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Big Apps, Big Data, and Why "Connected Things" are not the IoT

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Smartphones, smart watches, laptops, connected cars, smart homes and wearables. The Internet of Things is arriving, and with it, some big challenges. Yes, the “things” are connected but they’re not communicating in a way that realizes the full potential of the IoT.

In this webcast, Brian Mulloy explores how to design and develop apps that work harmoniously with other apps as a system of systems. Learn about “big apps”—emergent systems that enable apps on multiple devices to work together—and how they are a design metaphor for creating holistic, consistent experiences across multiple devices. Discover how looping big apps into big data creates a compelling adaptive platform for the IoT.

Join to discuss:
- the potential of the IoT, realized through an adaptive cycle of analysis, prediction, and action, at scale
- how to go from today’s single-device apps to multi-device big apps
- the role big data will play in a virtuous app development cycle
- what the IoT means for your industry

Download podcast: http://bit.ly/ZWWwTv

Veröffentlicht in: Software
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Big Apps, Big Data, and Why "Connected Things" are not the IoT

  1. 1. Big Apps, Big Data, and Why "Connected Things" are not the IoT Brian Mulloy @landlessness September 25, 2014
  2. 2. Today’s speaker Brian Mulloy Apigee
  3. 3. Apigee social channels © 2014 Apigee Confidential – All Rights Reserved 3 YouTube http://youtube.com/apigee Slideshare http://slideshare.com/apigee
  4. 4. Tire Sensor and Smartphone © 2014 Apigee Confidential – All Rights Reserved 4
  5. 5. Tire Sensor and Air Compressor AIR $1 © 2014 Apigee Confidential – All Rights Reserved 5
  6. 6. Laptop, Glasses, Smartwatch and Smartphone © 2014 Apigee Confidential – All Rights Reserved
  7. 7. Laptop, Glasses, Smartwatch and Smartphone © 2014 Apigee Confidential – All Rights Reserved
  8. 8. Unconnected versus Hyper-connected? 8
  9. 9. Or Something Deeper? 9
  10. 10. What are the dumb questions? © 2014 Apigee Confidential – All Rights Reserved 10
  11. 11. What's the diameter of the Internet of Things? 11
  12. 12. How do we make it smaller? 13
  13. 13. How the diameter of the social web gets smaller © 2014 Apigee Confidential – All Rights Reserved 14
  14. 14. APIs + Delegated Auth = Recombinant Devices
  15. 15. From Connected Things to IoT AIR $1 AIR $ 1 © 2014 Apigee Confidential – All Rights Reserved 16
  16. 16. Metcalfe’s Law Value = O(n2)
  17. 17. Developers are the key 18 User Developer Device APIs IoT apps API team Backend
  18. 18. Connected Cars Wearables Internet Of Things Tablets Smartphones PCs Connected TVs 20,000,000 18,000,000 16,000,000 14,000,000 12,000,000 10,000,000 8,000,000 6,000,000 4,000,000 2,000,000 0 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014E 2015E 2016E 2017E 2018E Number Of Devices In Use Globally (In Thousands) Source: BI Intelligence Es mates The Internet Of Everything
  19. 19. Too many devices, too few developers Connected devices Software developers • 2013: 6 billion • 2018: 20 billion • 333% increase Source: Business Insider Intelligence - The Internet Of Everything: 2014 © 2014 Apigee Confidential – All Rights Reserved • 2013: 18 million • 2019: 26 million • 45% increase Source: Evans Data Corporation - Global Developer Population and Demographic Study 2013
  20. 20. MISSING: 34 million software developers 21
  21. 21. IoT systems are a complex combination of web, app and embedded systems
  22. 22. 23 Things language Internet languages
  23. 23. The promise: everything is connected
  24. 24. The reality: unnerving
  25. 25. Today: 26 • Multiple experiences • Multiple apps • Multiple developers • Multiple devices
  26. 26. Things go from bad … app app app app
  27. 27. … to worse cloud app app app app app app app 72 7722 app
  28. 28. Tomorrow: 29 • One experience • One big app • One ecosystem • Multiple devices
  29. 29. Multiple devices app app app app app app app 72
  30. 30. One experience app app app app app app app 72 One Experience
  31. 31. One big app app app app app app app app 72 One experience One big app
  32. 32. (Powered by APIs) app app app app app app app 72 One experience One big app (Powered by APIs)
  33. 33. Nike insight on IoT
  34. 34. From Nike FuelBand… © 2014 Apigee Confidential – All Rights Reserved 35 Exclusive: Nike fires majority of FuelBand team, will stop making wearable hardware “Nike is gearing up to shutter its wearable hardware efforts, and the sportswear company this week fired the majority of the team responsible for the development of its FuelBand fitness tracker” -CNET April 18, 2014
  35. 35. …To Nike Fuel Lab © 2014 Apigee Confidential – All Rights Reserved 36 FIRST LOOK AT THE NIKE+ FUEL LAB IN SAN FRANCISCO “Today, Nike opens its Nike+ Fuel Lab in San Francisco, a collaborative work and testing space in the city's SOMA neighborhood designed for selected partner companies to develop products that integrate the NikeFuel system for tracking and measuring activity. Nike plans to publish the Nike+ API, making it available to any developer who has a relevant product idea using the NikeFuel currency.” -Fast Company April 10, 2014
  36. 36. Nike’s ecosystem © 2014 Apigee Confidential – All Rights Reserved 37 Fuel Lab developer Athlete Nike+ APIs New hardware apps Nike API team Nike+ systems
  37. 37. Nike triumphantly enters the IoT ecosystem Photo credit: https://www.flickr.com/photos/xerones/4102033601
  38. 38. APIs Big apps Big data Adaptive platform Improve Connect Scale Learn
  39. 39. © 2014 Apigee Confidential – All Rights Reserved Check out: http://www.zettajs.org/ Follow on Twitter: @zettajs Check out: http://www.zettajs.org/ Follow on Twitter: @zettajs
  40. 40. Join: IoT Craft Join: Google Group IoT Craft Google Group © 2014 Apigee Confidential – All Rights Reserved 41
  41. 41. Today’s speaker Brian Mulloy Apigee
  42. 42. Thank you Sept. 25, 2014 Please Follow @zettajs Brian Mulloy @landlessness

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