7. The Hermeneutic Code (HER) ( the voice of the truth) Is the way the story avoids telling the truth or revealing all the facts, in order to drop clues in through out to help create mystery.
8. The Enigma/ Proairetic Code (ACT) ( empirical voice) The way the tension is built up and the audience is left guessing what happens next
9. The Semantic Code (SEM) ( the voice of the person) The semantic code points to any element in a text that suggests a particular, often additional meaning by way of connotation which the story suggests. Connotation= cultural/underlining meaning, what it symbolises.
10. The Symbolic Code (SYM) ( the voice of symbols) This is very similar to the Semantic Code, but acts at a wider level, organizing semantic meanings into broader and deeper sets of meaning. This is typically done in the use of antithesis, where new meaning arises out of opposing and conflict ideas.
11. The Cultural Code (REF) ( the voice of science) Looks at the audiences wider cultural knowledge, morality and ideology.