1.
ECM Market Analysis 2012
A look at the crystal ball!
Research and advisory services to help you make the
right technology and strategy decisions.!
Specific advice. Best-practice approaches. The Real Story.!
Alan Pelz-Sharpe
Partner
Real Story Group
aps@realstorygroup.com
@alanpelzsharpe

2.
Real Story Group: What We Do
Analyze
weaknesses and
strengths of the
tools....and
vendors
Advise on successful
technology selection
and implementation
best practices
Copyright © 2012 Real Story Group

3.
© Real Story Group 2011
ECM
SUITES
DEAL SIZE
DOCUMENT
MANAGEMENT
SPECIALISTS
(including SharePoint)
CLOUD
FILE
SHARING
VOLUME OF DEALS
Copyright © 2012 Real Story Group

4.
2500
ECM Revenue Estimates 2011
2000
1500
1000
500
0
$
Millions
© Real Story Group 2011
Copyright © 2012 Real Story Group

5.
© Real Story Group 2011
HP
Document Kofax
Perceptive
Management (ECM) EMC
(Lexmark)
CROSS-CHECK
2012
Microsoft
OpenText
IBM Oracle
VENDOR SIZE
KnowledgeTree SpringCM
Hyland
Nuxeo
Newgen EVER
Alfresco
Xerox
FOCUS ON DM Objective
Readsoft Laserfiche
Fabasoft
Docuware
Copyright © 2012 REAL STORY GROUP
realstorygroup.com
Copyright © 2012 Real Story Group

6.
Key Takeaways
• A few vendors dominate the big deals but there is a very long tail
• The market may be mature but new entrants keep coming
• Cloud may not be there yet for ECM, but the next few years will likely
see the start of a change
• SharePoint is dominant in terms of revenue, but the thrill has gone
• The skills shortage is worsening and there is no sign of it getting any
better
• Social, Mobile and Cloud may get the headlines, but simple needs
dominate the buyers day to day reality
• 2012 will be the year of the application
• It’s a market with a long life ahead of it
Copyright © 2012 Real Story Group

7.
Thank you!
• Please visit our web site: realstorygroup.com
– Vendor/product evaluations
– Analyst advisory papers
– Webinars
– Education courses
– One-on-one analyst advice
Download a free research sample:
www.realstorygroup.com/Sample
Follow us on Twitter: @realstorygroup
@alanpelzsharpe
Contact me at aps@realstorygroup.com
Copyright © 2012 Real Story Group