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Product centered and user centered design. Product centered attributes and user centered attributes. Bringing the two closer. Example: Smart phone using Android. Aesthetics and ergonomics. Value engineering, Concurrent engineering, Reverse engineering in design; Culture based design; Architectural designs; Tradition and design; Study the evolution of Software Designs; Role of colours in design. Design as a marketing tool; Intellectual Property rights ‐ Trade secret; patent; copy‐right; trademarks; product liability. Group presentation of any such products covering all aspects that could make or mar it.
Project: Examine the possibility of value addition for an existing product.