Diese Präsentation wurde erfolgreich gemeldet.
Die SlideShare-Präsentation wird heruntergeladen. ×

Blogging for business

Anzeige
Anzeige
Anzeige
Anzeige
Anzeige
Anzeige
Anzeige
Anzeige
Anzeige
Anzeige
Wird geladen in …3
×

Hier ansehen

1 von 19 Anzeige

Blogging for business

Herunterladen, um offline zu lesen

MKTG 4226 Class Leadership Presentation: CLASS 6: Virality, Status, and Influentials

Focusing on the profit generation capability of blogs making it a business on its own

MKTG 4226 Class Leadership Presentation: CLASS 6: Virality, Status, and Influentials

Focusing on the profit generation capability of blogs making it a business on its own

Anzeige
Anzeige

Weitere Verwandte Inhalte

Anzeige

Ähnlich wie Blogging for business (20)

Aktuellste (20)

Anzeige

Blogging for business

  1. 2. There are at least 133,000,000 blogs on the world wide web
  2. 3. 4 Types of Bloggers
  3. 5. Step 1: Choose your platform
  4. 7. Step 2: Choose your topic
  5. 8. Music Family Updates Economics News Politics Health Environment Technology Computers Television Sports Personal Musing Travel Business Film Finance Celebrity Real Estate Religion
  6. 9. Step 3: Drive Traffic
  7. 10. Traffic <ul><li>Tag your blog post </li></ul><ul><li>Twitter </li></ul><ul><li>Facebook </li></ul><ul><li>Comment on other blogs and hope for reciprocity </li></ul><ul><li>List blog on Google </li></ul><ul><li>Link blogs to other blogs </li></ul><ul><li>SEO </li></ul><ul><li>Produce Content for other blogs </li></ul>
  8. 11. Step 4: Measure Success
  9. 12. Success Indicators <ul><li>Personal satisfaction </li></ul><ul><li>Number of unique visitors </li></ul><ul><li>Repeat visitors </li></ul><ul><li>Revenue </li></ul><ul><li>Number of likes on Facebook </li></ul><ul><li>Number of post/comments on blog </li></ul><ul><li>ROI </li></ul>
  10. 13. Step 5: Profit Generation
  11. 14. <ul><li>Display ads </li></ul><ul><li>Affiliate marketing links </li></ul><ul><li>Search ads </li></ul><ul><li>Attend events or write for other publications as a result of their blog </li></ul>
  12. 15. Key Tips
  13. 16. <ul><li>Blogging style </li></ul><ul><ul><li>Sincere </li></ul></ul><ul><ul><li>Conversational </li></ul></ul><ul><ul><li>Expert </li></ul></ul><ul><ul><li>Journalistic </li></ul></ul><ul><li>Facebook & Twitter </li></ul><ul><li>Consistency </li></ul><ul><li>Commitment </li></ul>
  14. 17. Last Words
  15. 18. <ul><li>Majority of bloggers do not receive any income from their blogs </li></ul><ul><ul><li>53% of Self- Employed </li></ul></ul><ul><ul><li>30% of Part-Timers </li></ul></ul>

Hinweis der Redaktion

  • http://technorati.com/blogging/article/how-technology-traffic-and-revenue-day/page-3/

×