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Top 10-list-building-mistakes

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Top 10-list-building-mistakes

  1. 1. Top 10 List Building Mistakes Ana Lucia Novak© www.socialana.com PRESENTED BY ANA LUCIA NOVAK
  2. 2. Mistake #1: Assumptions Never get comfortable thinking that you know what works with your audience. Always test it to be sure. Ana Lucia Novak© www.socialana.com
  3. 3. Mistake #2: Testing Small Differences When split testing your opt-in pages, test big changes first. Test the finer details later. Ana Lucia Novak© www.socialana.com
  4. 4. Mistake #3: Using Double Opt-In It’s a point of great debate, but using double opt-in impedes your ability to grow your list as quickly. Ana Lucia Novak© www.socialana.com
  5. 5. Mistake #4: No Strong Hook If you want people to sign up for your list, you need a very compelling offer…without that, your response will be lukewarm. Ana Lucia Novak© www.socialana.com
  6. 6. Mistake #5: Not Delivering on the Hook Having a strong hook and then not delivering what you promised simply creates dissatisfied subscribers. Ana Lucia Novak© www.socialana.com
  7. 7. Mistake #6: Slow Autoresponder Make sure your autoresponder does the job quickly and emails go out when they are requested. Ana Lucia Novak© www.socialana.com
  8. 8. Mistake #7: Only One Way to Subscribe Give your visitors plenty of ways and opportunities to subscribe to your list. Ana Lucia Novak© www.socialana.com
  9. 9. Mistake #8: Only One Traffic Source Experiment with different traffic sources to bring visitors to your opt-in offer. Ana Lucia Novak© www.socialana.com
  10. 10. Mistake #9: Using a Stock Squeeze Page Using a squeeze page template is a good starting point, but always make it uniquely your own. And always remember to test your page too. Ana Lucia Novak© www.socialana.com
  11. 11. Mistake #10: Buying Subscribers Unless you want a big list of unresponsive subscribers who cry spam when they receive your email, avoid buying subscribers. Ana Lucia Novak© www.socialana.com
  12. 12. Ready to Build Your Mailing List? Ana Lucia Novak© www.socialana.com Tighten up your social media strategies, Improve Your Online Presence or Need Help Managing Your Social Media Programs? Schedule a time with me here: http://meetme.so/analuciaand complete the assessment form: http://SocialAna.com/hire-Ana-Lucia

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