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Mantri Developers Pvt Ltd

Corporate Presentation




1      Copyright © 2010 Mantri Developers Pvt Ltd   www.mantri.in
Company Overview


• Over a decade of expertise in the Real Estate Market
• First FDI in real estate with Morgan Stanley.
• Diverse portfolio spanning residential, commercial, retail,
    education, power and hospitality verticals
• Residential developments spanning Rs. 1 million to 250 million
• Delivered 10 million square feet of residential, commercial and
    retail space.
• Target delivery of 34mn square feet by 2013
• On a high growth trajectory with geographical expansion into
    Chennai, Hyderabad and Pune.
• ISO 9001:2008, ISO 14001:2004, OHSAS 18001:2007, SA
    8000:2008 certified



2        Copyright © 2010 Mantri Developers Pvt Ltd             www.mantri.in
Mantri Developers



        OUR                                           OUR              OUR
       VISION                                       MISSION           VALUES


     To be the most                                   Build and       Punctuality
        preferred                                     deliver on       Quality
          realty                                        time, a
     company in all                                 cumulative 34     Reliability
           the                                      million square      Speed
      geographies                                    feet by the
     we operate in.                                   year 2013      Transparency


 3     Copyright © 2010 Mantri Developers Pvt Ltd                             www.mantri.in
Geographical Presence




     Pune


                                                         Hyderabad


    Bangalore
                                              Chennai




4           Copyright © 2010 Mantri Developers Pvt Ltd               www.mantri.in
The Evolution of Mantri Developers



                                                                                                             Launched India’s largest mall –
                                                                                               2010          Mantri Square and South India’s
                                                                                                             tallest tower – Mantri Pinnacle

                                                                                   2008       First Developer in India to be
                                                                                              certified on "World Class
                                                                                              Management Systems”
                                                                  2006         First FDI in real estate recipient
                                                                              at entity level in India

                                                     2005        Ventured into windmill business
                                                                 And Education sphere


                               2003                 Completed One million square
                                                    feet of development


            2001              Completed Mantri Woodlands -
                              The Gateway for Bannerghatta
                              road development

1999    Commenced operations




5      Copyright © 2010 Mantri Developers Pvt Ltd                                                                      www.mantri.in
Awards and Accolades
    • “Most Admired Shopping Centre Launch in South India - Mantri Square” - Images

     Shopping Centre Awards

    • “Young Visionary Award in Real Estate Infrastructure - Sushil Mantri” – CSI awards

    • “Horticulture Award – Mantri Developers” – Mysore Horticultural Society (2004-10)

    • “Brand Excellence - Construction & Real Estate category” CMO Asia Council in

     Singapore

    • “Most Promising Future Company - Real Estate” GIREM Leadership Awards

    • “Excellence in Mid-Segment Housing” Economic Times – ACE Tech Awards

    • “Retail Property of the Year – Mantri Square” Property Awards 2010

    • “Retail Property of the Year – Mantri Square” – Realty Plus Excellence Award 2011

    • “Female Real Estate Professional of the Year – Mrs. Snehal Mantri” – Realty Plus

     Excellence Awards 2011

6     Copyright © 2010 Mantri Developers Pvt Ltd                              www.mantri.in
Corporate Social Responsibility

    Social Infrastructure Development

                         • Refurbishing of city police stations
                         • Public-private partnership to improve Bannerghatta Road,
                           Bangalore
                         • Adopted Schools across rural Bangalore and Pune
                         • Set up Indus Community School providing free education of
                           IB standards to all BPL category children


    Green Initiatives

                         • Development of green spaces in the city through adoption
                           of lakes & parks.
                         • Installed windmills in Karnataka of 15.75 MW generating
                           around 4 cr units p.a.
                         • All future projects will be “Green Buildings” designed to
                           consume less electricity than the threshold
                         • Certified on ISO 14001 : 2004 on Environmental
                           Management Systems

7       Copyright © 2010 Mantri Developers Pvt Ltd                            www.mantri.in
The Mantri Advantage


                                                                             Strategically Located
 Committed to Values                                 End to End Solution
                                                                                  Land Banks



                                                                             Experiential Strength
                                                       End User market
     Diverse Portfolio                                                       over a decade of real
                                                            focus
                                                                              estate experience


 Strong Brand Equity                                                              Professional
                                                        Calculated and
                                                                               Management with
  delivering a 10%                                   Strategic Risk Taking   cumulative experience
      premium                                               Ability            of over 300 years

                                                                              Certified on "World
                                                      Ability to innovate
     Technology and                                                           Class Management
                                                          and create
     systems driven                                                          Systems"- ISO; EMS;
                                                         benchmarks              OHSAS & SA
 8      Copyright © 2010 Mantri Developers Pvt Ltd                                      www.mantri.in
Committed to Values

Punctuality
    • Delivered 95% of projects on or ahead of schedule
Quality
    • High quality leading to 30% of sales through referrals
Reliability
    • 90% of maintenance contracts by Propcare renewed
Speed
    • Couple of projects have been delivered ahead of
      schedule
Transparency
    • ISO 9001:2008, ISO 14001:2004, OHSAS 18001:2007, SA
      8000:2008 certified




9     Copyright © 2010 Mantri Developers Pvt Ltd        www.mantri.in
Strategically Located Land Banks


• Maintaining focus on 4 rapidly developing yet stable cities

• Focused on strategic locations within these cities
     •   Established residential locations
     •   High demand IT hubs of all four cities
     •   CBD in Bangalore
     •   Near Chennai Airport
     •   Bangalore Airport road

• Medium sized projects in IT hubs to ensure short term cash flows

• SEZs and Townships for long term cash flows

• Retail for annuity business



10       Copyright © 2010 Mantri Developers Pvt Ltd             www.mantri.in
Driven by Innovation



Innovative design and product elements ensuring thought
leadership

     • First to provide individual swimming pools for penthouses in
       Bangalore
     • First to introduce tele-medicine for residential dwellings in India
     • First to offer customization of interiors & specifications
     • First developer to introduce home concierge services
     • First Aqua Gym in a residential complex in the country
     • Full fledged Bang & Olufsen mini-theatre in Mantri Pinnacle
     • Implemented zoning concept in Mantri Square




11      Copyright © 2010 Mantri Developers Pvt Ltd                www.mantri.in
Marketing Excellence



 • Exclusive customer loyalty programme
 • Exclusive “sales by invitation only” strategy for
   Mantri Altius
 • Brand change campaign – Highest visibility and
   recall with minimalistic spends
 • 20 Ft model of Mantri Pinnacle at Bangalore
   International Airport
 • Innovative Press ads
 • Innovative billboard with a moving elevator
 • Crystal figurines of Mantri Pinnacle
 • 6 Ft crystal model of Mantri Pinnacle




12     Copyright © 2010 Mantri Developers Pvt Ltd      www.mantri.in
Sales

     • Sales driven by end user requirement

     • Over 30% of sales driven by referrals

     • Strong brand equity delivers 10% premium over the
       market

     • Consistently exceeded targets in Hyderabad even during
       troubled times

     • Strategically re-aligned project mix during recession

     • Selling over and above competition on a month-to-month
       basis

13       Copyright © 2010 Mantri Developers Pvt Ltd            www.mantri.in
www.mantri.in




Our Projects




14
 Copyright © 2010 Mantri Developers Pvt Ltd
              Copyright © 2010 Mantri Developers Pvt Ltd   www.mantri.in
Mantri Developers: Creating Icons


                                                  India’s Best Residential Project,2007
                                                  Mantri Altius

                                                  •15 ultra luxury homes in the heart of
                                                   Bangalore city

                                                  • Winner of the CNBC Crisil award for
                                                   India’s best residential property in
                                                   2007

                                                  • Customers were hand-picked and sales
                                                   were by invitation only




15   Copyright © 2010 Mantri Developers Pvt Ltd                                www.mantri.in
Mantri Developers: Creating Icons


                                                  India’s Largest Shopping Mall –
                                                  Mantri Square

                                                  • India’s largest mall at 1.7 million
                                                    square feet

                                                  • More than 250 retail outlets

                                                  • Over 10,000 brands

                                                  • International practice of zoning
                                                    for retailers

                                                  • Over 10 million customers in 6
                                                    months


16   Copyright © 2010 Mantri Developers Pvt Ltd                           www.mantri.in
Mantri Developers: Creating Icons


                                            South India’s Tallest Residential Tower
                                            Mantri Pinnacle


                                                  • 133 luxury homes in South India’s
                                                    tallest residential tower of 46 storeys

                                                  • Fully automated homes

                                                  • First project with Aqua Gym in India

                                                  • Exclusive Bang and Olufsen mini-
                                                    theatre

                                                  • First residential project to have a sky
                                                    observatory

17   Copyright © 2010 Mantri Developers Pvt Ltd                                          www.mantri.in
Completed Project Snapshots

      Mantri Altius, 2006                          Mantri Flora, 2008




                                                  Mantri Tranquil, 2009




18   Copyright © 2010 Mantri Developers Pvt Ltd                           www.mantri.in
Completed Project Snapshots
      Mantri Junction 2009




 19    Copyright © 2010 Mantri Developers Pvt Ltd   www.mantri.in
Completed Project Snapshots
      Mantri Square 2010




 20       Copyright © 2010 Mantri Developers Pvt Ltd   www.mantri.in
Mantri : Ongoing Project Snapshots

Mantri Synergy, Chennai                                  Mantri Espana, Bangalore    Mantri Celestia, Hyderabad




Mantri Astra Bangalore                                   Mantri Serenity Bangalore   Business @ Mantri, Pune




   21       Copyright © 2010 Mantri Developers Pvt Ltd                                             www.mantri.in
Summary

     • Leading player in the high growth cities in South India

     • Driven by strong values, innovation and customer focus

     • Professionally managed company driven by stable and
       experienced senior management personnel

     • Diversified portfolio ensuring greater growth and stability

     • Partnerships with leading edge international firms on both
       financial and execution front




22      Copyright © 2010 Mantri Developers Pvt Ltd                   www.mantri.in
Thank You


23
 Copyright © 2010 Mantri Developers Pvt Ltd
              Copyright © 2010 Mantri Developers Pvt Ltd   www.mantri.in

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Mantri developers

  • 1. www.mantri.in Mantri Developers Pvt Ltd Corporate Presentation 1 Copyright © 2010 Mantri Developers Pvt Ltd www.mantri.in
  • 2. Company Overview • Over a decade of expertise in the Real Estate Market • First FDI in real estate with Morgan Stanley. • Diverse portfolio spanning residential, commercial, retail, education, power and hospitality verticals • Residential developments spanning Rs. 1 million to 250 million • Delivered 10 million square feet of residential, commercial and retail space. • Target delivery of 34mn square feet by 2013 • On a high growth trajectory with geographical expansion into Chennai, Hyderabad and Pune. • ISO 9001:2008, ISO 14001:2004, OHSAS 18001:2007, SA 8000:2008 certified 2 Copyright © 2010 Mantri Developers Pvt Ltd www.mantri.in
  • 3. Mantri Developers OUR OUR OUR VISION MISSION VALUES To be the most Build and Punctuality preferred deliver on Quality realty time, a company in all cumulative 34 Reliability the million square Speed geographies feet by the we operate in. year 2013 Transparency 3 Copyright © 2010 Mantri Developers Pvt Ltd www.mantri.in
  • 4. Geographical Presence Pune Hyderabad Bangalore Chennai 4 Copyright © 2010 Mantri Developers Pvt Ltd www.mantri.in
  • 5. The Evolution of Mantri Developers Launched India’s largest mall – 2010 Mantri Square and South India’s tallest tower – Mantri Pinnacle 2008 First Developer in India to be certified on "World Class Management Systems” 2006 First FDI in real estate recipient at entity level in India 2005 Ventured into windmill business And Education sphere 2003 Completed One million square feet of development 2001 Completed Mantri Woodlands - The Gateway for Bannerghatta road development 1999 Commenced operations 5 Copyright © 2010 Mantri Developers Pvt Ltd www.mantri.in
  • 6. Awards and Accolades • “Most Admired Shopping Centre Launch in South India - Mantri Square” - Images Shopping Centre Awards • “Young Visionary Award in Real Estate Infrastructure - Sushil Mantri” – CSI awards • “Horticulture Award – Mantri Developers” – Mysore Horticultural Society (2004-10) • “Brand Excellence - Construction & Real Estate category” CMO Asia Council in Singapore • “Most Promising Future Company - Real Estate” GIREM Leadership Awards • “Excellence in Mid-Segment Housing” Economic Times – ACE Tech Awards • “Retail Property of the Year – Mantri Square” Property Awards 2010 • “Retail Property of the Year – Mantri Square” – Realty Plus Excellence Award 2011 • “Female Real Estate Professional of the Year – Mrs. Snehal Mantri” – Realty Plus Excellence Awards 2011 6 Copyright © 2010 Mantri Developers Pvt Ltd www.mantri.in
  • 7. Corporate Social Responsibility Social Infrastructure Development • Refurbishing of city police stations • Public-private partnership to improve Bannerghatta Road, Bangalore • Adopted Schools across rural Bangalore and Pune • Set up Indus Community School providing free education of IB standards to all BPL category children Green Initiatives • Development of green spaces in the city through adoption of lakes & parks. • Installed windmills in Karnataka of 15.75 MW generating around 4 cr units p.a. • All future projects will be “Green Buildings” designed to consume less electricity than the threshold • Certified on ISO 14001 : 2004 on Environmental Management Systems 7 Copyright © 2010 Mantri Developers Pvt Ltd www.mantri.in
  • 8. The Mantri Advantage Strategically Located Committed to Values End to End Solution Land Banks Experiential Strength End User market Diverse Portfolio over a decade of real focus estate experience Strong Brand Equity Professional Calculated and Management with delivering a 10% Strategic Risk Taking cumulative experience premium Ability of over 300 years Certified on "World Ability to innovate Technology and Class Management and create systems driven Systems"- ISO; EMS; benchmarks OHSAS & SA 8 Copyright © 2010 Mantri Developers Pvt Ltd www.mantri.in
  • 9. Committed to Values Punctuality • Delivered 95% of projects on or ahead of schedule Quality • High quality leading to 30% of sales through referrals Reliability • 90% of maintenance contracts by Propcare renewed Speed • Couple of projects have been delivered ahead of schedule Transparency • ISO 9001:2008, ISO 14001:2004, OHSAS 18001:2007, SA 8000:2008 certified 9 Copyright © 2010 Mantri Developers Pvt Ltd www.mantri.in
  • 10. Strategically Located Land Banks • Maintaining focus on 4 rapidly developing yet stable cities • Focused on strategic locations within these cities • Established residential locations • High demand IT hubs of all four cities • CBD in Bangalore • Near Chennai Airport • Bangalore Airport road • Medium sized projects in IT hubs to ensure short term cash flows • SEZs and Townships for long term cash flows • Retail for annuity business 10 Copyright © 2010 Mantri Developers Pvt Ltd www.mantri.in
  • 11. Driven by Innovation Innovative design and product elements ensuring thought leadership • First to provide individual swimming pools for penthouses in Bangalore • First to introduce tele-medicine for residential dwellings in India • First to offer customization of interiors & specifications • First developer to introduce home concierge services • First Aqua Gym in a residential complex in the country • Full fledged Bang & Olufsen mini-theatre in Mantri Pinnacle • Implemented zoning concept in Mantri Square 11 Copyright © 2010 Mantri Developers Pvt Ltd www.mantri.in
  • 12. Marketing Excellence • Exclusive customer loyalty programme • Exclusive “sales by invitation only” strategy for Mantri Altius • Brand change campaign – Highest visibility and recall with minimalistic spends • 20 Ft model of Mantri Pinnacle at Bangalore International Airport • Innovative Press ads • Innovative billboard with a moving elevator • Crystal figurines of Mantri Pinnacle • 6 Ft crystal model of Mantri Pinnacle 12 Copyright © 2010 Mantri Developers Pvt Ltd www.mantri.in
  • 13. Sales • Sales driven by end user requirement • Over 30% of sales driven by referrals • Strong brand equity delivers 10% premium over the market • Consistently exceeded targets in Hyderabad even during troubled times • Strategically re-aligned project mix during recession • Selling over and above competition on a month-to-month basis 13 Copyright © 2010 Mantri Developers Pvt Ltd www.mantri.in
  • 14. www.mantri.in Our Projects 14 Copyright © 2010 Mantri Developers Pvt Ltd Copyright © 2010 Mantri Developers Pvt Ltd www.mantri.in
  • 15. Mantri Developers: Creating Icons India’s Best Residential Project,2007 Mantri Altius •15 ultra luxury homes in the heart of Bangalore city • Winner of the CNBC Crisil award for India’s best residential property in 2007 • Customers were hand-picked and sales were by invitation only 15 Copyright © 2010 Mantri Developers Pvt Ltd www.mantri.in
  • 16. Mantri Developers: Creating Icons India’s Largest Shopping Mall – Mantri Square • India’s largest mall at 1.7 million square feet • More than 250 retail outlets • Over 10,000 brands • International practice of zoning for retailers • Over 10 million customers in 6 months 16 Copyright © 2010 Mantri Developers Pvt Ltd www.mantri.in
  • 17. Mantri Developers: Creating Icons South India’s Tallest Residential Tower Mantri Pinnacle • 133 luxury homes in South India’s tallest residential tower of 46 storeys • Fully automated homes • First project with Aqua Gym in India • Exclusive Bang and Olufsen mini- theatre • First residential project to have a sky observatory 17 Copyright © 2010 Mantri Developers Pvt Ltd www.mantri.in
  • 18. Completed Project Snapshots Mantri Altius, 2006 Mantri Flora, 2008 Mantri Tranquil, 2009 18 Copyright © 2010 Mantri Developers Pvt Ltd www.mantri.in
  • 19. Completed Project Snapshots Mantri Junction 2009 19 Copyright © 2010 Mantri Developers Pvt Ltd www.mantri.in
  • 20. Completed Project Snapshots Mantri Square 2010 20 Copyright © 2010 Mantri Developers Pvt Ltd www.mantri.in
  • 21. Mantri : Ongoing Project Snapshots Mantri Synergy, Chennai Mantri Espana, Bangalore Mantri Celestia, Hyderabad Mantri Astra Bangalore Mantri Serenity Bangalore Business @ Mantri, Pune 21 Copyright © 2010 Mantri Developers Pvt Ltd www.mantri.in
  • 22. Summary • Leading player in the high growth cities in South India • Driven by strong values, innovation and customer focus • Professionally managed company driven by stable and experienced senior management personnel • Diversified portfolio ensuring greater growth and stability • Partnerships with leading edge international firms on both financial and execution front 22 Copyright © 2010 Mantri Developers Pvt Ltd www.mantri.in
  • 23. Thank You 23 Copyright © 2010 Mantri Developers Pvt Ltd Copyright © 2010 Mantri Developers Pvt Ltd www.mantri.in