2. Concept
I plan to create an animated trailer for a TV series called “Fun
Police”. The target audience will be 16+ males and BBC Three
will be the broadcast platform in addition to online
distribution. The concept follows the story of a young
detective recently promoted in the Pittsburgh Police dept. The
story is set in an alternate universe, with Pittsburgh being a
hub of various colours of organised crime. For such a dark
environment, the plotline will be cast in a much more light-
hearted perspective, the characters being quirky and
interesting i.e. a mafia boss with an obsession with a
children’s TV series called “Daring Duck” to the point of basing
his organisation around it. The detective will solve a different
crime each episode, and will do so by following clues left
behind by the perpetrators.
3. Product Analysis: CSI
• CSI is an established crime drama targeted at a
range of different people, mostly categories B, C1
and E.
• The show takes itself quite seriously, but includes
elements of dark humour (i.e. Crusoe’s infamous
one liners)
• Most likely to appeal to mainstreamers (due to its
popularity) explorers (information on crimes and
police technique) and succeeders (shows the
protagonists completing their objectives after
hard work and perseverance.)
4. Product Analysis: Doctor Who
• Appeals to both mainstream and niche
categories (Featured on BBC one and has a
fandom built up around it)
• Status as an iconic British production has
made it appeal to people across all
demographics.
5. Possible Styles
I am considering one of the following for my
final concept:
• Rotoscoping
• Live Action
• Stop Motion
6. Rotoscoping
Rotoscoping is an animation technique in
which animators trace over footage, frame by
frame, for use in live-action and animated films.
-Wikipedia
Examples of rotoscoping
http://www.youtube.com/watch?v=63o
3ENsF2kE
7. Live Action
In filmmaking, video production, and
other media, the term live action refers
to cinematography, videography not produced
using animation. As it is the norm, the term is
usually superfluous, but it makes an important
distinction in situations in which one might
normally expect animation, as in a Pixar film,
a video game or when the work is adapted from
ananimated cartoon. -Wikipedia
8. Stop Motion
Stop motion (also known as stop frame) is
an animation technique to make a physically manipulated object
appear to move on its own. The object is moved in small
increments between individually photographed frames, creating
the illusion of movement when the series of frames is played as
a continuous sequence.
Example of stop motion
http://www.youtube.com/watch?v=16exyt48h
g8
