller
TFN / UITFN /
VMN
•Can be used with
TFN / VMN
•Unlimited depth
IVR
RiivrS
• 24 X 7 complaint
number
• response by SMS /
OBD
Complaint
Management
• Tran & Promo
• Call patching
facility
•Single VMN
across the
country
•Real Time
Response on a
miss call
•Keyword based
Opt-in / Opt –out
•Dedicated /
•Data feed on
daily basis
•Content creation
RSLSolutionsBouquet
• On the fly
Recording
OBD
country
•Reachable from
overseas
Missed Call
miss call
Missed Call to
SMS / OBD
•Dedicated /
Shared Number
Opt In / Opt
Out
•Content creation
•Managed Alert
Services
ME &
Commerce
•10x higher
customer turn
around
•Similar Branding
Shortcode
Remplacer
•Push and Pull
Database
connector
•SMS Banking
mPrompt
•Multivendor
Messaging &
Billing Platform
•Class based
multiple routing
LABROC
• Lookup through
the Operators’
database and
returns the status
of an MS-ISDN
HLR Lookup
• Cross Platform
Messaging APP
• Works for Large
org or Operator
OTT
Messaging
RSLSolutionsBouquet

6. Functional UsageFunctional UsageFunctional UsageFunctional Usage

7. Entertainment
WAP Links
Quiz
Alerts
News
BFSI
Banking Info
Balance
Reminder
Transaction
Online
Commerce
Ticketing
Coupons
Education
Change in
Time Info
Events
Notification
Enterprise VAS
AD Push
Cross IM
SMS
Jokes
Cricket &
Sports
Astrology &
Alike
Contest
Bollywood
Religious
Transaction
Intimation
ATM
transaction
Stock Alerts
Stock
Transactions
Premium
Reminder
Loyalty
Rewards
Booking
Intimation
Recharge
Intimation
Online
payment
confirmation
Invitation to
Parents
Absence
notification
Quiz
Cancellation
of period
Cross IM
Group
Messaging
Membership
Intimation
Change in
Price info

8. 2WayMessaging
Entertainment
Push & Pull
on Short
code or
Long Code
Contest
Alerts
Start / Stop
for Alerts
BFSI
Info Service
Online
Commerce
Price Check
Offer of the
day
Education
Schedule of
Periods
Result
Enterprise VAS
Product Info
service
2WayMessaging
Contest
Store
Locators
Result
• An application to service a wide range of short code / long code based
applications
• Connects to various providers using the vendor independent SMPP or
HTTP for sending and receiving messages
• Used for Lead Generation, Contest, Polls
• Additional feature URL based Keyword

9. TFN/VMN Entertainment
Push & Pull
on Short
code or
Long Code
Contest
Alerts
Start / Stop
for Alerts
BFSI
Info Service
Online
Commerce
Price Check
Offer of the
day
Price check
Store
Education
Schedule of
Periods
Result
Enterprise VAS
Product Info
service
Store
Locators
• TFN is a special telephone number which is free for the calling party, and
instead the telephone carrier charges the called party for the cost of the
call
• VMN (virtual mobile number) or Long Number is a mobile number without
a directly associated phone line
• Usually these numbers are programmed to forward incoming calls to one of
the pre-set telephone numbers chosen by the client; either Fixed, Mobile
or VoIP

10. RiivrS
Entertainment
Call and
Record
Voice
Contest &
Polls
Alerts
Listen to
lectures
BFSI
Info Service
Balance Inq
Online
Commerce
Multiple
uses
Education
Listen to the
streaming
lectures
Enterprise VAS
Multiple
Uses
Music on
Demand
Astrology
Adult Chat
Voice SMS
Aarti
Satsang
Balance Inq
Stocks Tips
of the day
Mobile
Banking
CC Payment
via IVR
Offer of the
day
Price check
Inq
Redirection
Counseling
Result
Product Info
service
Brand
Promotion

11. ComplaintManager • Extension of IVR
• Complainer can record the complaint 24 X 7
• No resource required off the office time
• Users can stream or download complaints
• Can be associated with SMS / OBD for the status update of the
complaint
• A must for Water Supply, Electricity board, Banks, Insurance Companies
and enterprises
ComplaintManager

12. OutBoundVoice(OBD)
Entertainment
RBT OBD
Astrology
Alerts
Religious
Aarti
Lectures
BFSI
Payment
Reminder
Premium
Reminder
Online
Commerce
Delivery
Intimation
Education
1Min
Lectures
Enterprise VAS
Brand
Promotion
CEO’s
message
OutBoundVoice(OBD)
Invitation
for Contest
Satsang
Low Balance
Intimation
Payment
Recd
Intimation
Result
Voice
Survey
• OBD to call patch with Call center using DTMF is feasible

13. MissedCall
Entertainment
Reality
Shows -TV
Quiz On
Radio
Alerts
Part of Opt
In process
for Alert
BFSI
Balance
Updates
Online
Commerce
Customer
Care
Education
Student
Enrollment
Enterprise VAS
Info on
Brands
Call back by
Call center
Cricket
Updates
Opt In
Services
for Alert
activation
Inq for
Banking,
Stock and
Insurance
Care
Class Inq
Call center
Voice
Portals
• Most popular solution of the current time
• Missed call to SMS / OBD is feasible

14. OptIn/OptOut
Entertainment
Push & Pull
on Short
code or
Long Code
Contest
Alerts
Start / Stop
for Alerts
BFSI
Info Service
Online
Commerce
Price Check
Offer of the
day
Price check
Education
Schedule of
Periods
Result
Enterprise VAS
Product Info
service
Contest
Store
Locators
Result
• A very important aspect for brands to have Opt In base of customers
• A must for Alert Service to Start / Stop alert
• Convenient for the subscriber to Opt In or Opt Out via a single SMS /
Missed Call

15. Me&C(ommerce)
Entertainment
Star Gossips
Pun
Who said
what ?
Alerts
Local News
World News
BFSI
Daily
updates on
multiple
Parameters
Online
Commerce
Industry
related TIPs
viz Fashion
tips, shoes
guide, what
to wear
when
Education
Word of the
day
Enterprise VAS
Me&C(
Sports
Update
World News when
• Me & C (commerce) was started to keep the investors aware about the
commerce on multiple parameters on the go
• It is a quick reference
• Completely managed with content creation and timely push
• Push can be done by SMS or OBD
• Can be extended to other domains

16. ShortcodeRemplacer • Remplacer means Substitute in French
• Here RouteSms proposes A Long Code substituting the Short Code
• Which is Accessible from all operators across circles and across
countries
• It is A Number having last 5 or 6 digits similar to existing Short Code
• For Example : for the Shortcode 55555 we offer 9999955555
• It is a REAL Cost Saver for the Brands
• This is A Number supported by robust backend capable of handling
large volume of incoming SMS and reporting
• It is the most cost effective method for SMS reception
Shortcode
• It is the most cost effective method for SMS reception
• And it provides higher rate of Customer Connect and Engagement
• It is the way of connecting Brands with the Customers !!!!

17. mPrompt • RSL mPrompt is an application picks up batch of pending SMS from
database, sends messages and receive delivery reports to the users
registered with different organizations
• IT is a push / pull database connector
• This application stores database details on local storage which will be
used for database connection later on
• It runs on a client computer
• Useful for BFSI and Enterprises to segregate batch of outgoing messages

18. LABROC • LABROC is a (Class Based Operator Level Routing and Accounting)
• The LABROC Messaging platform acts an aggregator by receiving
messages from various Users, using the different types of interfaces
supported (SOAP, SMPP, Desktop, Web Client and HTTP) and then
processes these messages and forwards them to the destination Routes
• No vendor, lock in ; simply add SMPP based routes from multiple
vendors
• Finer grained control on pricing, define prices at the Country and at
Operator level
• Supports high speed asynchronous SMPP Mode for sending messages• Supports high speed asynchronous SMPP Mode for sending messages
• Define routing rules based on the coverage area of your Route(s)
• Available as a Web Service for Users to send messages
• Supports Delivery Reports, Web Interface for Users, customized with
your logo, with same features as provided by desktop application

19. HLRLookUp • HLR, the mobile network’s Home Location Register is the database of all
mobile numbers on registered on its GSM network
• The HLR keeps a record of the subscriber’s SIM card identifier (IMSI)
and mobile number (MSISDN)
• The HLR Lookup system allows to lookup through the Operators’
database and returns the status of an MS-ISDN (mobile number) by
performing a lookup
• Best to keep the data hygienic
• Banks or Enterprises can stop wasting money on sending SMS alerts to
“dead” numbers“dead” numbers

20. OTTMessaging • It is all about conversations and relationships; Messaging is just a
feature
• No configuration, no pricing, it just works
• Phone, Table or Computer ; can work on cross platform
• Messaging is based on IP
• Cross-App or carrier interoperability is feasible
• Can be point to point or multicast similar to IM service
• Further services viz Voice, Content, streaming can be included

21. Connect to usConnect to usConnect to usConnect to us

22. ashish @ routesms.com
Ashish Navinchandra Bavishi
Director : Enterprise Business
+91-9833994266
India
RouteSms Solutions Limited
Office No. 401, 4th Floor,
Evershine Mall, Mind Space,
New Link Road, Malad (W),
Mumbai - 400 064, India.
Tel : 91-22-40337676/77/79/80-99
Fax : 91-22-40337650
Email : info@routesms.com
UK
RouteSms Solutions Limited
Park View, Acton Park,
183-189 The Vale,
London , W37RW ,
United Kingdom ,
Tel. +44(0)2086124060.
Email : sales@routesms.com
Canada
RouteSms Solutions Limited
2910, 16th Avenue North,
Lethbridge,
Alberta T1H 5E9,
Canada
Tel : +1 (403) 562-2942
Fax : +1 (403) 562-7694
Email : sales@routesms.com