YGL WEF insight alexis bonte: Video Games from teenagers to taking over the world
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YGL WEF insight alexis bonte: Video Games from teenagers to taking over the world
- 1. Video Games Industry is a 50 Billion US$ Industry
- 2. Suspense JOY FEAR HORROR ACHIEVEMENT GREED FRUSTRATION Video Games are good at generating emotions
- 3. What about social emotions?
- 4. Online Games now a 18 Billion US$ market
- 5. Online games created 40 million new Farmers in 3 months…
- 7. The Mobile Internet is transforming the games industry: Types of games How games are: Created, Distributed, Discovered, Played
- 8. A new business model: Freemium
- 9. Do you want more proof that Games are taking over the world?
Editor's Notes
- Bigger than the movie industry and the music industry put together. Combined market cap of all game companies is 99b$
- But caveman emotions: Joy, fear, wonder, achievement, suspense, greed, frustration (something I can relate to a lot in some action games), horror, suspense… and in the case of this guy loneliness
- Nintendoadvertising, notice the difference? Still mostly offline
- This is up from 3 Billion in 2005Itsin many cases Web 2.0 but with a business model: virtual goods subscriptions etc…
- 100 million play daily, zynga 14% of Facebook revenues