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Top 10-seo-mistakes

  1. 1. Top 10 SEO Mistakes Ana Lucia Novak© www.socialana.com PRESENTED BY ANA LUCIA NOVAK
  2. 2. Mistake #1: Not Using a Description Tag While a description tag may not affect your actual rankings, your description tag may show in the search engine listings so make it meaningful. Ana Lucia Novak© www.socialana.com
  3. 3. Mistake #2: Artificial Link Building Don’t waste your time with artificial and ineffective link schemes. They don’t help and can get you in trouble. Ana Lucia Novak© www.socialana.com
  4. 4. Mistake #3: Ignoring Social Media Search engines take cues from social sites in regard to popular content. Ignore social media at your peril. Ana Lucia Novak© www.socialana.com
  5. 5. Mistake #4: Using an SEO Formula Trying to follow a specific formula in the SEO of all your pages is unnatural and can be detected by search engines. Ana Lucia Novak© www.socialana.com
  6. 6. Mistake #5: No Friends in High Places When it comes to link building and getting your content out there, making friends with influential people can go a long way. Ana Lucia Novak© www.socialana.com
  7. 7. Mistake #6: Worrying About Word Counts Word count has little to do with search engine rankings. See mistake #4 (trying to use an SEO formula) for more information. Ana Lucia Novak© www.socialana.com
  8. 8. Mistake #7: No Unique Title Tags Always choose a unique title tag for each and every page you create…and avoid putting your website title at the beginning of each tag. This is valuable SEO space, so use it. Ana Lucia Novak© www.socialana.com
  9. 9. Mistake #8: Not Doing Keyword Research Understand what people are searching for. It helps you decide what to write about and how to position your content. Ana Lucia Novak© www.socialana.com
  10. 10. Mistake #9: Writing for Search Engines Instead of writing for search engines, write for your visitors. Overly optimized content does little to engage your readers or compel them to your call to action. Ana Lucia Novak© www.socialana.com
  11. 11. Mistake #10: Not Updating Regularly Search engines may favor sites that update frequently. Keep your website up to date and add new content regularly. Ana Lucia Novak© www.socialana.com
  12. 12. Take Your SEO to a New Level Ana Lucia Novak© www.socialana.com Tighten up your social media strategies, Improve Your Online Presence or Need Help Managing Your Social Media Programs? Schedule a time with me here: http://meetme.so/analuciaand complete the assessment form: http://SocialAna.com/hire-Ana-Lucia

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