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Introduction to Entrepreneurship

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what is Entrepreneurship ?
who is the Entrepreneur ?
the 1st four blocks of business model canvas
problem definition.

Veröffentlicht in: Business
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Introduction to Entrepreneurship

  1. 1. AHMAD ZAIN 13+ Software Development. 3 Startups and 1 is coming soon. Development Manager at LinkDevelopment an A15 sub. Drupal Consultant. Drupal Egypt Community Manager / Founder. Software PM with Agile/Scrum. /iahmadzain
  2. 2. ENTREPRENEURSHIP THE ART OF TAKING RISKS
  3. 3. WHAT IS ENTREPRENEURSHIP ? WHO IS THE ENTREPRENEUR ?
  4. 4. The Entrepreneur is ???
  5. 5. ENTREPRENEURSHIP IS ….. Entrepreneurship is the pursuit of opportunity without regard to resources currently controlled to make revenue. HBS professor Howard Stevenson, Edited
  6. 6. THE ENTREPRENEUR IS …. "An entrepreneur is someone who can take any idea, whether it be a product and/or service, and have the skill set, will and courage to take extreme risk to do whatever it takes to turn that concept into reality and not only bring it to market, but make it a viable product and/or service that people want or need," Gottlieb said
  7. 7. Business Model Canvas
  8. 8. The Business Model Canvas, A Simple Tool For Designing Innovative Business Models. It allows you to describe, design, challenge, invent, and pivot your business model. • Visual • One Page • Easy https://en.wikipedia.org/wiki/Business_Model_Canvas
  9. 9. #1: THE CUSTOMERS Customer Segments Their needs require and justify a distinct offer Segmented For whom are we creating value? Who are our most important customers?
  10. 10. #2: VALUE PROPOSITION Why customers chose your company over others Solves problem or satisfies a need Caters specifically to the customer segment What value do we deliver to the customer? Which problem are we solving? Which needs are we satisfying? What are we offering?
  11. 11. #3: CHANNELS Which channels do our customers want to be reached on? Which channels work best? Which ones cost less? How are they integrated into customer routines? Direct vs Indirect Salesforce vs. Wholesale Channel Phases Awareness – How do we raise awareness about our company? Evaluation – How do we help customers evaluate our organization’s Value Proposition? Purchase – How do we allow customers to purchase specific products and services? Delivery – How do we deliver a Value Proposition to customers? After Sales – How do we provide post-purchase support?
  12. 12. #4: CUSTOMER RELATIONSHIPS For Customer Acquisition Customer Retention Boosting Sales What type of relation is established and maintained? How costly are they? How do they integrate with Business Model?
  13. 13. Problem Understanding
  14. 14. ” “ It's not that I'm so smart, It's just that I stay with problems longer Albert Einstein
  15. 15. CLEARLY UNDERSTAND THE PROBLEM.
  16. 16. 1. KEY FACTS AND DATA 2. INSIGHTS 3. CHALLENGES

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