1. ANANYA PAL
K-02, Indraprastha Apartments, 114, Indraprastha Extension, Patparganj, Delhi- 110092
Contact: +91-9582003495; Email: anu_pal1987@hotmail.com; Date of Birth: 15th
December, 1987
Seeking a challenging & rewarding opportunity in the domain of business analysis, research and sales support
SUMMARY OF SKILLS
• Dynamic & Detail Oriented Professional holding 6+ years of sterling career graph across in business analysis,
sales support, strategic planning, training, leading people, client interaction, relationship management, service
delivery to meet targets/ time-lines, projects/ process transition and process development in different
capacities
• Hands on experience in identifying and enhancing business opportunities, client retention, managing
transitions, in-depth knowledge of entire business ranging from various industries and markets, process flows,
quality checking, root cause analysis & meeting the desired standards
• Dexterity in assessing changing market environs with an insight into the domains of Market Research, Business
Case Development and Product Development; capable of establishing new milestones
• Understanding of Financial Management, Statistical Methods for Economics, Corporate Finance, Investment
Banking, Forex Management and Futures Options and Derivatives.
• Self-motivated, hardworking and goal-oriented with a high degree of flexibility, creativity, resourcefulness,
commitment and optimism.
Technical Skills
MS Office (MS Excel: Pivot Table, V-Lookup, H-Lookup; MS PowerPoint; MS Word), SAS, SAP, MS Windows and
Internet Applications
PROFESSIONAL EXPERIENCE
KPMG Global Services Oct 2014 Onwards
Senior Analyst
• At KGS, I provide in-depth, quality research around Industry PoV, sector thought leadership, media articles (on
current sector dynamics, trends, challenges, regulations etc.), newsletter, company landscape, client
engagement support and address adhoc research requests.
• Some of my engagements at KGS include:
 Benchmarking assignments like BT Best Bank Surveys: an annual exercise undertaken by KPMG India in
collaboration with KGS team.
 Addressing media queries and creating newsletter concerning industry updates.
 Writing point of view papers on important regulatory changes and industry news.
 Extending client engagement support to KPMG in India in an engagement with a global Life Insurance
player, targeted at devising distribution strategy in India. KGS team helped assess banks for potential
distribution partnership with the client.
 Writing thought leadership paper based on industry demand like ‘Distribution Disrupted’ – a thought
leadership paper aimed at highlighting changing distribution landscape for industry players and suggesting
the way forward.
Boston Analytics Jan 2014 – Oct 2014
Senior Analyst

2. • Quantitative & Qualitative Campaign Analysis to identify gaps and creating a roadmap of actions for a
successful business endeavour
• Creating Marketing Collaterals: Ensuring that the Pre-Sales resources evolve in line with the Marketing
Message and Sales Teams stated requirements. Creating domain artifacts, POC’s, approach documents,
customized brochures and presentations.
• Company Deliverables: Responsible for preparing for meetings and tailoring communications to address
business needs of potential clients as part of the pre-sales process. Making & tailoring pre-sales and post sales
documents such as sales pitches, point of view documents, sample deliverables and case studies.
• Target Identification Support to the Sales Team - Detailed company profile which includes Business Overview,
Business Model with details of different business segments and subsidiaries, detailed org chart and recent
media coverage and news, SWOT analysis and Analyst Insights.
• Strategic Selling & Key Account Management: Identifying strategic accounts & maintaining strong partnerships
with clients.
• Industry & Segment Analysis + Solution Mapping: Compiling reports with details of Industry/Business
Segment. Working across all the domains and matching the company’s capabilities with the gap in terms of
strategy building, organic growth, M&A support, business analytics, business process improvement etc.
• Growth Chartering: Assisting the Chief Operating Officer and Chief Financial Officer with strategic inputs and
business intelligence requirements for all new deals and activities across varied industries and geographies.
NETSITY PVT LIMITED Sep 2011 – Jan 2014
Business Research executive
• Responsible for online demonstration to clients across the globe (US, UK, SE Asia, Middle East, India, Asia
Pacific, etc.); and collaboratively working with sales and BD team to maximize opportunities and generate sales
activity with customers and partners
• Coordinate between sales and marketing teams, business strategy group, product team and client services
teams
• Part of core business strategy group and provide them information and market intelligence in the capital
markets industry
• New Product Development - Identifying project opportunities and scope of new products, product
conceptualizing, content development, business analysis and storyboard conceptualizing, specific product
development and related idea blue print
• Responsible for creating RFP responses, RFQ, RFI, Bid Management and Business Cases (Cost-Benefit
analysis/ROI Analysis)
• Doing online conferences, meetings and product demonstration for initial requirement analysis and product
mapping with potential clients. Interact with prospective and existing global customers to understand market
trends, opportunities and client needs for developing innovative solutions.
• Preparation of various type of sales material, presentations, leaflets, brochures and white papers
• Develop, maintain and update knowledge of our products and services and competitors in order to maximize
sales opportunities.
• Internal Communication and Training regarding new products and updates.
• Also responsible for competition market analysis, trend tracking, IT-Collaboration and Partnership Life Cycle
Processes. Analyze competitor strengths and weaknesses and conduct SWOT analysis.
INDIAN COMMODITY EXCHANGE LIMITED July 2010 –July 2011

3. Research Executive
• Involved in the creation of report on commodity fundamentals, feasibility for trade in the exchange and index
creation techniques.
• Responsible for creating trade strategies using derivatives, data mining, back-testing and statistical analyses on
historical data.
• Accountable for Data management using Ms Excel (Pivot table and V-Lookup), visual and integral data
presentation and final inference analysis.
• Created fundamental reports on feasibility of new products, responsible for Statistical multivariate modeling
and tests on behaviors and patterns.
• Initiated efforts in developing and executing best practices & standard operating procedures targeting at
organizational excellence in compliance with the policies and rules.
EDUCATIONAL CREDENTIALS
MBA (International Business), Specialisation Finance 2010
GITAM Institute of International Business, Visakhapatnam, CGPA - 3.3/5
B.A (Economics-Hons), 2008
Delhi University, Delhi, 52%
XII, 2005
Mother Teresa Public School, Delhi, 81.4%
X, 2003
Mother Teresa Public School, Delhi, 85.2%
Projects Undertaken
• ConvexiumMobile – iPad app for the Financial Domain
• Devising an Option Product as an Instrument for Commodity Risk Management for MMTC Limited (Non
Ferrous Metals Division), New Delhi.
• Customer Satisfaction Survey- Public Sector Banks vs Private Sector Banks
• Working Capital Analysis for 5 Industries
Certification
Financial Markets in Commodity Derivative Module (NSE’s), 95%
Achievement
Credential of receiving Merit Certificate from CBSE for Securing 100% in Mathematics in Class Xth
Languages Known: English, Hindi, Bengali and French (Working Knowledge)
References: Available on Request