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Value of Bread
        Stanford’s Creativity Crash Course
        Assignment 3 – Framing and Reframing




By

Team 25885
Team Formation
     Charmaine Galvez           John Herman
     Philippines                America



     Anugoon Leelaphattarakij   Amit K Soni
     Thailand                   India



     Kuankhajohn Kuanliang
     Thailand
What we do?
 • First, we try to understand bread in traditional way and find value of it.
 • Second, we try to look bread in new perspective. How to increase its value.
Part One
Understand bread and its value.
Understanding bread
What is bread ?
   Bread is a staple food prepared by
   cooking a dough of flour and water
   and often additional ingredients.[1]

What is in slice of bread? [2]
       Type        White      Brown      Whole-meal

      Energy       87.6kcal   82.8kcal    86.8kcal

     Protein        3.2g       3.2g         3.8g

   Carbohydrate     18.4g      16.8g        16.8g

      Sugars        1.4g        1.4g        1.1g

        Fat         0.6g       0.8g         1.0g

   Saturated fat     0.1g      0.2g         0.2g
                                                      [1] http://en.wikipedia.org/wiki/Bread
                                                                 [2] The Federation of Bakers
Bread as a food in different culture
                In America

                In Minnesota, bread is found in many forms. but
                Subway is a popular sandwich shop in America.
                They ask you which type of Bread you want to
                build your sandwich on, White, Wheat, French
                Baguette, Whole grain. The baking bread smells
                good, but it is fattening to eat for older people.
Bread as a food in different culture
In Thailand

Breads are not consider to be the main food, in
Thailand we eat rice. Bread in my country is like a
snack or a dessert, people here usually eat bread
between meals just to satisfy their stomachs.

And after observation at bread selling shop (It is
hardly to find bakery in my country, so they
baked in somewhere else and ship to the mall)
most of the bread products here are either small
sandwich, pizza, hamburger or bread that fill with
jam or butter.
Bread as a food in different culture
                 In Philippines

                 Bread is second most common food next to rice.
                 It's usually eaten during breakfasts and snacks.
                 Here, unlike in Thailand, it's common enough to
                 have bakeries that are often just few streets
                 apart.

                 Also, there's one type of bread that are used by
                 Catholics and Christians to sort of represent the
                 body of Christ. It's called sacramental bread, but
                 in local term, we call it Ostia.
Life of bread start when
Value of bread as a food begin when freshly
baked bread came out of oven.



   “The smell of good bread baking, like the sound
   of lightly flowing water, is indescribable in its
   evocation of innocence and delight...”

                    M.F.K. Fisher, The Art of Eating
Life of bread ends when
“Value of bread as a food ends when its pass expiration date (on bread clip)”
To persevere value of bread
                                                  According to the Department for Environment,
                                                  Food and Rural Affair, England

                                                                                                    [3]
                                                       “Bread is Britain's most wasted food”

                                                  Despite its ease and enduring appeal, 32% of bread
                                                  purchased by UK households is dumped when it could
                                                  be eaten.

                                                  To reduce wastage just simply
                                                  • Using a bread bin or cloth bag to keep bread.
                                                  • Freezing the bread.
                                                  • Share your bread with others.

[3] http://www.bbc.co.uk/news/magazine-17353707
Part Two
Reframing problem. Increasing value of bread.
Increasing value of bread # 1
Bread as an eraser

Ordinary bread, at least a day old, that is
free from butter, lard or milk in its making,
to rub out charcoal or crayon, erasing
mistakes, and taking out lights from a
mass of dark.
Increasing value of bread # 2
                   Left-over bread as a cooking ingredient

                   There are tons of recipe that use left-over
                   bread. For examples

                   •   Thicken soups
                   •   Breadcrumbs for crunchy topping.
                   •   Croutons in salad
                   •   French Toast and Bread Pudding
                   •   Mix in Meatloaf and Meatballs
Increasing value of bread # 3
Bread as the Body of Christ

In Catholics and Christians bread is
represent as the body of Christ. It's called
sacramental bread and eat together with
wine in Holy communion ceremony.



And He took bread, gave thanks and broke it, and
gave it to them, saying, “This is My body which is
given for you; do this in remembrance of Me.”

                                       Luke 22:19
Increasing value of bread # 4
                  Bread as a food for other animals

                  An left-over or expired bread can use to
                  feed other animal such as pigeon, fish, or
                  pig.
Increasing value of bread #5
Bread as an art

Beauty which you can eat but you don’t want to.
Increasing value of bread #6
Bread as a hiding place

When you want to smuggling something,
bread may be a good choice.
Warning
Next topic contain image that may disturb viewer

Viewer discretion is advised.
Increasing value of bread #7
Bread as an animal house

Like Hansel and Gretel but not for human and it is look
warm enough for whole family. 
That is all

                           Thank you for watching.
                           And don’t forget to eat bread today 




All image in this slide are searched from Google.

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Creativity Assignment 3 Reframing Problem

  • 1. Value of Bread Stanford’s Creativity Crash Course Assignment 3 – Framing and Reframing By Team 25885
  • 2. Team Formation Charmaine Galvez John Herman Philippines America Anugoon Leelaphattarakij Amit K Soni Thailand India Kuankhajohn Kuanliang Thailand
  • 3. What we do? • First, we try to understand bread in traditional way and find value of it. • Second, we try to look bread in new perspective. How to increase its value.
  • 4. Part One Understand bread and its value.
  • 5. Understanding bread What is bread ? Bread is a staple food prepared by cooking a dough of flour and water and often additional ingredients.[1] What is in slice of bread? [2] Type White Brown Whole-meal Energy 87.6kcal 82.8kcal 86.8kcal Protein 3.2g 3.2g 3.8g Carbohydrate 18.4g 16.8g 16.8g Sugars 1.4g 1.4g 1.1g Fat 0.6g 0.8g 1.0g Saturated fat 0.1g 0.2g 0.2g [1] http://en.wikipedia.org/wiki/Bread [2] The Federation of Bakers
  • 6. Bread as a food in different culture In America In Minnesota, bread is found in many forms. but Subway is a popular sandwich shop in America. They ask you which type of Bread you want to build your sandwich on, White, Wheat, French Baguette, Whole grain. The baking bread smells good, but it is fattening to eat for older people.
  • 7. Bread as a food in different culture In Thailand Breads are not consider to be the main food, in Thailand we eat rice. Bread in my country is like a snack or a dessert, people here usually eat bread between meals just to satisfy their stomachs. And after observation at bread selling shop (It is hardly to find bakery in my country, so they baked in somewhere else and ship to the mall) most of the bread products here are either small sandwich, pizza, hamburger or bread that fill with jam or butter.
  • 8. Bread as a food in different culture In Philippines Bread is second most common food next to rice. It's usually eaten during breakfasts and snacks. Here, unlike in Thailand, it's common enough to have bakeries that are often just few streets apart. Also, there's one type of bread that are used by Catholics and Christians to sort of represent the body of Christ. It's called sacramental bread, but in local term, we call it Ostia.
  • 9. Life of bread start when Value of bread as a food begin when freshly baked bread came out of oven. “The smell of good bread baking, like the sound of lightly flowing water, is indescribable in its evocation of innocence and delight...” M.F.K. Fisher, The Art of Eating
  • 10. Life of bread ends when “Value of bread as a food ends when its pass expiration date (on bread clip)”
  • 11. To persevere value of bread According to the Department for Environment, Food and Rural Affair, England [3] “Bread is Britain's most wasted food” Despite its ease and enduring appeal, 32% of bread purchased by UK households is dumped when it could be eaten. To reduce wastage just simply • Using a bread bin or cloth bag to keep bread. • Freezing the bread. • Share your bread with others. [3] http://www.bbc.co.uk/news/magazine-17353707
  • 12. Part Two Reframing problem. Increasing value of bread.
  • 13. Increasing value of bread # 1 Bread as an eraser Ordinary bread, at least a day old, that is free from butter, lard or milk in its making, to rub out charcoal or crayon, erasing mistakes, and taking out lights from a mass of dark.
  • 14. Increasing value of bread # 2 Left-over bread as a cooking ingredient There are tons of recipe that use left-over bread. For examples • Thicken soups • Breadcrumbs for crunchy topping. • Croutons in salad • French Toast and Bread Pudding • Mix in Meatloaf and Meatballs
  • 15. Increasing value of bread # 3 Bread as the Body of Christ In Catholics and Christians bread is represent as the body of Christ. It's called sacramental bread and eat together with wine in Holy communion ceremony. And He took bread, gave thanks and broke it, and gave it to them, saying, “This is My body which is given for you; do this in remembrance of Me.” Luke 22:19
  • 16. Increasing value of bread # 4 Bread as a food for other animals An left-over or expired bread can use to feed other animal such as pigeon, fish, or pig.
  • 17. Increasing value of bread #5 Bread as an art Beauty which you can eat but you don’t want to.
  • 18. Increasing value of bread #6 Bread as a hiding place When you want to smuggling something, bread may be a good choice.
  • 19. Warning Next topic contain image that may disturb viewer Viewer discretion is advised.
  • 20. Increasing value of bread #7 Bread as an animal house Like Hansel and Gretel but not for human and it is look warm enough for whole family. 
  • 21. That is all Thank you for watching. And don’t forget to eat bread today  All image in this slide are searched from Google.