Presented live on Tuesday Sept 11, 2012. Altimeter Group analyst Chris Silva along with host James Hilliard discussing the Dynamic Customer Journey based on Altimeter's research on how marketers can participate more effectively in the DCJ
Value Proposition canvas- Customer needs and pains
Citrix/Altimeter Dynamic Customer Jounrey webinar final as presented
1. Enabling the Dynamic Customer
Journey: The Next Wave of Mobile,
Social Marketing
Chris Silva, Altimeter Group
Dial in (toll-free): 1 877 568 4108
Access Code: 885 147 708
September 11, 2012