How your business deal with digital (internet and mobile) era in Indonesia in the year of 2012 ?
It is a helicopter view for entrepreneur , executives,
7. Indonesian GDP has reach
USD 3.000 per capita
GDP per capita
4,978
4,568
4,190
3,848
3,469
2,974
2,237 2,327
1,918
2007 2008
2009
2010
2011
2012
2013
2014
2015
Source: Nielsen
Tuesday, July 24, 12
8. n GDP Indonesian GDP has reach
esia
Indon USD 3.000 per capita
GDP per capita
4,978
4,568
4,190
3,848
3,469
2,974
2,237 2,327
1,918
2007 2008
2009
2010
2011
2012
2013
2014
2015
Source: Nielsen
Tuesday, July 24, 12
9. There will be a new
The Middle Class Consumers
• When 3000 point reached, there
will be a new class in citizen:
The Middle Class Consumers
• Recently Indonesia is a country
with the third biggest middle
class in the world after China and
India
Source: Nielsen
Tuesday, July 24, 12
10. iddle There will be a new
e of M ers
e Ris onsum
Th s C The Middle Class Consumers
Clas
• When 3000 point reached, there
will be a new class in citizen:
The Middle Class Consumers
• Recently Indonesia is a country
with the third biggest middle
class in the world after China and
India
Source: Nielsen
Tuesday, July 24, 12
12. 4.5
hours 2 hours 34 minutes 1.5 hours
TV/day in weekdays radio/day newspaper/day internet/day
in weekdays
Source: Nielsen
Tuesday, July 24, 12
13. s
Clas g
Middle endin
ia Sp
Med
4.5
hours 2 hours 34 minutes 1.5 hours
TV/day in weekdays radio/day newspaper/day internet/day
in weekdays
Source: Nielsen
Tuesday, July 24, 12
47. ANDRIAS EKOYUONO
VP Business Development, Ideosource
andrias@ideosource.com
andrias@gmail.com
@andrias98
http://andri.blogdetik.com
You don’t have to like me, I am not a Facebook status
Tuesday, July 24, 12