Mind mapping columbia business school a visualization tool for applicants

1. Mind Mapping Columbia Business School A Visualization Tool for Applicants
http://www.amerasiaconsulting.com/
MBA Admissions Consultant - Amerasia Consulting Group

2. Mind Mapping Columbia Business School A Visualization Tool for Applicants
Columbia Business School rolled out a few updates to their MBA
website this week, and well, I could not find a few things. Beyond the
fact that the timing is questionable (with the Early Decision deadline
coming up), I have often wondered why many b-school most valuable
marketing asset (their website) often looks like they were designed by
the accounting department.
Truth be told, I give Columbia's MBA website a better than average
grade. However, I wanted to see if I could simplify it for those
applicants currently working on their essays and application, while
trying to figure out "Why Columbia?" I created a visual representation
(mindmap) of the site, which ended up looking like the New York
subway system, and I wanted to share it with you. Hopefully this will
allow you to see where you fit into CBS' clubs, curriculum and student
culture.
Feel free to download a copy of this mindmap or create your own
online copy and edit as you please.
If you want to view the CBS mindmap in a new (and bigger) window,
click here >
Enjoy and leave us any feedback in the comments section below.
(Click and drag on the mindmap to navigate. Then click on the relevant
link to navigate to that section of the CBS website.)
MBA Admissions Consultant - Amerasia Consulting Group