Biases Activity

Corinne Weisgerber
Corinne WeisgerberAssociate Professo of Communication & Public Relations um Concordia University, Austin, Texas
••
Choosing a School Brainstorm as many di ff erent cognitive biases that could in fl uence that decision as you can!
Biases Activity
Anchoring bias - Relying too heavily on one piece of information, like the fi rst college you visited or the ranking. Sunk cost fallacy - Choosing a college based on the time/e ff ort already invested in the application process. EXAMPLES:
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Biases Activity

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Biases Activity

Corinne Weisgerber
Corinne WeisgerberAssociate Professo of Communication & Public Relations um Concordia University, Austin, Texas

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Biases Activity

  • 1. Choosing a School Brainstorm as many di ff erent cognitive biases that could in fl uence that decision as you can!
  • 3. Anchoring bias - Relying too heavily on one piece of information, like the fi rst college you visited or the ranking. Sunk cost fallacy - Choosing a college based on the time/e ff ort already invested in the application process. EXAMPLES: